Catalog / plumhq.com
50

SEO audit for plumhq.com

Employee Health Benefits & Insurance Platform | Plum

saasWebflow

Health 50/100 (fair) · 50 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)

Plum simplifies employee health benefits – group insurance, telehealth, and checkups in one friendly platform. Protect teams, cut admin, and keep people well.

Screenshot of plumhq.com
50
pages crawled
37
indexable pages
10
errors
180
warnings
354
notices
0
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Sitemap 78 10 3 0
Performance 56 0 73 44
Agent Readiness 78 0 37 14
Canonical 89 0 19 16
Duplicate 92 0 13 5
Meta Description 95 0 8 9
Headings 96 0 7 6
Structured Data 96 0 7 30
Budget 96 0 6 0
Indexability 98 0 3 0
Rendering 99 0 2 0
Content 99 0 1 47
Images 99 0 1 52
Crawlability 100 0 0 10
Links 100 0 0 9
Security 100 0 0 77
Social 100 0 0 25
Titles 100 0 0 10
Findings

Errors (1 rules)

error Non-200 URL listed in sitemap

Rule sitemap.not_200 · Sitemap · 10 occurrence(s)

Warnings (17 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 37 occurrence(s)

warning robots.txt-disallowed URL receives internal links (crawl-budget leak)

Rule budget.disallow_linked · Budget · 6 occurrence(s)

  • https://www.plumhq.com/disclaimer — internal links point to https://www.plumhq.com/disclaimer, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/, https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/app.
  • https://www.plumhq.com/grievances — internal links point to https://www.plumhq.com/grievances, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/, https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/app.
  • https://www.plumhq.com/privacy — internal links point to https://www.plumhq.com/privacy, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/business-insurance-for-avatar-advisors, https://www.plumhq.com/web-library/components.
  • https://www.plumhq.com/privacy-policy — internal links point to https://www.plumhq.com/privacy-policy, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/, https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/app.
  • https://www.plumhq.com/terms-and-conditions — internal links point to https://www.plumhq.com/terms-and-conditions, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/, https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/app.
  • https://www.plumhq.com/terms-and-conditions-backup — internal links point to https://www.plumhq.com/terms-and-conditions-backup, which robots.txt disallows for Googlebot — Googlebot discovers the URL, checks robots, then rejects it without indexing, wasting crawl budget and losing the link equity. Remove the internal links, or use noindex instead of Disallow if the page should be fetchable. Linked from: https://www.plumhq.com/insurers/aditya-birla-group-health-insurance, https://www.plumhq.com/business-insurance-for-avatar-advisors, https://www.plumhq.com/web-library/components.

warning Missing canonical tag

Rule canonical.missing · Canonical · 17 occurrence(s)

warning Interior page canonicalizes to the homepage

Rule canonical.points_to_homepage · Canonical · 2 occurrence(s)

  • https://www.plumhq.com/pocket-hrms — this interior page canonicalizes to the homepage (https://www.plumhq.com/) — Google will treat the homepage as authoritative and drop this page from search. Point the canonical at the page's own URL.
  • https://www.plumhq.com/pocket-hrms-plum — this interior page canonicalizes to the homepage (https://www.plumhq.com/) — Google will treat the homepage as authoritative and drop this page from search. Point the canonical at the page's own URL.

warning Lorem-ipsum placeholder text in a live page

Rule content.lorem_ipsum · Content · 1 occurrence(s)

warning Duplicate page content

Rule duplicate.content · Duplicate · 2 occurrence(s)

warning Near-duplicate page content

Rule duplicate.near · Duplicate · 9 occurrence(s)

warning Duplicate <title> across pages

Rule duplicate.title · Duplicate · 2 occurrence(s)

warning Missing <h1>

Rule h1.missing · Headings · 7 occurrence(s)

warning Images missing alt text

Rule images.missing_alt · Images · 1 occurrence(s)

warning Hero/LCP image is lazy-loaded (loading=lazy delays LCP)

Rule images.no_lazy_lcp_candidate · Performance · 33 occurrence(s)

