Catalog / succeedonline.co.nz
41

SEO audit for succeedonline.co.nz

Succeed Online

other

Health 41/100 (poor) · 10 pages crawled · generated 2026-08-26

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Screenshot of succeedonline.co.nz
10
pages crawled
9
indexable pages
5
errors
41
warnings
83
notices
8
orphan pages
1
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Security 70 3 0 13
Links 66 1 8 0
Crawlability 90 1 0 0
Content 73 0 9 9
Performance 73 0 9 27
Structured Data 73 0 9 0
Duplicate 94 0 2 2
Agent Readiness 97 0 1 1
Budget 97 0 1 0
Canonical 97 0 1 1
Meta Description 97 0 1 5
AI Content 100 0 0 1
Headings 100 0 0 5
Images 100 0 0 9
Sitemap 100 0 0 1
Social 100 0 0 7
Titles 100 0 0 2
Findings

Errors (3 rules)

error Broken internal link (target 4xx/5xx)

Rule links.broken_internal · Links · 1 occurrence(s)

error Mixed content on HTTPS page

Rule security.mixed_content · Security · 3 occurrence(s)

  • https://www.succeedonline.co.nz/ — 1 insecure subresource(s), e.g. http://static1.squarespace.com/static/5440f2f8e4b049e2a2e733b8/t/5ecad81e95a4d74aea2b4dd0/1590351907585/SO1+reverse.png?format=1500w
  • https://www.succeedonline.co.nz/landing — 1 insecure subresource(s), e.g. http://static1.squarespace.com/static/5440f2f8e4b049e2a2e733b8/t/5ecad81e95a4d74aea2b4dd0/1590351907585/SO1+reverse.png?format=1500w
  • https://www.succeedonline.co.nz/take-action — 1 insecure subresource(s), e.g. http://images.squarespace-cdn.com/content/v1/5440f2f8e4b049e2a2e733b8/1590351904987-NID5AVCBPK2MHCW15KBJ/SO1+reverse.png?format=1500w

error Client error (4xx) response

Rule status.4xx · Crawlability · 1 occurrence(s)

Warnings (10 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 1 occurrence(s)

warning robots.txt-disallowed URL receives internal links (crawl-budget leak)

Rule budget.disallow_linked · Budget · 1 occurrence(s)

  • https://www.succeedonline.co.nz/search — internal links point to https://www.succeedonline.co.nz/search, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.succeedonline.co.nz/take-action.

warning Interior page canonicalizes to the homepage

Rule canonical.points_to_homepage · Canonical · 1 occurrence(s)

  • https://www.succeedonline.co.nz/landing — this interior page canonicalizes to the homepage (https://www.succeedonline.co.nz/) — Google will treat the homepage as authoritative and drop this page from search. Point the canonical at the page's own URL.

warning Lorem-ipsum placeholder text in a live page

Rule content.lorem_ipsum · Content · 1 occurrence(s)

warning Duplicate <title> across pages

Rule duplicate.title · Duplicate · 2 occurrence(s)

warning Orphan page (no internal inlinks)

Rule links.orphan · Links · 8 occurrence(s)

warning Missing meta description

Rule meta_desc.missing · Meta Description · 1 occurrence(s)

warning Render-blocking script in <head> (no defer/async)

Rule perf.render_blocking · Performance · 9 occurrence(s)

warning LocalBusiness schema missing required properties (name/address)

Rule schema.localbusiness_incomplete · Structured Data · 9 occurrence(s)

  • https://www.succeedonline.co.nz/ — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/contact — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/contact-1 — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/home-alt-bedford — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/landing — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/partners — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/projects — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/read-me-bedford — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.
  • https://www.succeedonline.co.nz/what-we-do — LocalBusiness structured data is missing required properties (name, address) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (telephone, openingHoursSpecification, geo, priceRange), which enrich the result.

Notices (17 rules)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice Low text variety (weak AI-content signal)

Rule ai.low_variety · AI Content · 1 occurrence(s)

  • https://www.succeedonline.co.nz/read-me-bedford — This page's writing is unusually uniform — even sentence lengths (variation 0.41) and repetitive vocabulary (diversity 0.60). That pattern is weakly associated with machine-generated or templated text, but it is not proof: technical and non-native writing can look the same, and AI detectors are unreliable. Treat it as a nudge to check the page adds original value — not as a verdict.

notice Canonical points to a different URL

Rule canonical.non_self · Canonical · 1 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 2 occurrence(s)

  • https://www.succeedonline.co.nz/projects — this page reads as very difficult (Flesch Reading Ease -11, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.succeedonline.co.nz/what-we-do — this page reads as difficult (Flesch Reading Ease 44, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Duplicate meta description across pages

Rule duplicate.meta_desc · Duplicate · 2 occurrence(s)

notice Multiple <h1> elements

Rule h1.multiple · Headings · 5 occurrence(s)

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 9 occurrence(s)

  • https://www.succeedonline.co.nz/ — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/contact — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/contact-1 — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/home-alt-bedford — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/landing — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/partners — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/projects — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/read-me-bedford — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.succeedonline.co.nz/what-we-do — the likely hero/LCP image (so1+reverse.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 9 occurrence(s)

notice Meta description too short

Rule meta_desc.too_short · Meta Description · 5 occurrence(s)

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 9 occurrence(s)

  • https://www.succeedonline.co.nz/ — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/contact — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/contact-1 — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/home-alt-bedford — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/landing — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/partners — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/projects — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/read-me-bedford — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.succeedonline.co.nz/what-we-do — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 9 occurrence(s)

  • https://www.succeedonline.co.nz/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/contact — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/contact-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/home-alt-bedford — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/landing — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/partners — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/projects — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/read-me-bedford — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.succeedonline.co.nz/what-we-do — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 3 occurrence(s)

notice Indexable page not listed in sitemap

Rule sitemap.orphan_not_listed · Sitemap · 1 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 2 occurrence(s)

Pages (showing 10 of 10)
URLStatusIndexableWordsIn-links
https://www.succeedonline.co.nz/
Succeed Online
200 yes 60 10
https://www.succeedonline.co.nz/contact
Contact — Succeed Online
200 yes 11 0
https://www.succeedonline.co.nz/contact-1
Contact — Succeed Online
200 yes 11 0
https://www.succeedonline.co.nz/home-alt-bedford
Home Alt — Succeed Online
200 yes 52 0
https://www.succeedonline.co.nz/landing
Succeed Online
200 yes 60 0
https://www.succeedonline.co.nz/partners
Our team — Succeed Online
200 yes 93 0
https://www.succeedonline.co.nz/projects
Our Work — Succeed Online
200 yes 115 0
https://www.succeedonline.co.nz/read-me-bedford
Read Me — Succeed Online
200 yes 1836 0
https://www.succeedonline.co.nz/what-we-do
What We Do — Succeed Online
200 yes 116 0
https://www.succeedonline.co.nz/take-action
Succeed Online
404 no 74 1

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