Catalog / npawealth.com
64

SEO audit for npawealth.com

Caleb Kirby

corporate

Health 64/100 (fair) · 41 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)

Our team understands the complexities of business and personal financial planning and our top priority is always to help enhance the lives and financial future of those with whom we work.

41
pages crawled
32
indexable pages
1
errors
95
warnings
521
notices
0
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Security 98 1 0 80
Meta Description 80 0 28 1
Headings 84 0 22 0
Canonical 89 0 15 0
Images 93 0 9 80
Indexability 94 0 8 0
Sitemap 94 0 8 0
Agent Readiness 99 0 2 73
Duplicate 99 0 2 0
Crawlability 99 0 1 0
Cache 100 0 0 37
Content 100 0 0 30
Links 100 0 0 1
Performance 100 0 0 164
Social 100 0 0 37
Titles 100 0 0 18
Findings

Errors (1 rules)

error Mixed content on HTTPS page

Rule security.mixed_content · Security · 1 occurrence(s)

Warnings (9 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 2 occurrence(s)

warning Missing canonical tag

Rule canonical.missing · Canonical · 15 occurrence(s)

warning Duplicate <title> across pages

Rule duplicate.title · Duplicate · 2 occurrence(s)

warning Incomplete/empty response after retries (likely transient — re-crawl)

Rule fetch.incomplete · Crawlability · 1 occurrence(s)

warning Missing <h1>

Rule h1.missing · Headings · 22 occurrence(s)

warning Images missing alt text

Rule images.missing_alt · Images · 9 occurrence(s)

warning noindex + nofollow (blocks link equity flow)

Rule index.noindex_nofollow · Indexability · 8 occurrence(s)

warning Missing meta description

Rule meta_desc.missing · Meta Description · 28 occurrence(s)

warning Non-indexable URL listed in sitemap

Rule sitemap.non_indexable · Sitemap · 8 occurrence(s)

Notices (20 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 32 occurrence(s)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice No main landmark for AI agents

Rule agent.no_main_landmark · Agent Readiness · 40 occurrence(s)

notice Page served uncached (no-store/private or CDN bypass)

Rule cache.not_cacheable · Cache · 37 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 30 occurrence(s)

  • https://www.npawealth.com/ — this page reads as difficult (Flesch Reading Ease 42, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/about-lpl-financial-kf26a — this page reads as very difficult (Flesch Reading Ease 28, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/about-our-company — this page reads as difficult (Flesch Reading Ease 41, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/account-access — this page reads as difficult (Flesch Reading Ease 31, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/awards-recognition — this page reads as difficult (Flesch Reading Ease 43, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026 — this page reads as difficult (Flesch Reading Ease 40, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/contact — this page reads as difficult (Flesch Reading Ease 36, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/fiduciary-focus-1-kf26a — this page reads as very difficult (Flesch Reading Ease 28, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/how-we-help-you — this page reads as difficult (Flesch Reading Ease 42, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/lpl-research-kf26a — this page reads as very difficult (Flesch Reading Ease 26, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/lpl-retirement-plan-tools-kf26a — this page reads as very difficult (Flesch Reading Ease 23, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/our-mission — this page reads as difficult (Flesch Reading Ease 36, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/our-planning-process — this page reads as difficult (Flesch Reading Ease 35, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/partnership-with-lpl-kf26a — this page reads as difficult (Flesch Reading Ease 34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/resource-center — this page reads as difficult (Flesch Reading Ease 32, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/resource-center/insurance — this page reads as difficult (Flesch Reading Ease 43, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/resource-center/insurance/dog-bites-neighbor-now-what-1 — this page reads as difficult (Flesch Reading Ease 38, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/services — this page reads as very difficult (Flesch Reading Ease 21, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/strategic-alliances — this page reads as very difficult (Flesch Reading Ease 29, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/team/caleb-kirby — this page reads as difficult (Flesch Reading Ease 32, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/tools — this page reads as difficult (Flesch Reading Ease 34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/tools/glossary — this page reads as difficult (Flesch Reading Ease 38, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/tools/tax-resources/tax-calendar — this page reads as difficult (Flesch Reading Ease 34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/useful-links — this page reads as difficult (Flesch Reading Ease 35, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.npawealth.com/weekly-market-commentary-kf26a — this page reads as very difficult (Flesch Reading Ease 27, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Image filename is generic/auto-generated (missed image-search signal)

Rule images.generic_filename · Images · 40 occurrence(s)

