Catalog / madebycampfire.com
65

SEO audit for madebycampfire.com

Made by Campfire | Aussie-made graphic design.

other

Health 65/100 (fair) · 18 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)

Made by Campfire is an Aussie-based graphic design studio in Subiaco, specializing in brand identity, custom illustration, and digital design.

Screenshot of madebycampfire.com
18
pages crawled
18
indexable pages
0
errors
48
warnings
186
notices
0
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Agent Readiness 70 0 18 16
Security 70 0 18 18
Duplicate 80 0 12 13
Content 100 0 0 19
Headings 100 0 0 18
Images 100 0 0 20
Links 100 0 0 23
Meta Description 100 0 0 5
Performance 100 0 0 36
Structured Data 100 0 0 18
Findings

Warnings (3 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 18 occurrence(s)

warning Duplicate <title> across pages

Rule duplicate.title · Duplicate · 12 occurrence(s)

warning Content-Type header doesn't match the actual content

Rule headers.content_type_mismatch · Security · 18 occurrence(s)

  • https://www.madebycampfire.com/ — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/about-us — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/client-portal — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/contact-us — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/payment-plans — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/prices — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/coastal-wardrobe-solutions — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/flaming-fowl — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/glitter-bomb-your-enemies — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/grizzly-honey — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/kiddo-physical-literacy-week — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/lustrous-bodies — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/owler-s-repair-service — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/say-with-candles — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/say-with-chocolate — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/projects/star-one-sardines — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://www.madebycampfire.com/services — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".

Notices (16 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 15 occurrence(s)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice Low text-to-HTML ratio

Rule content.low_ratio · Content · 18 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 1 occurrence(s)

  • https://www.madebycampfire.com/projects/kiddo-physical-literacy-week — this page reads as difficult (Flesch Reading Ease 48, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Duplicate meta description across pages

Rule duplicate.meta_desc · Duplicate · 13 occurrence(s)

notice Multiple <h1> elements

Rule h1.multiple · Headings · 18 occurrence(s)

notice Image alt text is keyword-stuffed (repetition / low variety)

Rule images.alt_stuffed · Images · 2 occurrence(s)

  • https://www.madebycampfire.com/projects/coastal-wardrobe-solutions — 2 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.
  • https://www.madebycampfire.com/projects/grizzly-honey — 2 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.

notice Image alt text is very long (possible keyword stuffing)

Rule images.alt_too_long · Images · 18 occurrence(s)

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 16 occurrence(s)

  • https://www.madebycampfire.com/ — the likely hero/LCP image (viem1wmxe00tcvjzifrni9dw90.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/about-us — the likely hero/LCP image (4lf5anocele0ozhfaeygogrlmu.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/client-portal — the likely hero/LCP image (xqv8s8lzbfbwgoc2lphtqyrlaoc.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/payment-plans — the likely hero/LCP image (xqv8s8lzbfbwgoc2lphtqyrlaoc.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects — the likely hero/LCP image (dmwodmqukeotqmbrnyloshwsjny.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/coastal-wardrobe-solutions — the likely hero/LCP image (nzk8hue8yevq2fhuzbido0li.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/flaming-fowl — the likely hero/LCP image (fjqzn8fxjnyb9wzxgn25yswcyz8.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/glitter-bomb-your-enemies — the likely hero/LCP image (spzulxdxn07dtsa0ercq5cevdi.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/grizzly-honey — the likely hero/LCP image (qqhwuhjz43wvpvxpdf1hmts.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/kiddo-physical-literacy-week — the likely hero/LCP image (dmwodmqukeotqmbrnyloshwsjny.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/lustrous-bodies — the likely hero/LCP image (thdyld5pgy0xwgpcclzdopby4aa.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/owler-s-repair-service — the likely hero/LCP image (gjqqtwkrklxgexb9t73e6lfwj7w.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/say-with-candles — the likely hero/LCP image (scvtof5mnlsovffw6temqcloee.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/say-with-chocolate — the likely hero/LCP image (fibmyvp3vjenzzosx8fuyn0cou.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/projects/star-one-sardines — the likely hero/LCP image (yewaebx1vnaa8nwdifcsubyi.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://www.madebycampfire.com/services — the likely hero/LCP image (wgc6zwdd2r5vbbnfs0stgkaje4.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Internal link has no anchor text / accessible name

