64
SEO audit for zapier.com
Health 64/100 (fair) · 50 pages crawled · generated 2026-07-11
Download Markdown report (feed to ChatGPT / Claude / Cursor)
50
pages crawled
49
indexable pages
3
errors
360
warnings
192
notices
8
orphan pages
1
broken links
Category breakdown
| Category | Score | Errors | Warnings | Notices |
|---|---|---|---|---|
| Links | 0 | 1 | 333 | 0 |
| Crawlability | 97 | 1 | 2 | 11 |
| Sitemap | 98 | 1 | 0 | 18 |
| Images | 96 | 0 | 7 | 44 |
| Headings | 96 | 0 | 6 | 8 |
| Content | 98 | 0 | 4 | 42 |
| Duplicate | 98 | 0 | 4 | 2 |
| Meta Description | 99 | 0 | 2 | 11 |
| Indexability | 99 | 0 | 1 | 0 |
| Structured Data | 99 | 0 | 1 | 10 |
| Cache | 100 | 0 | 0 | 2 |
| Canonical | 100 | 0 | 0 | 1 |
| Performance | 100 | 0 | 0 | 3 |
| Security | 100 | 0 | 0 | 26 |
| Social | 100 | 0 | 0 | 12 |
| Titles | 100 | 0 | 0 | 2 |
Findings
Errors (3 rules)
error Broken internal link (target 4xx/5xx)
Rule links.broken_internal · Links · 1 occurrence(s)
- https://zapier.com/experts — https://zapier.com/resources/guides/quick-start (HTTP 404)
error Non-200 URL listed in sitemap
Rule sitemap.not_200 · Sitemap · 1 occurrence(s)
- https://zapier.com/resources/guides/quick-start — listed in sitemap but status 404
error Client error (4xx) response
Rule status.4xx · Crawlability · 1 occurrence(s)
Warnings (12 rules)
warning Thin content (low word count)
Rule content.thin · Content · 4 occurrence(s)
- https://zapier.com/ai/chatbot — 0 words
- https://zapier.com/canvas — 0 words
- https://zapier.com/forms — 0 words
- https://zapier.com/tables — 0 words
warning Duplicate page content
Rule duplicate.content · Duplicate · 2 occurrence(s)
- https://zapier.com/apps — content shared by 2 pages: https://zapier.com/explore
- https://zapier.com/explore — content shared by 2 pages: https://zapier.com/apps
warning Duplicate <title> across pages
Rule duplicate.title · Duplicate · 2 occurrence(s)
- https://zapier.com/apps — title shared by 2 pages: https://zapier.com/explore
- https://zapier.com/explore — title shared by 2 pages: https://zapier.com/apps
warning Incomplete/empty response after retries (likely transient — re-crawl)
Rule fetch.incomplete · Crawlability · 1 occurrence(s)
- https://zapier.com/app/login — HTTP 200, 0 words after 3 attempts
warning Missing <h1>
Rule h1.missing · Headings · 6 occurrence(s)
warning Images missing alt text
Rule images.missing_alt · Images · 7 occurrence(s)
- https://zapier.com/about — 5 of 26 images missing alt
- https://zapier.com/agents — 1 of 534 images missing alt
- https://zapier.com/functions — 1 of 18 images missing alt
- https://zapier.com/help/ — 12 of 15 images missing alt
- https://zapier.com/jobs — 4 of 28 images missing alt
- https://zapier.com/use-cases — 3 of 79 images missing alt
- https://zapier.com/workflows — 32 of 247 images missing alt
warning Page is noindex
Rule index.noindex · Indexability · 1 occurrence(s)
- https://zapier.com/resources/guides/quick-start — meta/X-Robots: meta=noindex
warning Orphan page (no internal inlinks)
Rule links.orphan · Links · 8 occurrence(s)
- https://zapier.com/about — no internal links point here
- https://zapier.com/apps/schedule/integrations/10000ft — no internal links point here
- https://zapier.com/developer/documentation/ — no internal links point here
- https://zapier.com/explore — no internal links point here
- https://zapier.com/interfaces/forms/templates — no internal links point here
- https://zapier.com/opensource — no internal links point here
- https://zapier.com/roles — no internal links point here
- https://zapier.com/zappy — no internal links point here
warning Internal link points to a redirect
Rule links.redirect_target · Links · 325 occurrence(s)
