AI disclosure: do it right for trust and SEO
Your page states its content is AI-generated. Disclosure is good — here's how to pair it with authorship and review so Google doesn't read it as untrustworthy.
What it means
The page's own text states that its content is (or may be) AI-generated — for example a byline or disclaimer saying "this article was AI-generated." This is the site telling us, not us detecting it.
Why it matters
Disclosure itself is good: Google explicitly encourages making it clear who made content, how, and why. The risk is a bare, blanket admission like "some of our articles may be AI-generated and may contain errors" with no named author or review — the rater guidelines treat that kind of untrustworthy self-labelling as a Lowest signal, especially on YMYL (health, finance, safety) topics.
How to fix it
- Keep the disclosure, but attach a real author and a clear editorial-review statement to the page.
- Avoid blanket "may contain errors" disclaimers on YMYL content; instead show the expertise and fact-checking behind it.
- Make Who / How / Why obvious so a reader never has to wonder whether the page is trustworthy.
When it's not a problem
A well-implemented disclosure on genuinely helpful, human-reviewed content is a positive, not a problem — this notice is only a prompt to check the disclosure is paired with real authorship and review.
How common is it?
6 audited sites in our corpus currently show this issue. The breakdowns below show which platforms, gatekeepers, verticals and countries are most exposed.
Audit your own site — free
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