Rule links.no_anchor_text · Links · 18 occurrence(s)

notice Page has only one internal inlink (fragile crawl path)

Rule links.single_inlink · Links · 5 occurrence(s)

notice Meta description too long

Rule meta_desc.too_long · Meta Description · 5 occurrence(s)

notice Large DOM (over 1500 elements) slows rendering & interaction

Rule perf.dom_size_large · Performance · 18 occurrence(s)

  • https://www.madebycampfire.com/ — the page has 5210 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/about-us — the page has 2718 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/client-portal — the page has 1516 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/contact-us — the page has 1687 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/payment-plans — the page has 1573 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/prices — the page has 3826 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects — the page has 2519 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/coastal-wardrobe-solutions — the page has 2031 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/flaming-fowl — the page has 2011 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/glitter-bomb-your-enemies — the page has 2054 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/grizzly-honey — the page has 2028 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/kiddo-physical-literacy-week — the page has 2020 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/lustrous-bodies — the page has 1994 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/owler-s-repair-service — the page has 2017 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/say-with-candles — the page has 2015 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/say-with-chocolate — the page has 2069 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/projects/star-one-sardines — the page has 2003 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
  • https://www.madebycampfire.com/services — the page has 2092 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 2 occurrence(s)

  • https://www.madebycampfire.com/ — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.madebycampfire.com/projects — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No structured data detected

Rule schema.none · Structured Data · 18 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 18 occurrence(s)

Pages (showing 18 of 18)
URLStatusIndexableWordsIn-links
https://www.madebycampfire.com/
Made by Campfire | Aussie-made graphic design.		 200 yes 2780 18
https://www.madebycampfire.com/about-us
Made by Campfire | About Us		 200 yes 1845 18
https://www.madebycampfire.com/client-portal
Made by Campfire | Aussie-made graphic design.		 200 yes 753 18
https://www.madebycampfire.com/contact-us
Made by Campfire | Contact Us		 200 yes 726 18
https://www.madebycampfire.com/payment-plans
Made by Campfire | Flexable Payment Plans		 200 yes 819 18
https://www.madebycampfire.com/prices
Made by Campfire | Graphic Design Prices		 200 yes 1625 18
https://www.madebycampfire.com/projects
Made by Campfire | Our Projects		 200 yes 1033 18
https://www.madebycampfire.com/services
Made by Campfire | Services		 200 yes 1231 18
https://www.madebycampfire.com/projects/glitter-bomb-your-enemies
Made by Campfire | Aussie-made graphic design.		 200 yes 1290 11
https://www.madebycampfire.com/projects/kiddo-physical-literacy-week
Made by Campfire | Aussie-made graphic design.		 200 yes 1160 11
https://www.madebycampfire.com/projects/say-with-candles
Made by Campfire | Aussie-made graphic design.		 200 yes 1249 11
https://www.madebycampfire.com/projects/say-with-chocolate
Made by Campfire | Aussie-made graphic design.		 200 yes 1334 11
https://www.madebycampfire.com/projects/star-one-sardines
Made by Campfire | Aussie-made graphic design.		 200 yes 1198 5
https://www.madebycampfire.com/projects/coastal-wardrobe-solutions
Made by Campfire | Aussie-made graphic design.		 200 yes 1271 1
https://www.madebycampfire.com/projects/flaming-fowl
Made by Campfire | Aussie-made graphic design.		 200 yes 1293 1
https://www.madebycampfire.com/projects/grizzly-honey
Made by Campfire | Aussie-made graphic design.		 200 yes 1284 1
https://www.madebycampfire.com/projects/lustrous-bodies
Made by Campfire | Aussie-made graphic design.		 200 yes 915 1
https://www.madebycampfire.com/projects/owler-s-repair-service
Made by Campfire | Aussie-made graphic design.		 200 yes 1149 1

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