SEO audit for nataliasfoodjourney.co.nz
Māori Baker & Chef | NFJ
Health 51/100 (fair) · 13 pages crawled · generated 2026-08-26
Download Markdown report (feed to ChatGPT / Claude / Cursor)Māori chef & bake in West Auckland. Offering food truck catering from her food truck, she can cater for your next corporate or private event. Hot easy-meals and baking to order.
| Category | Score | Errors | Warnings | Notices |
|---|---|---|---|---|
| Structured Data | 77 | 3 | 0 | 9 |
| Agent Readiness | 70 | 0 | 13 | 4 |
| Links | 84 | 0 | 7 | 2 |
| Content | 86 | 0 | 6 | 11 |
| Headings | 88 | 0 | 5 | 0 |
| Meta Description | 88 | 0 | 5 | 2 |
| Budget | 95 | 0 | 2 | 0 |
| Duplicate | 95 | 0 | 2 | 2 |
| Indexability | 95 | 0 | 2 | 0 |
| Canonical | 100 | 0 | 0 | 1 |
| Images | 100 | 0 | 0 | 6 |
| Performance | 100 | 0 | 0 | 27 |
| Security | 100 | 0 | 0 | 13 |
| Social | 100 | 0 | 0 | 7 |
Errors (1 rules)
error JSON-LD block missing @context or @type
Rule schema.no_context_type · Structured Data · 3 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — a JSON-LD block is missing @context or @type — Google can't parse it, so no rich result is possible. Add both fields (@context="https://schema.org" and a valid @type).
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — a JSON-LD block is missing @context or @type — Google can't parse it, so no rich result is possible. Add both fields (@context="https://schema.org" and a valid @type).
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — a JSON-LD block is missing @context or @type — Google can't parse it, so no rich result is possible. Add both fields (@context="https://schema.org" and a valid @type).
Warnings (8 rules)
warning Control has no accessible name
Rule agent.control_no_name · Agent Readiness · 13 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 4 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/baking-to-order — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/book-online — 4 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — 3 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — 3 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/copy-of-home — 3 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/shop — 2 button/link(s) with no text or aria-label — an agent can't target them
- https://www.nataliasfoodjourney.co.nz/terms-conditions — 2 button/link(s) with no text or aria-label — an agent can't target them
warning Noindex page receives internal links (crawl-budget waste)
Rule budget.noindex_linked · Budget · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://www.nataliasfoodjourney.co.nz/book-online.
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://www.nataliasfoodjourney.co.nz/book-online.
warning Thin content (low word count)
Rule content.thin · Content · 6 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/baking-to-order — 195 words
- https://www.nataliasfoodjourney.co.nz/book-online — 114 words
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — 88 words
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — 119 words
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — 119 words
- https://www.nataliasfoodjourney.co.nz/shop — 97 words
warning Duplicate <title> across pages
Rule duplicate.title · Duplicate · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — title shared by 2 pages: https://www.nataliasfoodjourney.co.nz/copy-of-home
- https://www.nataliasfoodjourney.co.nz/copy-of-home — title shared by 2 pages: https://www.nataliasfoodjourney.co.nz/
warning Missing <h1>
Rule h1.missing · Headings · 5 occurrence(s)
warning Page is noindex
Rule index.noindex · Indexability · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — meta/X-Robots: meta=noindex
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — meta/X-Robots: meta=noindex
warning Orphan page (no internal inlinks)
Rule links.orphan · Links · 7 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/baking-to-order — no internal links point here
- https://www.nataliasfoodjourney.co.nz/copy-of-home — no internal links point here
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — no internal links point here
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — no internal links point here
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — no internal links point here
- https://www.nataliasfoodjourney.co.nz/shop — no internal links point here
- https://www.nataliasfoodjourney.co.nz/terms-conditions — no internal links point here
warning Missing meta description
Rule meta_desc.missing · Meta Description · 5 occurrence(s)
Notices (13 rules)
notice Heading levels skip a level
Rule agent.heading_skip · Agent Readiness · 4 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — h6 follows h2 — skips h3
- https://www.nataliasfoodjourney.co.nz/baking-to-order — h5 follows h1 — skips h2
- https://www.nataliasfoodjourney.co.nz/copy-of-home — h6 follows h2 — skips h3
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — h3 follows h1 — skips h2
notice Canonical points to a different URL
Rule canonical.non_self · Canonical · 1 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — canonical=https://www.nataliasfoodjourney.co.nz/food-truck-menu?menu=food-truck
notice Low text-to-HTML ratio
Rule content.low_ratio · Content · 11 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 0.4%