  • https://www.npawealth.com/ — 6 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/4-critical-social-security-facts-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/59-1-2-why-is-this-age-so-important-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/about-lpl-financial-kf26a — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/blog — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026 — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/campaigns/monthly-market-insights — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/common-tax-filing-errors-to-avoid-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/contact — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/dont-panic-ebook-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/fiduciary-focus-1-kf26a — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/lpl-research-kf26a — 6 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/lpl-retirement-plan-tools-kf26a — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/partnership-with-lpl-kf26a — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/resource-center — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/resource-center/insurance — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/resource-center/insurance/dog-bites-neighbor-now-what-1 — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/take-charge-of-your-401k-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/team/caleb-kirby — 3 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/tools — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/tools/glossary — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/tools/tax-resources/tax-calendar — 2 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/understanding-your-estate-tj5cv — 6 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/unlocking-the-treasures-to-financial-wellness-tj5cv — 7 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.npawealth.com/weekly-market-commentary-kf26a — 3 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 40 occurrence(s)

  • https://www.npawealth.com/ — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/4-critical-social-security-facts-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/59-1-2-why-is-this-age-so-important-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/about-lpl-financial-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/blog — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026 — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/campaigns/monthly-market-insights — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/common-tax-filing-errors-to-avoid-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/contact — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/dont-panic-ebook-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/fiduciary-focus-1-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/lpl-research-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/lpl-retirement-plan-tools-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/partnership-with-lpl-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/resource-center — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/resource-center/insurance — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/resource-center/insurance/dog-bites-neighbor-now-what-1 — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/take-charge-of-your-401k-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/team/caleb-kirby — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/tools — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/tools/glossary — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/tools/tax-resources/tax-calendar — the likely hero/LCP image (e6acb11d-d47b-46b2-a8da-7ab7f997344f.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/understanding-your-estate-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/unlocking-the-treasures-to-financial-wellness-tj5cv — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.npawealth.com/weekly-market-commentary-kf26a — the likely hero/LCP image (brokercheck-bar-logo.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 40 occurrence(s)

notice Internal link has no anchor text / accessible name

Rule links.no_anchor_text · Links · 1 occurrence(s)

  • https://www.npawealth.com/ — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.

notice Meta description too long

Rule meta_desc.too_long · Meta Description · 1 occurrence(s)

notice Missing Open Graph tags

Rule og.missing · Social · 31 occurrence(s)

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 40 occurrence(s)

notice No ETag header (no conditional GET for unchanged pages)

Rule perf.no_etag · Performance · 40 occurrence(s)

  • https://www.npawealth.com/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/4-critical-social-security-facts-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/59-1-2-why-is-this-age-so-important-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/about-lpl-financial-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/blog — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/campaigns/monthly-market-insights — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/common-tax-filing-errors-to-avoid-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/contact — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/dont-panic-ebook-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/fiduciary-focus-1-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/lpl-research-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/lpl-retirement-plan-tools-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/partnership-with-lpl-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/resource-center — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/resource-center/insurance — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/resource-center/insurance/dog-bites-neighbor-now-what-1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/take-charge-of-your-401k-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/team/caleb-kirby — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/tools — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/tools/glossary — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/tools/tax-resources/tax-calendar — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/understanding-your-estate-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/unlocking-the-treasures-to-financial-wellness-tj5cv — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://www.npawealth.com/weekly-market-commentary-kf26a — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 37 occurrence(s)

  • https://www.npawealth.com/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/4-critical-social-security-facts-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/59-1-2-why-is-this-age-so-important-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/8-timeless-principles-of-investing-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/about-lpl-financial-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/blog — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/campaigns/monthly-market-insights — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/common-tax-filing-errors-to-avoid-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/contact — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/dont-panic-ebook-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/fiduciary-focus-1-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/lpl-research-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/lpl-retirement-plan-tools-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/our-mission — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/partnership-with-lpl-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/take-charge-of-your-401k-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/team/caleb-kirby — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/tools — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/tools/glossary — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/tools/tax-resources/tax-calendar — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/understanding-your-estate-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/unlocking-the-treasures-to-financial-wellness-tj5cv — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/useful-links — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.npawealth.com/weekly-market-commentary-kf26a — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice Slow server response

Rule perf.slow_response · Performance · 7 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 40 occurrence(s)

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 40 occurrence(s)

notice Title tag is identical to the H1 (missed keyword variation)

Rule title.same_as_h1 · Titles · 7 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 11 occurrence(s)

notice Missing Twitter Card tag

Rule twitter.missing · Social · 6 occurrence(s)

