Catalog / hypeandswagger.com
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SEO audit for hypeandswagger.com

Hype & Swagger — Culture you can measure

other

Health 65/100 (fair) · 7 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)

The influencer marketing agency for the going-out world — drinks, hospitality, sport and entertainment. We match creators on verified reach, not follower counts, and prove it.

7
pages crawled
7
indexable pages
0
errors
20
warnings
48
notices
0
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Canonical 70 0 7 0
Security 70 0 7 7
Performance 87 0 3 3
Content 91 0 2 0
Video 96 0 1 0
Agent Readiness 100 0 0 8
Images 100 0 0 3
Links 100 0 0 4
Meta Description 100 0 0 1
Rendering 100 0 0 1
Robots 100 0 0 1
Social 100 0 0 13
Structured Data 100 0 0 7
Findings

Warnings (5 rules)

warning Missing canonical tag

Rule canonical.missing · Canonical · 7 occurrence(s)

warning Thin content (low word count)

Rule content.thin · Content · 2 occurrence(s)

warning Content-Type header doesn't match the actual content

Rule headers.content_type_mismatch · Security · 7 occurrence(s)

  • https://hypeandswagger.com/ — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/brands.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/brief.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/creators.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/join.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/tech.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
  • https://hypeandswagger.com/what.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".

warning Hero/LCP image is lazy-loaded (loading=lazy delays LCP)

Rule images.no_lazy_lcp_candidate · Performance · 3 occurrence(s)

  • https://hypeandswagger.com/ — the likely hero/LCP image (drinks.jpg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://hypeandswagger.com/creators.html — the likely hero/LCP image (creator.jpg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
  • https://hypeandswagger.com/what.html — the likely hero/LCP image (drinks.jpg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.

warning Video element present but hidden/zero-size (prominence)

Rule video.hidden · Video · 1 occurrence(s)

Notices (12 rules)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice No main landmark for AI agents

Rule agent.no_main_landmark · Agent Readiness · 7 occurrence(s)

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 3 occurrence(s)

notice Page has only one internal inlink (fragile crawl path)

Rule links.single_inlink · Links · 4 occurrence(s)

  • https://hypeandswagger.com/brands.html — only one internal link points here — if that source changes, this page becomes an orphan. Add more contextual internal links to strengthen the crawl path.
  • https://hypeandswagger.com/join.html — only one internal link points here — if that source changes, this page becomes an orphan. Add more contextual internal links to strengthen the crawl path.
  • https://hypeandswagger.com/tech.html — only one internal link points here — if that source changes, this page becomes an orphan. Add more contextual internal links to strengthen the crawl path.
  • https://hypeandswagger.com/what.html — only one internal link points here — if that source changes, this page becomes an orphan. Add more contextual internal links to strengthen the crawl path.

notice Meta description too long

Rule meta_desc.too_long · Meta Description · 1 occurrence(s)

notice Missing Open Graph tags

Rule og.missing · Social · 6 occurrence(s)

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 3 occurrence(s)

  • https://hypeandswagger.com/ — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://hypeandswagger.com/creators.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://hypeandswagger.com/what.html — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice Content required JS rendering (escalated)

Rule rendering.js_dependent · Rendering · 1 occurrence(s)

notice robots.txt missing (root returns 404/none)

Rule robots.txt_missing · Robots · 1 occurrence(s)

  • https://hypeandswagger.com/ — robots.txt did not return a 200 at the site root — a healthy site should serve one (declare your sitemap and confirm the host serves root files)

notice No structured data detected

Rule schema.none · Structured Data · 7 occurrence(s)

notice Missing recommended security headers

Rule security.missing_headers · Security · 7 occurrence(s)

notice Missing Twitter Card tag

Rule twitter.missing · Social · 7 occurrence(s)

Pages (showing 7 of 7)
URLStatusIndexableWordsIn-links
https://hypeandswagger.com/brief.html
Brief us — Hype & Swagger Agency		 200 yes 166 3
https://hypeandswagger.com/join.html
Join the roster — Hype & Swagger		 200 yes 126 1
https://hypeandswagger.com/creators.html
For creators — Hype & Swagger		 200 yes 338 2
https://hypeandswagger.com/brands.html
For brands — Hype & Swagger		 200 yes 547 1
https://hypeandswagger.com/tech.html
The tech — Hype & Swagger		 200 yes 429 1
https://hypeandswagger.com/what.html
What we do — Hype & Swagger		 200 yes 402 1
https://hypeandswagger.com/
Hype & Swagger — Culture you can measure		 200 yes 491 0

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