  • https://www.plumhq.com/ — the likely hero/LCP image (68ada20d0592266892e587d0_atlasian%20desktop.gif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/app — the likely hero/LCP image (6a4b8a7935ff347aa9debe17_app.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/book-a-risk-evaluation-session — the likely hero/LCP image (68a5472dc2a39d1a8ec7c0ae_admin%20experience%20(2).avif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/business-insurance-for-avatar-advisors — the likely hero/LCP image (6368a46a4a3b0b6ada4a092d_icn-48-tick.webp) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/business-risk-scorecard-1 — the likely hero/LCP image (64e858bd6a23d6071abe83a8_risk%20scorecard%20-%20fintech.avif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-asset-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-cyber-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-directors-and-officers-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-employee-dishonesty-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-errors-and-omissions-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/buy-general-liability-insurance — the likely hero/LCP image (649d30662e2ca9bf629a23c7_checked.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/download-e-book — the likely hero/LCP image (63413ad4dec8a991f33f5041_paperless%20processes.webp) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/get-a-quote-business — the likely hero/LCP image (634f83be8d71cfc8c832fd7c_twilio.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/get-a-quote-new — the likely hero/LCP image (634f83be8d71cfc8c832fd7c_twilio.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/inclusion — the likely hero/LCP image (647457ea107043aab0d9819a_top-row-final.avif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/insurers/aditya-birla-group-health-insurance — the likely hero/LCP image (637264c8da1ccb0d8f52cede_icn-80-building.webp) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/lp/cyber-liability-insurance-lp — the likely hero/LCP image (634911a0a3501845fb25c17a_twilio.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/masterclass — the likely hero/LCP image (637e5791ed757843957e4f61_group%2010968.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/people-success-kit — the likely hero/LCP image (637e5791ed757843957e4f61_group%2010968.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/people-success-playbook-download — the likely hero/LCP image (637f1afdd2e0aa1a55450bfe_1665727130676%20(1).webp) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/plum-health — the likely hero/LCP image (63413ad4dec8a995ee3f4fed_tick-mark.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/plum-insure — the likely hero/LCP image (63413ad4dec8a90acb3f4fcf_award%20svg.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/resources/finding-the-right-insurance-plan — the likely hero/LCP image (676436b327d8342a860a588c_final-book%20(1).avif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/web-library/components — the likely hero/LCP image (6379f48603cd6976f1f2922a_icn-48-award.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://www.plumhq.com/webinars/decoding-employee-benefits — the likely hero/LCP image (644922a4e2522ec8962aba4c_2%201.avif) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.

warning Page is noindex

Rule index.noindex · Indexability · 3 occurrence(s)

warning Missing meta description

Rule meta_desc.missing · Meta Description · 8 occurrence(s)

warning Render-blocking script in <head> (no defer/async)

Rule perf.render_blocking · Performance · 40 occurrence(s)

warning Content only rendered by JavaScript (invisible to non-JS crawlers & AI)

Rule rendering.js_shell · Rendering · 2 occurrence(s)

  • https://www.plumhq.com/collect-format — Raw HTML has 0 words and 0 links — this page is built by JavaScript in the browser. Googlebot renders JS but delays it, and most crawlers and AI assistants (ChatGPT, Perplexity, Claude) don't run JavaScript at all, so to them the page looks empty. Server-render or pre-render your main content and navigation.
  • https://www.plumhq.com/format — Raw HTML has 0 words and 0 links — this page is built by JavaScript in the browser. Googlebot renders JS but delays it, and most crawlers and AI assistants (ChatGPT, Perplexity, Claude) don't run JavaScript at all, so to them the page looks empty. Server-render or pre-render your main content and navigation.

warning Product schema missing required or recommended properties

Rule schema.product_incomplete · Structured Data · 7 occurrence(s)

  • https://www.plumhq.com/buy-asset-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/buy-cyber-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/buy-directors-and-officers-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/buy-employee-dishonesty-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/buy-errors-and-omissions-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/buy-general-liability-insurance — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.
  • https://www.plumhq.com/lp/cyber-liability-insurance-lp — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, review), which enrich the result.

warning Non-indexable URL listed in sitemap

Rule sitemap.non_indexable · Sitemap · 3 occurrence(s)

Notices (25 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 7 occurrence(s)

notice No main landmark for AI agents

Rule agent.no_main_landmark · Agent Readiness · 7 occurrence(s)

notice Canonical points to a different URL

Rule canonical.non_self · Canonical · 16 occurrence(s)

notice Low text-to-HTML ratio

Rule content.low_ratio · Content · 10 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 37 occurrence(s)