- https://zapier.com/ — https://zapier.com/customer-support-management → https://zapier.com/solutions/customer-support-management
- https://zapier.com/ — https://zapier.com/data-management → https://zapier.com/solutions/data-management
- https://zapier.com/ — https://zapier.com/lead-management → https://zapier.com/solutions/lead-management
- https://zapier.com/ — https://zapier.com/marketing-campaigns → https://zapier.com/solutions/marketing-campaigns
- https://zapier.com/ — https://zapier.com/partnerdirectory → https://zapier.com/partnerdirectory
- https://zapier.com/ — https://zapier.com/project-management → https://zapier.com/solutions/project-management
- https://zapier.com/ — https://zapier.com/sales-pipeline-management → https://zapier.com/solutions/sales-pipeline-management
- https://zapier.com/ — https://zapier.com/solutions/revops → https://zapier.com/solutions/revops-automation
- https://zapier.com/ — https://zapier.com/ticket-incident-management → https://zapier.com/solutions/ticket-incident-management
- https://zapier.com/about — https://zapier.com/customer-support-management → https://zapier.com/solutions/customer-support-management
- https://zapier.com/about — https://zapier.com/data-management → https://zapier.com/solutions/data-management
- https://zapier.com/about — https://zapier.com/lead-management → https://zapier.com/solutions/lead-management
- https://zapier.com/about — https://zapier.com/marketing-campaigns → https://zapier.com/solutions/marketing-campaigns
- https://zapier.com/about — https://zapier.com/partnerdirectory → https://zapier.com/partnerdirectory
- https://zapier.com/about — https://zapier.com/project-management → https://zapier.com/solutions/project-management
- https://zapier.com/about — https://zapier.com/sales-pipeline-management → https://zapier.com/solutions/sales-pipeline-management
- https://zapier.com/about — https://zapier.com/solutions/revops → https://zapier.com/solutions/revops-automation
- https://zapier.com/about — https://zapier.com/ticket-incident-management → https://zapier.com/solutions/ticket-incident-management
- https://zapier.com/apps — https://zapier.com/customer-support-management → https://zapier.com/solutions/customer-support-management
- https://zapier.com/apps — https://zapier.com/data-management → https://zapier.com/solutions/data-management
- https://zapier.com/apps — https://zapier.com/lead-management → https://zapier.com/solutions/lead-management
- https://zapier.com/apps — https://zapier.com/marketing-campaigns → https://zapier.com/solutions/marketing-campaigns
- https://zapier.com/apps — https://zapier.com/project-management → https://zapier.com/solutions/project-management
- https://zapier.com/apps — https://zapier.com/sales-pipeline-management → https://zapier.com/solutions/sales-pipeline-management
- https://zapier.com/apps — https://zapier.com/solutions/revops → https://zapier.com/solutions/revops-automation
warning Missing meta description
Rule meta_desc.missing · Meta Description · 2 occurrence(s)
warning Redirect chain (multiple hops)
Rule redirect.chain · Crawlability · 1 occurrence(s)
- https://zapier.com/developer/documentation/ — 6 hops ending at https://docs.zapier.com/integrations
warning Rich-result schema missing required properties
Rule schema.invalid · Structured Data · 1 occurrence(s)
- https://zapier.com/developer/documentation/ — Article missing: image, datePublished
Notices (17 rules)
notice Page served uncached (no-store/private or CDN bypass)
Rule cache.not_cacheable · Cache · 2 occurrence(s)
- https://zapier.com/developer/documentation/ — Cache-Control: no-store, no-cache, must-revalidate, proxy-revalidate, max-age=0 · cloudflare: HIT
