Catalog / zexx.com.au
65

SEO audit for zexx.com.au

ZEXX

otherWordPress

Health 65/100 (fair) · 12 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)
12
pages crawled
8
indexable pages
0
errors
50
warnings
111
notices
0
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Agent Readiness 78 0 9 2
Performance 78 0 9 51
Meta Description 80 0 8 0
Content 85 0 6 9
Headings 88 0 5 2
Budget 93 0 3 0
Canonical 93 0 3 0
Indexability 93 0 3 2
Structured Data 95 0 2 1
Crawlability 98 0 1 0
Robots 98 0 1 0
Cache 100 0 0 3
Images 100 0 0 1
Links 100 0 0 9
Security 100 0 0 11
Social 100 0 0 16
Titles 100 0 0 4
Findings

Warnings (12 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 9 occurrence(s)

warning Noindex page receives internal links (crawl-budget waste)

Rule budget.noindex_linked · Budget · 3 occurrence(s)

  • https://zexx.com.au/cart/ — this noindex page has 9 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://zexx.com.au/, https://zexx.com.au/2023/10/09/hello-world/, https://zexx.com.au/shop/.
  • https://zexx.com.au/wp-login.php?action=lostpassword — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://zexx.com.au/wp-login.php?redirect_to=https%3A%2F%2Fzexx.com.au.
  • https://zexx.com.au/wp-login.php?redirect_to=https%3A%2F%2Fzexx.com.au — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://zexx.com.au/.

warning Missing canonical tag

Rule canonical.missing · Canonical · 3 occurrence(s)

warning Thin content (low word count)

Rule content.thin · Content · 6 occurrence(s)

warning Incomplete/empty response after retries (likely transient — re-crawl)

Rule fetch.incomplete · Crawlability · 1 occurrence(s)

warning Missing <h1>

Rule h1.missing · Headings · 5 occurrence(s)

warning Page is noindex

Rule index.noindex · Indexability · 3 occurrence(s)

warning Missing meta description

Rule meta_desc.missing · Meta Description · 8 occurrence(s)

warning Render-blocking script in <head> (no defer/async)

Rule perf.render_blocking · Performance · 9 occurrence(s)

warning robots.txt blocks CSS/JS the pages need to render

Rule robots.blocks_css_js · Robots · 1 occurrence(s)

  • https://zexx.com.au/ — robots.txt Disallow blocks render-critical CSS/JS under: /wp-admin/css/, /wp-admin/js/ — Google's renderer can't fetch these, so the affected pages may render blank or thin. Allow the asset path(s) for Googlebot.

warning BreadcrumbList present but structurally incomplete

Rule schema.breadcrumb_incomplete · Structured Data · 1 occurrence(s)

  • https://zexx.com.au/product/mens-thong-underwear-black/ — a BreadcrumbList is present but structurally incomplete — missing required name. Give itemListElement at least 2 ListItems, each with a sequential integer position and a name, and an item URL on every entry except the last.

warning Product schema missing required or recommended properties

Rule schema.product_incomplete · Structured Data · 1 occurrence(s)

  • https://zexx.com.au/product/mens-thong-underwear-black/ — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.

Notices (19 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 1 occurrence(s)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

  • https://zexx.com.au/ — no llms.txt found at the site root — add one so AI agents get a curated site summary

notice Page served uncached (no-store/private or CDN bypass)

Rule cache.not_cacheable · Cache · 3 occurrence(s)

notice Low text-to-HTML ratio

Rule content.low_ratio · Content · 8 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 1 occurrence(s)

  • https://zexx.com.au/product-category/thongs/ — this page reads as difficult (Flesch Reading Ease 50, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice noarchive directive (blocks cached copy)

Rule directives.noarchive · Indexability · 2 occurrence(s)

notice Multiple <h1> elements

Rule h1.multiple · Headings · 2 occurrence(s)

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 9 occurrence(s)

  • https://zexx.com.au/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/2023/10/09/hello-world/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/about/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/author/zexadmin/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/cart/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/product-category/thongs/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/product/mens-thong-underwear-black/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/shop/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://zexx.com.au/zex-club/ — the likely hero/LCP image (zex-d-1-200x86.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 1 occurrence(s)

notice Internal link has no anchor text / accessible name

Rule links.no_anchor_text · Links · 9 occurrence(s)

  • https://zexx.com.au/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/2023/10/09/hello-world/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/about/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/author/zexadmin/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/cart/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/product-category/thongs/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/product/mens-thong-underwear-black/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/shop/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://zexx.com.au/zex-club/ — 6 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.

notice Missing Open Graph tags

Rule og.missing · Social · 8 occurrence(s)

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 9 occurrence(s)

  • https://zexx.com.au/ — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/2023/10/09/hello-world/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/about/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/author/zexadmin/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/cart/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/product-category/thongs/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/product/mens-thong-underwear-black/ — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/shop/ — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://zexx.com.au/zex-club/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No ETag header (no conditional GET for unchanged pages)

Rule perf.no_etag · Performance · 11 occurrence(s)

  • https://zexx.com.au/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/2023/10/09/hello-world/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/about/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/author/zexadmin/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/cart/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/product-category/thongs/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/product/mens-thong-underwear-black/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/shop/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/wp-login.php?action=lostpassword — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/wp-login.php?redirect_to=https%3A%2F%2Fzexx.com.au — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://zexx.com.au/zex-club/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 11 occurrence(s)

  • https://zexx.com.au/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/2023/10/09/hello-world/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/about/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/author/zexadmin/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/cart/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/product-category/thongs/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/product/mens-thong-underwear-black/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/shop/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/wp-login.php?action=lostpassword — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/wp-login.php?redirect_to=https%3A%2F%2Fzexx.com.au — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://zexx.com.au/zex-club/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice Slow server response

Rule perf.slow_response · Performance · 11 occurrence(s)

notice Deep page has no BreadcrumbList structured data

Rule schema.breadcrumb_missing · Structured Data · 1 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 11 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 4 occurrence(s)

notice Missing Twitter Card tag

Rule twitter.missing · Social · 8 occurrence(s)

Pages (showing 12 of 12)
URLStatusIndexableWordsIn-links
https://zexx.com.au/
ZEXX		 200 yes 184 11
https://zexx.com.au/about/
About us – ZEXX		 200 yes 189 9
https://zexx.com.au/cart/
Cart – ZEXX		 200 no 84 9
https://zexx.com.au/shop/
Shop – ZEXX		 200 yes 208 9
https://zexx.com.au/zex-club/
ZEX CLUB – ZEXX		 200 yes 149 9
https://zexx.com.au/product/mens-thong-underwear-black/
Men’s Thong Underwear // BLACK – ZEXX		 200 yes 286 3
https://zexx.com.au/product-category/thongs/
THONGS – ZEXX		 200 yes 126 2
https://zexx.com.au/wp-login.php?redirect_to=https%3A%2F%2Fzexx.com.au
Log In ‹ ZEXX — WordPress		 200 no 25 1
https://zexx.com.au/wp-login.php?action=lostpassword
Lost Password ‹ ZEXX — WordPress		 200 no 42 1
https://zexx.com.au/2023/10/09/hello-world/
Hello world! – ZEXX		 200 yes 126 2
https://zexx.com.au/author/zexadmin/
zexadmin – ZEXX		 200 yes 106 2
https://zexx.com.au/wp-content/uploads/2026/05/THONG_BLACK_REAR.webp 0 no 0 1

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