  • https://www.plumhq.com/ — this page reads as difficult (Flesch Reading Ease 36, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/app — this page reads as very difficult (Flesch Reading Ease -55, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/book-a-risk-evaluation-session — this page reads as very difficult (Flesch Reading Ease 18, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/business-insurance-for-avatar-advisors — this page reads as very difficult (Flesch Reading Ease 29, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/business-risk-scorecard-1 — this page reads as difficult (Flesch Reading Ease 32, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-asset-insurance — this page reads as very difficult (Flesch Reading Ease 22, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-cyber-insurance — this page reads as very difficult (Flesch Reading Ease 20, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-directors-and-officers-insurance — this page reads as very difficult (Flesch Reading Ease 27, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-employee-dishonesty-insurance — this page reads as very difficult (Flesch Reading Ease 24, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-errors-and-omissions-insurance — this page reads as very difficult (Flesch Reading Ease 20, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/buy-general-liability-insurance — this page reads as very difficult (Flesch Reading Ease 17, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/direct-calendar-fresh — this page reads as very difficult (Flesch Reading Ease -34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/download-e-book — this page reads as very difficult (Flesch Reading Ease -4, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/faq — this page reads as difficult (Flesch Reading Ease 44, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/get-a-quote-business — this page reads as difficult (Flesch Reading Ease 48, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/get-a-quote-new — this page reads as very difficult (Flesch Reading Ease 24, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/inclusion — this page reads as very difficult (Flesch Reading Ease 15, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/insurers/aditya-birla-group-health-insurance — this page reads as difficult (Flesch Reading Ease 33, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/lp/cyber-liability-insurance-lp — this page reads as very difficult (Flesch Reading Ease 16, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/masterclass — this page reads as difficult (Flesch Reading Ease 36, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/people-success-kit — this page reads as very difficult (Flesch Reading Ease -1, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/people-success-playbook-download — this page reads as very difficult (Flesch Reading Ease 12, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/plum-health — this page reads as difficult (Flesch Reading Ease 31, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/resources/finding-the-right-insurance-plan — this page reads as difficult (Flesch Reading Ease 37, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.plumhq.com/webinars/decoding-employee-benefits — this page reads as difficult (Flesch Reading Ease 34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Title tag and meta description are identical

Rule content.title_meta_same · Meta Description · 1 occurrence(s)

  • https://www.plumhq.com/app — the meta description is identical to the <title> — write a distinct description to control the SERP snippet

notice Duplicate meta description across pages

Rule duplicate.meta_desc · Duplicate · 5 occurrence(s)

notice Multiple <h1> elements

Rule h1.multiple · Headings · 6 occurrence(s)

notice Image alt text is keyword-stuffed (repetition / low variety)

Rule images.alt_stuffed · Images · 1 occurrence(s)

  • https://www.plumhq.com/ — 2 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.

notice Image alt text is very long (possible keyword stuffing)

Rule images.alt_too_long · Images · 13 occurrence(s)

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 38 occurrence(s)

notice Internal link has no anchor text / accessible name

Rule links.no_anchor_text · Links · 9 occurrence(s)

  • https://www.plumhq.com/get-a-quote-new — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/inclusion — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/people-success-kit — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/plum-health — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/plum-insure — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/plum-wellbeing — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/state-of-eb-23 — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/web-library/components — 2 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
  • https://www.plumhq.com/webinars/decoding-employee-benefits — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.

notice Meta description too long

Rule meta_desc.too_long · Meta Description · 2 occurrence(s)

notice Meta description too short

Rule meta_desc.too_short · Meta Description · 6 occurrence(s)

notice Missing Open Graph tags

Rule og.missing · Social · 17 occurrence(s)

notice Large DOM (over 1500 elements) slows rendering & interaction

Rule perf.dom_size_large · Performance · 1 occurrence(s)

  • https://www.plumhq.com/web-library/components — the page has 13194 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 3 occurrence(s)

  • https://www.plumhq.com/ — 10 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.plumhq.com/book-a-risk-evaluation-session — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.plumhq.com/thank-you-business — 2 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No ETag header (no conditional GET for unchanged pages)

Rule perf.no_etag · Performance · 40 occurrence(s)

  • https://www.plumhq.com/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/app — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/book-a-risk-evaluation-session — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/business-insurance-for-avatar-advisors — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/business-risk-scorecard-1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-asset-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-cyber-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-directors-and-officers-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-employee-dishonesty-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-errors-and-omissions-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/buy-general-liability-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/collect-format — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/direct-calendar-fresh — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/download-e-book — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/faq — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/format — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/get-a-quote-business — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/get-a-quote-new — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/inclusion — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/insurers/aditya-birla-group-health-insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/lp/cyber-liability-insurance-lp — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/masterclass — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/resources/finding-the-right-insurance-plan — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/web-library/components — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.plumhq.com/webinars/decoding-employee-benefits — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.

notice Blocked by robots.txt

Rule robots.blocked · Crawlability · 10 occurrence(s)

notice No structured data detected

Rule schema.none · Structured Data · 30 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 40 occurrence(s)

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 37 occurrence(s)

notice Title tag is identical to the H1 (missed keyword variation)

Rule title.same_as_h1 · Titles · 3 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 7 occurrence(s)

notice Missing Twitter Card tag

Rule twitter.missing · Social · 8 occurrence(s)