- https://zapier.com/interfaces/forms/templates — Cache-Control: private, no-cache, no-store, max-age=0, must-revalidate · vercel: MISS
notice Canonical points to a different URL
Rule canonical.non_self · Canonical · 1 occurrence(s)
- https://zapier.com/interfaces/forms/templates — canonical=https://zapier.com/templates/forms
notice Low text-to-HTML ratio
Rule content.low_ratio · Content · 42 occurrence(s)
- https://zapier.com/ — 3.4%
- https://zapier.com/about — 2.0%
- https://zapier.com/agents — 2.1%
- https://zapier.com/apps — 3.9%
- https://zapier.com/apps/ai-tools — 4.2%
- https://zapier.com/blog/ — 2.1%
- https://zapier.com/customer-stories — 3.4%
- https://zapier.com/developer-platform — 1.5%
- https://zapier.com/developer-platform/embed-tools — 1.5%
- https://zapier.com/developer/documentation/ — 0.8%
- https://zapier.com/early-access — 2.8%
- https://zapier.com/explore — 3.9%
- https://zapier.com/functions — 3.2%
- https://zapier.com/interfaces/forms/templates — 1.0%
- https://zapier.com/jobs — 3.2%
- https://zapier.com/l/support — 3.0%
- https://zapier.com/mcp — 2.0%
- https://zapier.com/opensource — 3.2%
- https://zapier.com/press — 2.6%
- https://zapier.com/pricing — 1.3%
- https://zapier.com/resources/events — 2.1%
- https://zapier.com/roles — 2.9%
- https://zapier.com/smb — 1.9%
- https://zapier.com/startups — 1.9%
- https://zapier.com/templates — 0.8%
notice Duplicate meta description across pages
Rule duplicate.meta_desc · Duplicate · 2 occurrence(s)
- https://zapier.com/apps — meta description shared by 2 pages: https://zapier.com/explore
- https://zapier.com/explore — meta description shared by 2 pages: https://zapier.com/apps
notice Multiple <h1> elements
Rule h1.multiple · Headings · 8 occurrence(s)
- https://zapier.com/agents — 3 <h1> elements
- https://zapier.com/developer-platform — 2 <h1> elements
- https://zapier.com/developer-platform/embed-tools — 2 <h1> elements
- https://zapier.com/early-access — 3 <h1> elements
- https://zapier.com/functions — 2 <h1> elements
- https://zapier.com/mcp — 4 <h1> elements
- https://zapier.com/pricing — 2 <h1> elements
- https://zapier.com/workflows — 3 <h1> elements
notice Images without width/height (layout shift / CLS)
Rule images.missing_dimensions · Images · 44 occurrence(s)
- https://zapier.com/ — 36 of 75 images without width/height
- https://zapier.com/about — 15 of 26 images without width/height
- https://zapier.com/agents — 355 of 534 images without width/height
- https://zapier.com/apps — 2 of 56 images without width/height
- https://zapier.com/apps/ai-tools — 2 of 18 images without width/height
- https://zapier.com/blog/ — 21 of 30 images without width/height
- https://zapier.com/customer-stories — 22 of 80 images without width/height
- https://zapier.com/developer-platform — 49 of 54 images without width/height
- https://zapier.com/developer-platform/embed-tools — 6 of 13 images without width/height
- https://zapier.com/developer/documentation/ — 2 of 2 images without width/height
- https://zapier.com/early-access — 4 of 26 images without width/height
- https://zapier.com/experts — 2 of 123 images without width/height
- https://zapier.com/explore — 2 of 56 images without width/height
- https://zapier.com/functions — 8 of 18 images without width/height
- https://zapier.com/help/ — 14 of 15 images without width/height
- https://zapier.com/interfaces/forms/templates — 27 of 27 images without width/height
- https://zapier.com/jobs — 18 of 28 images without width/height
- https://zapier.com/l/support — 3 of 13 images without width/height
- https://zapier.com/mcp — 7 of 70 images without width/height
- https://zapier.com/opensource — 4 of 22 images without width/height
