Catalog / cesco.com.au
66

SEO audit for cesco.com.au

Home | cesco.com.au

otherWix

Health 66/100 (fair) · 28 pages crawled · generated 2026-08-26

Download Markdown report (feed to ChatGPT / Claude / Cursor)
Screenshot of cesco.com.au
28
pages crawled
28
indexable pages
0
errors
73
warnings
181
notices
16
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Content 79 0 20 28
Links 82 0 17 4
Meta Description 87 0 12 11
Agent Readiness 93 0 7 0
Structured Data 93 0 7 20
Duplicate 95 0 5 2
Headings 97 0 3 5
Rendering 98 0 2 0
Crawlability 100 0 0 1
Images 100 0 0 8
Performance 100 0 0 55
Security 100 0 0 31
Sitemap 100 0 0 2
Social 100 0 0 12
Titles 100 0 0 2
Findings

Warnings (10 rules)

warning Control has no accessible name

Rule agent.control_no_name · Agent Readiness · 7 occurrence(s)

warning Duplicate page content

Rule duplicate.content · Duplicate · 2 occurrence(s)

warning Duplicate <title> across pages

Rule duplicate.title · Duplicate · 3 occurrence(s)

warning Missing <h1>

Rule h1.missing · Headings · 3 occurrence(s)

warning Orphan page (no internal inlinks)

Rule links.orphan · Links · 16 occurrence(s)

warning Internal link points to a redirect

Rule links.redirect_target · Links · 1 occurrence(s)

warning Content only rendered by JavaScript (invisible to non-JS crawlers & AI)

Rule rendering.js_shell · Rendering · 2 occurrence(s)

  • https://www.cesco.com.au/astrovac — Raw HTML has 0 words and 0 links — this page is built by JavaScript in the browser. Googlebot renders JS but delays it, and most crawlers and AI assistants (ChatGPT, Perplexity, Claude) don't run JavaScript at all, so to them the page looks empty. Server-render or pre-render your main content and navigation.
  • https://www.cesco.com.au/vip — Raw HTML has 0 words and 0 links — this page is built by JavaScript in the browser. Googlebot renders JS but delays it, and most crawlers and AI assistants (ChatGPT, Perplexity, Claude) don't run JavaScript at all, so to them the page looks empty. Server-render or pre-render your main content and navigation.

warning Product schema missing required or recommended properties

Rule schema.product_incomplete · Structured Data · 7 occurrence(s)

  • https://www.cesco.com.au/product-page/500ml-billy-can — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/dolly-varden-dome-cake-pan — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/oil-can-300ml-flexible-spout — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/oil-can-300ml-rigid-spout — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/oil-can-600ml-flexible-spout — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku|gtin, brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/oil-can-600ml-rigid-spout — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.
  • https://www.cesco.com.au/product-page/petit-four-recessed-barquette-x-12 — Product structured data is missing required properties (offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (brand, aggregateRating, review), which enrich the result.

Notices (19 rules)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 2 occurrence(s)

  • https://www.cesco.com.au/baking-tins — this page reads as very difficult (Flesch Reading Ease 3, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://www.cesco.com.au/services — this page reads as very difficult (Flesch Reading Ease 29, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Duplicate meta description across pages

Rule duplicate.meta_desc · Duplicate · 2 occurrence(s)

notice Multiple <h1> elements

Rule h1.multiple · Headings · 5 occurrence(s)

notice Image filename is generic/auto-generated (missed image-search signal)

Rule images.generic_filename · Images · 2 occurrence(s)

  • https://www.cesco.com.au/billy-tins — 6 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.
  • https://www.cesco.com.au/care-instructions — 1 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.

notice Images without width/height (layout shift / CLS)

Rule images.missing_dimensions · Images · 6 occurrence(s)

notice Page has only one internal inlink (fragile crawl path)

Rule links.single_inlink · Links · 4 occurrence(s)

notice Missing Open Graph tags

Rule og.missing · Social · 12 occurrence(s)

notice Large DOM (over 1500 elements) slows rendering & interaction

Rule perf.dom_size_large · Performance · 1 occurrence(s)

  • https://www.cesco.com.au/stainless-steel-rings — the page has 1990 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.

notice Legacy image format (jpg/png/gif) with no next-gen fallback

Rule perf.images_legacy_format · Performance · 26 occurrence(s)

  • https://www.cesco.com.au/ — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/about — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/baking-tins — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/billy-tins — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/business-history — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/campfire-boiler — 16 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/care-instructions — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/contact — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/copy-of-home — 11 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/ex-stock-sales — 9 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/features — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/offcut-sales — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/privacy-policy — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/500ml-billy-can — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/dolly-varden-dome-cake-pan — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/oil-can-300ml-flexible-spout — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/oil-can-300ml-rigid-spout — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/oil-can-600ml-flexible-spout — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/oil-can-600ml-rigid-spout — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/product-page/petit-four-recessed-barquette-x-12 — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/recent-work — 17 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/services — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/stainless-steel-rings — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/standardtermsandconditionsofsale — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
  • https://www.cesco.com.au/terms-of-use — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 28 occurrence(s)