Pages (showing 50 of 50)
URLStatusIndexableWordsIn-links
https://www.plumhq.com/
Employee Health Benefits & Insurance Platform | Plum		 200 yes 1381 30
https://www.plumhq.com/book-a-risk-evaluation-session
Book a risk evaluation session		 200 yes 531 6
https://www.plumhq.com/get-a-quote-business
Get a quote - Business		 200 yes 611 2
https://www.plumhq.com/plum-wellbeing
Plum Wellbeing - Your Preferred Health Benefits Guide		 200 yes 902 3
https://www.plumhq.com/plum-health
Plum Health - Your Go-To Employee Benefits Guide		 200 yes 847 2
https://www.plumhq.com/plum-insure
Plum Insurance - Buy Health Insurance Policy Online		 200 yes 709 2
https://www.plumhq.com/buy-asset-insurance
Asset Insurance		 200 yes 985 1
https://www.plumhq.com/buy-cyber-insurance
Cyber Insurance		 200 yes 967 1
https://www.plumhq.com/buy-directors-and-officers-insurance
Directors and Officers Liability Insurance | D&O Insurance | Plum		 200 yes 1157 1
https://www.plumhq.com/buy-employee-dishonesty-insurance
Employee Dishonesty Insurance		 200 yes 991 1
https://www.plumhq.com/buy-errors-and-omissions-insurance
Errors and Omissions Insurance		 200 yes 1084 1
https://www.plumhq.com/buy-general-liability-insurance
Commercial General Liability Insurance		 200 yes 1045 1
https://www.plumhq.com/app
Plum app download		 200 yes 296 0
https://www.plumhq.com/business-insurance-for-avatar-advisors
Business insurance for Avatar Advisors		 200 yes 1145 0
https://www.plumhq.com/business-risk-scorecard-1
Business Risk Scorecard 1		 200 yes 281 0
https://www.plumhq.com/collect-format
Collect format		 200 no 0 0
https://www.plumhq.com/direct-calendar-fresh
Book a call with Plum		 200 yes 235 0
https://www.plumhq.com/download-e-book
Download e-book		 200 yes 317 0
https://www.plumhq.com/faq
Frequently Asked Questions | Plum Insurance		 200 yes 882 0
https://www.plumhq.com/format
Format		 200 no 0 0
https://www.plumhq.com/get-a-quote-new
Get a quote		 200 yes 1113 0
https://www.plumhq.com/inclusion
Diversity & Inclusion Report 2023 - Plum		 200 yes 617 0
https://www.plumhq.com/insurers/aditya-birla-group-health-insurance
Aditya Birla		 200 yes 1629 0
https://www.plumhq.com/lp/cyber-liability-insurance-lp
Cyber security insurance for businesses		 200 yes 1451 0
https://www.plumhq.com/masterclass
People Success Masterclass		 200 yes 1373 0
https://www.plumhq.com/people-success-kit
HR Handbook For Employees | Plum		 200 yes 522 0
https://www.plumhq.com/people-success-playbook-download
People Success Playbook-download		 200 yes 352 0
https://www.plumhq.com/pocket-hrms
Pocket-HRMS		 200 yes 1216 0
https://www.plumhq.com/pocket-hrms-plum
Plum and Pocket-HRMS		 200 yes 1238 0
https://www.plumhq.com/resources/finding-the-right-insurance-plan
Finding the right insurance plan for your team		 200 yes 869 0
https://www.plumhq.com/state-of-eb-23
State of Employee Benefits in India: All You Need To Know		 200 yes 1507 0
https://www.plumhq.com/super-complete
Super Complete		 200 yes 1701 0
https://www.plumhq.com/term-life
Thank you term life		 200 yes 325 0
https://www.plumhq.com/thank-you-business
Thank you - we'll get in touch		 200 yes 550 0
https://www.plumhq.com/thank-you-decoding-employee-benefits
Thank you - Decoding Employee Benefits		 200 yes 326 0
https://www.plumhq.com/thank-you-fresh-estimate-new
Thank you - Fresh [New]		 200 yes 327 0
https://www.plumhq.com/thank-you-masterclass
People Success Masterclass		 200 yes 417 0
https://www.plumhq.com/thank-you-renewal-new
Thank you - Renewal [New]		 200 yes 327 0
https://www.plumhq.com/web-library/components
Components		 200 no 29766 0
https://www.plumhq.com/webinars/decoding-employee-benefits
Decoding Employee Benefits		 200 yes 652 0
https://www.plumhq.com/disclaimer 0 no 0 33
https://www.plumhq.com/fresh-estimate 0 no 0 0
https://www.plumhq.com/grievances 0 no 0 33
https://www.plumhq.com/playbook-thank-you 0 no 0 0
https://www.plumhq.com/switch-old 0 no 0 0
https://www.plumhq.com/terms 0 no 0 0
https://www.plumhq.com/thank-you-hr-toolkit 0 no 0 0
https://www.plumhq.com/thank-you-state-of-eb 0 no 0 0
https://www.plumhq.com/thank-you-term-life 0 no 0 0
https://www.plumhq.com/wellness-thank-you 0 no 0 0

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