- https://zapier.com/press — 11 of 21 images without width/height
- https://zapier.com/pricing — 5 of 24 images without width/height
- https://zapier.com/resources/events — 2 of 49 images without width/height
- https://zapier.com/roles — 9 of 19 images without width/height
- https://zapier.com/smb — 9 of 19 images without width/height
notice Meta description too long
Rule meta_desc.too_long · Meta Description · 10 occurrence(s)
- https://zapier.com/apps/ai-tools — 202 chars
- https://zapier.com/apps/schedule/integrations/10000ft — 180 chars
- https://zapier.com/forms — 174 chars
- https://zapier.com/interfaces/forms/templates — 207 chars
- https://zapier.com/lead-management — 168 chars
- https://zapier.com/opensource — 185 chars
- https://zapier.com/project-management — 175 chars
- https://zapier.com/sdk — 191 chars
- https://zapier.com/templates — 176 chars
- https://zapier.com/ticket-incident-management — 173 chars
notice Meta description too short
Rule meta_desc.too_short · Meta Description · 1 occurrence(s)
- https://zapier.com/press — 49 chars
notice Missing Open Graph tags
Rule og.missing · Social · 7 occurrence(s)
- https://zapier.com/automations — og:image
- https://zapier.com/customer-stories — og:title, og:description, og:image
- https://zapier.com/developer/documentation/ — og:description
- https://zapier.com/help/ — og:title, og:description
- https://zapier.com/interfaces/forms/templates — og:image
- https://zapier.com/opensource — og:title, og:description, og:image
- https://zapier.com/templates — og:title, og:description, og:image
notice Large HTML document
Rule perf.large_html · Performance · 2 occurrence(s)
- https://zapier.com/pricing — 2.3 MiB
- https://zapier.com/templates — 3.0 MiB
notice Slow server response
Rule perf.slow_response · Performance · 1 occurrence(s)
- https://zapier.com/experts — 6989 ms
notice URL redirects to another URL
Rule redirect.single · Crawlability · 11 occurrence(s)
- https://zapier.com/customer-support-management — redirects to https://zapier.com/solutions/customer-support-management
- https://zapier.com/data-management — redirects to https://zapier.com/solutions/data-management
- https://zapier.com/experts — redirects to https://zapier.com/partnerdirectory
- https://zapier.com/explore — redirects to https://zapier.com/apps
- https://zapier.com/help/ — redirects to https://help.zapier.com/hc/en-us
- https://zapier.com/lead-management — redirects to https://zapier.com/solutions/lead-management
- https://zapier.com/marketing-campaigns — redirects to https://zapier.com/solutions/marketing-campaigns
- https://zapier.com/project-management — redirects to https://zapier.com/solutions/project-management
- https://zapier.com/sales-pipeline-management — redirects to https://zapier.com/solutions/sales-pipeline-management
- https://zapier.com/solutions/revops — redirects to https://zapier.com/solutions/revops-automation
- https://zapier.com/ticket-incident-management — redirects to https://zapier.com/solutions/ticket-incident-management
notice No structured data detected
Rule schema.none · Structured Data · 10 occurrence(s)
notice Missing recommended security headers
Rule security.missing_headers · Security · 26 occurrence(s)
- https://zapier.com/about — X-Content-Type-Options
- https://zapier.com/agents — CSP
- https://zapier.com/ai/chatbot — CSP
- https://zapier.com/apps — X-Content-Type-Options
- https://zapier.com/apps/ai-tools — X-Content-Type-Options
- https://zapier.com/apps/schedule/integrations/10000ft — X-Content-Type-Options
- https://zapier.com/automations — X-Content-Type-Options
- https://zapier.com/canvas — CSP
- https://zapier.com/developer/documentation/ — X-Content-Type-Options