  • https://www.cesco.com.au/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/about — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/astrovac — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/baking-tins — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/billy-tins — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/business-history — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/campfire-boiler — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/care-instructions — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/contact — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/copy-of-home — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/ex-stock-sales — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/features — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/offcut-sales — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/privacy-policy — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/product-page/500ml-billy-can — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/product-page/dolly-varden-dome-cake-pan — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/product-page/oil-can-300ml-flexible-spout — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/product-page/oil-can-300ml-rigid-spout — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/product-page/petit-four-recessed-barquette-x-12 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/recent-work — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/services — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/stainless-steel-rings — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/standardtermsandconditionsofsale — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/terms-of-use — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://www.cesco.com.au/vip — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice URL redirects to another URL

Rule redirect.single · Crawlability · 1 occurrence(s)

notice Deep page has no BreadcrumbList structured data

Rule schema.breadcrumb_missing · Structured Data · 1 occurrence(s)

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 3 occurrence(s)

  • http://www.cesco.com.au/ — 1 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
  • https://www.cesco.com.au/ — 1 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
  • https://www.cesco.com.au/privacy-policy — 1 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".

notice Indexable page not listed in sitemap

Rule sitemap.orphan_not_listed · Sitemap · 2 occurrence(s)

notice Title is very short

Rule title.too_short · Titles · 2 occurrence(s)

Pages (showing 28 of 28)
URLStatusIndexableWordsIn-links
https://www.cesco.com.au/
Home | cesco.com.au
200 yes 474 26
https://www.cesco.com.au/astrovac
Astrovac
200 yes 0 26
https://www.cesco.com.au/care-instructions
Care Instructions | CESCO
200 yes 54 26
https://www.cesco.com.au/privacy-policy
Privacy Policy | cesco.com.au
200 yes 1765 26
https://www.cesco.com.au/vip
CESCO VIP
200 yes 0 26
http://www.cesco.com.au/
Home | cesco.com.au
200 yes 474 1
https://www.cesco.com.au/baking-tins
Baking Tins | CESCO
200 yes 885 2
https://www.cesco.com.au/billy-tins
Billy Tins | CESCO
200 yes 178 2
https://www.cesco.com.au/campfire-boiler
Campfire Boiler | CESCO
200 yes 149 2
https://www.cesco.com.au/product-page/500ml-billy-can
500ml Billy Can (over stocked) | CESCO
200 yes 68 1
https://www.cesco.com.au/product-page/dolly-varden-dome-cake-pan
Dolly Varden Dome Cake Pan (2nds - minor scratches/dents) | CESCO
200 yes 93 1
https://www.cesco.com.au/product-page/petit-four-recessed-barquette-x-12
Petit Four Recessed Barquette x 12 (run-out) | CESCO
200 yes 72 1
https://www.cesco.com.au/about
About | cesco.com.au
200 yes 130 0
https://www.cesco.com.au/business-history
Business History | CESCO
200 yes 47 0
https://www.cesco.com.au/contact
Contact | cesco.com.au
200 yes 73 0
https://www.cesco.com.au/copy-of-home
Home | cesco.com.au
200 yes 320 0
https://www.cesco.com.au/ex-stock-sales
Ex Stock Sales | CESCO
200 yes 109 0
https://www.cesco.com.au/features
Features | cesco.com.au
200 yes 59 0
https://www.cesco.com.au/offcut-sales
Offcut Sales (Steel & Tin) | CESCO
200 yes 177 0
https://www.cesco.com.au/product-page/oil-can-300ml-flexible-spout
Oil Can - 300ml - flexible spout | CESCO
200 yes 83 0
https://www.cesco.com.au/product-page/oil-can-300ml-rigid-spout
Oil Can - 300ml - rigid spout | CESCO
200 yes 83 0
https://www.cesco.com.au/product-page/oil-can-600ml-flexible-spout
Oil Can - 600ml - flexible spout | CESCO
200 yes 81 0
https://www.cesco.com.au/product-page/oil-can-600ml-rigid-spout
Oil Can - 600ml - rigid spout | CESCO
200 yes 83 0
https://www.cesco.com.au/recent-work
Recent Work | cesco.com.au
200 yes 56 0
https://www.cesco.com.au/services
Services | cesco.com.au
200 yes 120 0
https://www.cesco.com.au/stainless-steel-rings
Stainless Steel Rings | CESCO
200 yes 955 0
https://www.cesco.com.au/standardtermsandconditionsofsale
Standard Terms and Conditions of Sale | cesco.com.au
200 yes 1758 0
https://www.cesco.com.au/terms-of-use
Terms of Use | cesco.com.au
200 yes 206 0

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