Catalog / soccerwest.ca
39

SEO audit for soccerwest.ca

Soccerwest

ecommerceSquarespace

Health 39/100 (poor) · 16 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)

Leading rugby and soccer shops in Langley, Vancouver, Abbotsford and Surrey.

Screenshot of soccerwest.ca
16
pages crawled
16
indexable pages
7
errors
43
warnings
123
notices
2
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Security 56 7 0 11
Structured Data 70 0 16 1
Content 74 0 14 4
Meta Description 83 0 9 2
Links 96 0 2 0
Canonical 98 0 1 8
Duplicate 98 0 1 0
Agent Readiness 100 0 0 4
Headings 100 0 0 7
Images 100 0 0 21
Performance 100 0 0 48
Sitemap 100 0 0 1
Social 100 0 0 13
Titles 100 0 0 3
Findings

Errors (1 rules)

error Mixed content on HTTPS page

Rule security.mixed_content · Security · 7 occurrence(s)

Warnings (6 rules)

warning Interior page canonicalizes to the homepage

Rule canonical.points_to_homepage · Canonical · 1 occurrence(s)

  • http://www.soccerwest.ca/home-1 — this interior page canonicalizes to the homepage (http://www.soccerwest.ca/) — Google will treat the homepage as authoritative and drop this page from search. Point the canonical at the page's own URL.

warning Thin content (low word count)

Rule content.thin · Content · 14 occurrence(s)

warning Homepage duplicated across protocol/host variants (no redirect)

Rule duplicate.protocol_host · Duplicate · 1 occurrence(s)

  • https://www.soccerwest.ca/ — http://www.soccerwest.ca/ serves the same homepage content with a 200 and no redirect — Google sees a duplicate. Pick one canonical host/scheme and 301-redirect the others.

warning Orphan page (no internal inlinks)

Rule links.orphan · Links · 2 occurrence(s)

warning Missing meta description

Rule meta_desc.missing · Meta Description · 9 occurrence(s)

warning Rich-result schema missing required properties

Rule schema.invalid · Structured Data · 16 occurrence(s)

Notices (18 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 3 occurrence(s)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice Canonical points to a different URL

Rule canonical.non_self · Canonical · 8 occurrence(s)

notice Low text-to-HTML ratio

Rule content.low_ratio · Content · 2 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 2 occurrence(s)

  • http://www.soccerwest.ca/all-products — this page reads as very difficult (Flesch Reading Ease -18, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.soccerwest.ca/all-products — this page reads as very difficult (Flesch Reading Ease -18, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Multiple <h1> elements

Rule h1.multiple · Headings · 7 occurrence(s)

notice Image filename is generic/auto-generated (missed image-search signal)

Rule images.generic_filename · Images · 5 occurrence(s)

  • http://www.soccerwest.ca/ — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • http://www.soccerwest.ca/all-products — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • http://www.soccerwest.ca/home-1 — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.soccerwest.ca/ — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.soccerwest.ca/all-products — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 16 occurrence(s)

  • http://www.soccerwest.ca/ — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/all-products — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/brands — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/contact-1 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/home-1 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/links — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/new-arrivals-feb-2025 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/new-gallery-1 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • http://www.soccerwest.ca/newsletter — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/ — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/all-products — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/brands — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/contact-1 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/links — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/new-arrivals-feb-2025 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.soccerwest.ca/new-gallery-1 — the likely hero/LCP image (logo+black.jpeg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 16 occurrence(s)

notice Meta description too long

Rule meta_desc.too_long · Meta Description · 2 occurrence(s)

notice Missing Open Graph tags

Rule og.missing · Social · 13 occurrence(s)

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 16 occurrence(s)

  • http://www.soccerwest.ca/ — 203 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/all-products — 203 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/brands — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/contact-1 — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/home-1 — 203 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/links — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/new-arrivals-feb-2025 — 33 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/new-gallery-1 — 87 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • http://www.soccerwest.ca/newsletter — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/ — 203 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/all-products — 203 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/brands — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/contact-1 — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/links — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/new-arrivals-feb-2025 — 33 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.soccerwest.ca/new-gallery-1 — 87 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 16 occurrence(s)

  • http://www.soccerwest.ca/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/all-products — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/brands — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/contact-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/home-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/links — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/new-arrivals-feb-2025 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/new-gallery-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • http://www.soccerwest.ca/newsletter — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/all-products — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/brands — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/contact-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/links — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/new-arrivals-feb-2025 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.soccerwest.ca/new-gallery-1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice Deep page has no BreadcrumbList structured data

Rule schema.breadcrumb_missing · Structured Data · 1 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 7 occurrence(s)

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 4 occurrence(s)

  • http://www.soccerwest.ca/contact-1 — 9 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
  • http://www.soccerwest.ca/links — 8 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
  • https://www.soccerwest.ca/contact-1 — 9 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
  • https://www.soccerwest.ca/links — 8 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".

notice Indexable page not listed in sitemap

Rule sitemap.orphan_not_listed · Sitemap · 1 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 3 occurrence(s)

Pages (showing 16 of 16)
URLStatusIndexableWordsIn-links
http://www.soccerwest.ca/
Soccerwest		 200 yes 195 9
http://www.soccerwest.ca/all-products
Home gallery — Soccerwest		 200 yes 229 9
http://www.soccerwest.ca/brands
Brands — Soccerwest		 200 yes 30 9
http://www.soccerwest.ca/contact-1
Locations — Soccerwest		 200 yes 149 9
http://www.soccerwest.ca/links
Links — Soccerwest		 200 yes 48 9
http://www.soccerwest.ca/new-arrivals-feb-2025
WORLD CUP 2026 — Soccerwest		 200 yes 59 9
http://www.soccerwest.ca/new-gallery-1
New Gallery — Soccerwest		 200 yes 113 9
https://www.soccerwest.ca/
Soccerwest		 200 yes 195 7
https://www.soccerwest.ca/all-products
Home gallery — Soccerwest		 200 yes 229 7
https://www.soccerwest.ca/brands
Brands — Soccerwest		 200 yes 30 7
https://www.soccerwest.ca/contact-1
Locations — Soccerwest		 200 yes 149 7
https://www.soccerwest.ca/links
Links — Soccerwest		 200 yes 48 7
https://www.soccerwest.ca/new-arrivals-feb-2025
WORLD CUP 2026 — Soccerwest		 200 yes 59 7
https://www.soccerwest.ca/new-gallery-1
New Gallery — Soccerwest		 200 yes 113 7
http://www.soccerwest.ca/home-1
Soccerwest		 200 yes 195 0
http://www.soccerwest.ca/newsletter
Newsletter — Soccerwest		 200 yes 186 0

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