- https://zapier.com/experts — CSP
- https://zapier.com/explore — X-Content-Type-Options
- https://zapier.com/forms — CSP
- https://zapier.com/functions — X-Content-Type-Options
- https://zapier.com/help/ — CSP, X-Content-Type-Options
- https://zapier.com/jobs — X-Content-Type-Options
- https://zapier.com/l/support — X-Content-Type-Options
- https://zapier.com/mcp — CSP
- https://zapier.com/press — X-Content-Type-Options
- https://zapier.com/roles — X-Content-Type-Options
- https://zapier.com/smb — X-Content-Type-Options
- https://zapier.com/startups — X-Content-Type-Options
- https://zapier.com/tables — CSP
- https://zapier.com/use-cases — X-Content-Type-Options
- https://zapier.com/workflows — CSP
- https://zapier.com/zappy — X-Content-Type-Options
notice Indexable page not listed in sitemap
Rule sitemap.orphan_not_listed · Sitemap · 18 occurrence(s)
- https://zapier.com/ai — indexable but not in sitemap
- https://zapier.com/ai/chatbot — indexable but not in sitemap
- https://zapier.com/apps/netsuite/integrations — indexable but not in sitemap
- https://zapier.com/automations — indexable but not in sitemap
- https://zapier.com/canvas — indexable but not in sitemap
- https://zapier.com/customer-support-management — indexable but not in sitemap
- https://zapier.com/data-management — indexable but not in sitemap
- https://zapier.com/forms — indexable but not in sitemap
- https://zapier.com/lead-management — indexable but not in sitemap
- https://zapier.com/marketing-campaigns — indexable but not in sitemap
- https://zapier.com/project-management — indexable but not in sitemap
- https://zapier.com/sales-pipeline-management — indexable but not in sitemap
- https://zapier.com/sdk — indexable but not in sitemap
- https://zapier.com/security-compliance — indexable but not in sitemap
- https://zapier.com/solutions/revops — indexable but not in sitemap
- https://zapier.com/tables — indexable but not in sitemap
- https://zapier.com/ticket-incident-management — indexable but not in sitemap
- https://zapier.com/workflows — indexable but not in sitemap
notice Title is very short
Rule title.too_short · Titles · 2 occurrence(s)
- https://zapier.com/about — 12 chars
- https://zapier.com/help/ — 6 chars
notice Missing Twitter Card tag
Rule twitter.missing · Social · 5 occurrence(s)
Pages (showing 50 of 50)
| URL | Status | Indexable | Words | In-links |
|---|---|---|---|---|
| https://zapier.com/ Zapier: Automate AI Workflows, Agents, and Apps |
200 | yes | 3891 | 40 |
| https://zapier.com/templates Workflow Automation Templates | Zapier |
200 | yes | 3199 | 40 |
| https://zapier.com/ai Transform your operations with Zapier and AI |
200 | yes | 2424 | 36 |
| https://zapier.com/apps Integrations, App and Software Automation | Automate With Zapier |
200 | yes | 2048 | 38 |
| https://zapier.com/jobs Job openings at Zapier | Work from anywhere |
200 | yes | 1955 | 38 |
| https://zapier.com/press Zapier newsroom |
200 | yes | 1106 | 38 |
| https://zapier.com/pricing Plans & Pricing | Zapier |
200 | yes | 5041 | 38 |
| https://zapier.com/developer-platform Power your product or AI agent with 9,000 app integrations | Zapier |
200 | yes | 729 | 37 |
| https://zapier.com/developer-platform/embed-tools Embed Zapier and unlock automation in your app | Zapier |
200 | yes | 571 | 37 |
| https://zapier.com/app/login | 200 | yes | 0 | 5 |
| https://zapier.com/mcp Connect AI tools to 9,000 apps with Zapier MCP |
200 | yes | 1467 | 35 |
| https://zapier.com/ai/chatbot Build a free AI Chatbot on Zapier |
200 | yes | 0 | 35 |
| https://zapier.com/canvas Smart diagramming tool | Zapier Canvas |
200 | yes | 0 | 35 |
| https://zapier.com/customer-stories Customer Stories | Zapier |