Pages (showing 41 of 41)
URLStatusIndexableWordsIn-links
https://www.npawealth.com/
Caleb Kirby		 200 yes 858 40
https://www.npawealth.com/account-access
Account Access		 200 yes 412 40
https://www.npawealth.com/awards-recognition
Awards / Recognition		 200 yes 1226 40
https://www.npawealth.com/blog
Blog | Caleb Kirby		 200 yes 4915 40
https://www.npawealth.com/contact
Contact | Caleb Kirby		 200 yes 375 40
https://www.npawealth.com/meet-the-team
Meet the Team		 200 yes 618 40
https://www.npawealth.com/our-planning-process
Our Planning Process		 200 yes 602 40
https://www.npawealth.com/our-strategic-partners
Our Strategic Partners		 200 yes 495 40
https://www.npawealth.com/resource-center/insurance
Insurance | Caleb Kirby		 200 yes 1050 40
https://www.npawealth.com/services
Services		 200 yes 718 40
https://www.npawealth.com/useful-links
Useful Links		 200 yes 417 40
https://www.npawealth.com/blog/key-dates-for-the-2nd-half-of-2026
Key Dates for the 2nd Half of 2026 | Caleb Kirby		 200 yes 647 1
https://www.npawealth.com/team/caleb-kirby
Caleb Kirby		 200 yes 530 1
https://www.npawealth.com/tools/glossary
Glossary | Caleb Kirby		 200 yes 9276 1
https://www.npawealth.com/4-critical-social-security-facts-tj5cv
4 Critical Social Security Facts		 200 no 510 0
https://www.npawealth.com/59-1-2-why-is-this-age-so-important-tj5cv
59 1/2: Why is this Age So Important?		 200 no 523 0
https://www.npawealth.com/8-timeless-principles-of-investing-tj5cv
8 Timeless Principles of Investing		 200 no 521 0
https://www.npawealth.com/about-lpl-financial-kf26a
About LPL Financial		 200 yes 441 0
https://www.npawealth.com/about-our-company
About		 200 yes 797 0
https://www.npawealth.com/campaigns/monthly-market-insights
Quarterly Market Insights | July 2026		 200 yes 3337 0
https://www.npawealth.com/common-tax-filing-errors-to-avoid-tj5cv
Common Tax Filing Errors to Avoid		 200 no 501 0
https://www.npawealth.com/dont-panic-ebook-tj5cv
Don't Panic		 200 no 552 0
https://www.npawealth.com/fiduciary-focus-1-kf26a
Fiduciary Focus		 200 yes 818 0
https://www.npawealth.com/how-we-help-you
How We Help You		 200 yes 539 0
https://www.npawealth.com/lpl-research-kf26a
LPL Research		 200 yes 356 0
https://www.npawealth.com/lpl-retirement-plan-tools-kf26a
LPL Retirement Plan Tools		 200 yes 741 0
https://www.npawealth.com/nitrogen
Nitrogen		 200 yes 389 0
https://www.npawealth.com/our-mission
Our Mission		 200 yes 439 0
https://www.npawealth.com/partnership-with-lpl-kf26a
LPL By The Numbers		 200 yes 338 0
https://www.npawealth.com/resource-center
Resource Center | Caleb Kirby		 200 yes 450 0
https://www.npawealth.com/resource-center/insurance/dog-bites-neighbor-now-what-1
Dog Bites Neighbor. Now What? | Caleb Kirby		 200 yes 771 0
https://www.npawealth.com/strategic-alliances
Strategic Alliances		 200 yes 481 0
https://www.npawealth.com/take-charge-of-your-401k-tj5cv
Take Charge of Your 401(k)		 200 no 541 0
https://www.npawealth.com/tools
Tools | Caleb Kirby		 200 yes 410 0
https://www.npawealth.com/tools/tax-resources/tax-calendar
Tax Calendar | Caleb Kirby		 200 yes 576 0
https://www.npawealth.com/understanding-your-estate-tj5cv
Understanding Your Estate		 200 no 542 0
https://www.npawealth.com/unlocking-the-treasures-to-financial-wellness-tj5cv
Unlocking the Treasures to Financial Wellness		 200 no 528 0
https://www.npawealth.com/weekly-market-commentary-april-22-2024-9e150
Weekly Market Commentary April 22, 2024		 200 yes 2528 0
https://www.npawealth.com/weekly-market-commentary-april-22-2029-9e150
Weekly Market Commentary April 22, 2029		 200 yes 2376 0
https://www.npawealth.com/weekly-market-commentary-kf26a
Weekly Market Commentary		 200 yes 341 0
https://www.npawealth.com/weekly-market-commentary-may-6-2024-9e150 0 no 0 0

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