- https://www.nataliasfoodjourney.co.nz/baking-to-order — 0.1%
- https://www.nataliasfoodjourney.co.nz/book-online — 0.1%
- https://www.nataliasfoodjourney.co.nz/copy-of-home — 0.4%
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — 0.1%
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — 0.1%
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — 0.1%
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — 0.1%
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — 0.3%
- https://www.nataliasfoodjourney.co.nz/shop — 0.1%
- https://www.nataliasfoodjourney.co.nz/terms-conditions — 1.0%
notice Duplicate meta description across pages
Rule duplicate.meta_desc · Duplicate · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — meta description shared by 2 pages: https://www.nataliasfoodjourney.co.nz/copy-of-home
- https://www.nataliasfoodjourney.co.nz/copy-of-home — meta description shared by 2 pages: https://www.nataliasfoodjourney.co.nz/
notice Images without width/height (layout shift / CLS)
Rule images.missing_dimensions · Images · 6 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 4 of 9 images without width/height
- https://www.nataliasfoodjourney.co.nz/baking-to-order — 19 of 33 images without width/height
- https://www.nataliasfoodjourney.co.nz/copy-of-home — 4 of 9 images without width/height
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — 10 of 19 images without width/height
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — 2 of 6 images without width/height
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — 2 of 6 images without width/height
notice Internal link has no anchor text / accessible name
Rule links.no_anchor_text · Links · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- https://www.nataliasfoodjourney.co.nz/book-online — 2 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
notice Meta description too long
Rule meta_desc.too_long · Meta Description · 2 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 177 chars
- https://www.nataliasfoodjourney.co.nz/copy-of-home — 177 chars
notice Missing Open Graph tags
Rule og.missing · Social · 7 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/book-online — og:description, og:image
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — og:image
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — og:description
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — og:description
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — og:description, og:image
- https://www.nataliasfoodjourney.co.nz/shop — og:image
- https://www.nataliasfoodjourney.co.nz/terms-conditions — og:description, og:image
notice Legacy image format (jpg/png/gif) with no next-gen fallback
Rule perf.images_legacy_format · Performance · 13 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — 9 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/baking-to-order — 33 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/book-online — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/copy-of-home — 9 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — 17 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/shop — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://www.nataliasfoodjourney.co.nz/terms-conditions — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
notice No Last-Modified header (no conditional GET for unchanged pages)
Rule perf.no_last_modified · Performance · 13 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/baking-to-order — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/book-online — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/copy-of-home — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/shop — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://www.nataliasfoodjourney.co.nz/terms-conditions — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
notice Slow server response
Rule perf.slow_response · Performance · 1 occurrence(s)
notice No structured data detected
Rule schema.none · Structured Data · 9 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/baking-to-order
- https://www.nataliasfoodjourney.co.nz/book-online
- https://www.nataliasfoodjourney.co.nz/copy-of-home
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up
- https://www.nataliasfoodjourney.co.nz/shop
- https://www.nataliasfoodjourney.co.nz/terms-conditions
notice Missing recommended security headers
Rule security.missing_headers · Security · 13 occurrence(s)
- https://www.nataliasfoodjourney.co.nz/ — CSP
- https://www.nataliasfoodjourney.co.nz/baking-to-order — CSP
- https://www.nataliasfoodjourney.co.nz/book-online — CSP
- https://www.nataliasfoodjourney.co.nz/booking-calendar/cake-enquirey — CSP
- https://www.nataliasfoodjourney.co.nz/booking-calendar/catering-enquirey — CSP
- https://www.nataliasfoodjourney.co.nz/copy-of-home — CSP
- https://www.nataliasfoodjourney.co.nz/down-for-maintenance — CSP
- https://www.nataliasfoodjourney.co.nz/food-truck-menu — CSP
- https://www.nataliasfoodjourney.co.nz/service-page/cake-enquirey — CSP
- https://www.nataliasfoodjourney.co.nz/service-page/catering-enquirey — CSP
- https://www.nataliasfoodjourney.co.nz/shipping-pick-up — CSP
- https://www.nataliasfoodjourney.co.nz/shop — CSP
- https://www.nataliasfoodjourney.co.nz/terms-conditions — CSP
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