200 | yes | 2693 | 35 |
| https://zapier.com/customer-support-management Customer support automation solutions | Zapier |
200 | yes | 2457 | 36 |
| https://zapier.com/data-management Data management automation solutions | Zapier |
200 | yes | 2082 | 36 |
| https://zapier.com/early-access Build the future of automation | Zapier |
200 | yes | 1913 | 35 |
| https://zapier.com/lead-management Lead management automation solutions | Zapier |
200 | yes | 2117 | 36 |
| https://zapier.com/marketing-campaigns Marketing campaigns automation solutions | Zapier |
200 | yes | 2374 | 36 |
| https://zapier.com/project-management Project management automation solutions | Zapier |
200 | yes | 2048 | 36 |
| https://zapier.com/resources/events Webinars and Events | Zapier |
200 | yes | 1763 | 35 |
| https://zapier.com/sales-pipeline-management Sales pipeline automation solutions | Zapier |
200 | yes | 2399 | 36 |
| https://zapier.com/security-compliance Zapier | Secure and Compliant AI Orchestration at Scale |
200 | yes | 2383 | 35 |
| https://zapier.com/solutions/revops RevOps automation solutions | Zapier |
200 | yes | 3259 | 36 |
| https://zapier.com/tables The data foundation that powers automations | Zapier Tables |
200 | yes | 0 | 35 |
| https://zapier.com/ticket-incident-management Tickets and incidents automation solutions | Zapier |
200 | yes | 1871 | 36 |
| https://zapier.com/workflows Build automated workflows with Zapier |
200 | yes | 3853 | 35 |
| https://zapier.com/agents Build AI teammates with Zapier Agents |
200 | yes | 3945 | 34 |
| https://zapier.com/apps/netsuite/integrations NetSuite Integrations | Connect Your Apps with Zapier |
200 | yes | 3335 | 34 |
| https://zapier.com/forms Online Form Builder | No-Code Form Creator | Zapier Forms |
200 | yes | 0 | 34 |
| https://zapier.com/functions Functions | Zapier |
200 | yes | 1153 | 34 |
| https://zapier.com/blog/ Productivity Tips & Workflow Automation Guides | Zapier Blog |
200 | yes | 1440 | 34 |
| https://zapier.com/experts Solution Partner Directory |
200 | yes | 14339 | 36 |
| https://zapier.com/smb Zapier for small & medium businesses |
200 | yes | 1128 | 34 |
| https://zapier.com/startups Zapier for Startups |
200 | yes | 1118 | 34 |
| https://zapier.com/automations Zapier Automations & AI Workflows | Zapier |
200 | yes | 2178 | 33 |
| https://zapier.com/sdk Zapier SDK | Zapier |
200 | yes | 2493 | 33 |
| https://zapier.com/use-cases Automation solutions for your role | Zapier |
200 | yes | 1510 | 2 |
| https://zapier.com/apps/ai-tools Zapier AI Tools | AI Agents, MCP, Chatbots, and more |
200 | yes | 1417 | 3 |
| https://zapier.com/help/ Zapier |
200 | yes | 401 | 1 |
| https://zapier.com/l/support Zapier Customer Support |
200 | yes | 1847 | 1 |
| https://zapier.com/about About Zapier |
200 | yes | 997 | 0 |
| https://zapier.com/apps/schedule/integrations/10000ft Schedule by Zapier 10,000ft Integration - Quick Connect - Zapier |
200 | yes | 2913 | 0 |
| https://zapier.com/developer/documentation/ Welcome - Zapier |
200 | yes | 548 | 0 |
| https://zapier.com/explore Integrations, App and Software Automation | Automate With Zapier |
200 | yes | 2048 | 0 |
| https://zapier.com/interfaces/forms/templates Form Templates | Zapier |
200 | yes | 362 | 0 |
| https://zapier.com/opensource Open source at Zapier | Zapier |
200 | yes | 2401 | 0 |
| https://zapier.com/roles Zapier by role - Automation for smoother workflows |
200 | yes | 862 | 0 |
| https://zapier.com/zappy Zappy: Free Screenshot & Recording Software for macOS |
200 | yes | 953 | 0 |
| https://zapier.com/resources/guides/quick-start Zapier |
404 | no | 0 | 1 |
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