63
SEO audit for buffer.com
Health 63/100 (fair) · 50 pages crawled · generated 2026-07-11
Download Markdown report (feed to ChatGPT / Claude / Cursor)
50
pages crawled
46
indexable pages
2
errors
59
warnings
154
notices
2
orphan pages
0
broken links
Category breakdown
| Category | Score | Errors | Warnings | Notices |
|---|---|---|---|---|
| Sitemap | 95 | 2 | 2 | 0 |
| Links | 68 | 0 | 53 | 0 |
| Indexability | 99 | 0 | 2 | 0 |
| Titles | 99 | 0 | 2 | 3 |
| Cache | 100 | 0 | 0 | 47 |
| Content | 100 | 0 | 0 | 22 |
| Crawlability | 100 | 0 | 0 | 4 |
| Duplicate | 100 | 0 | 0 | 2 |
| Images | 100 | 0 | 0 | 1 |
| Meta Description | 100 | 0 | 0 | 23 |
| Performance | 100 | 0 | 0 | 1 |
| Security | 100 | 0 | 0 | 48 |
| Social | 100 | 0 | 0 | 3 |
Findings
Errors (1 rules)
error Non-200 URL listed in sitemap
Rule sitemap.not_200 · Sitemap · 2 occurrence(s)
- https://buffer.com/free-trial — listed in sitemap but status 0
- https://buffer.com/free-trial/link-in-bio — listed in sitemap but status 0
Warnings (5 rules)
warning Page is noindex
Rule index.noindex · Indexability · 2 occurrence(s)
- https://buffer.com/antler — meta/X-Robots: meta=noindex, follow
- https://buffer.com/newsletter/success — meta/X-Robots: meta=noindex, follow
warning Orphan page (no internal inlinks)
Rule links.orphan · Links · 2 occurrence(s)
- https://buffer.com/2step — no internal links point here
- https://buffer.com/newsletter — no internal links point here
warning Internal link points to a redirect
Rule links.redirect_target · Links · 51 occurrence(s)
- https://buffer.com/ — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/2step — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/about — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/accessibility — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/agency — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/ai-assistant — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/ai-assistant/social-media-post-creator — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/analyze — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/antler — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/api — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/bluesky — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/books — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/collaborate — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/community — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/compare — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/create — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/extensions — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/facebook — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/free-tools — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/free-tools/instagram-hashtag-generator — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/google-business-profile — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/insights — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/insights/facebook-benchmarks — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/instagram — https://buffer.com/resources/ → https://buffer.com/resources/
- https://buffer.com/integrations — https://buffer.com/resources/ → https://buffer.com/resources/
warning Non-indexable URL listed in sitemap
Rule sitemap.non_indexable · Sitemap · 2 occurrence(s)
- https://buffer.com/antler — listed in sitemap but noindex
- https://buffer.com/newsletter/success — listed in sitemap but noindex
warning Title likely truncated in SERP (too wide)
Rule title.too_long · Titles · 2 occurrence(s)
- https://buffer.com/integrations — 104 chars, ~783px (limit ~580px)
- https://buffer.com/mastodon — 74 chars, ~587px (limit ~580px)
Notices (12 rules)
notice Page served uncached (no-store/private or CDN bypass)
Rule cache.not_cacheable · Cache · 47 occurrence(s)
- https://buffer.com/ — Cache-Control: private, no-cache, no-store, max-age=0, must-revalidate · cloudflare: DYNAMIC
- https://buffer.com/2step — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/about — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/accessibility — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/agency — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/ai-assistant — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/ai-assistant/social-media-post-creator — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/analyze — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/antler — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/api — Cache-Control: s-maxage=21600, stale-while-revalidate=31514400 · cloudflare: DYNAMIC
- https://buffer.com/bluesky — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/books — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/collaborate — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/community — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/compare — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/create — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/extensions — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/facebook — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/free-tools — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/free-tools/instagram-hashtag-generator — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/google-business-profile — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/insights — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/insights/facebook-benchmarks — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/instagram — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
- https://buffer.com/integrations — Cache-Control: s-maxage=3600, stale-while-revalidate=31532400 · cloudflare: DYNAMIC
notice Low text-to-HTML ratio
Rule content.low_ratio · Content · 22 occurrence(s)
- https://buffer.com/ — 1.3%
- https://buffer.com/2step — 4.3%
- https://buffer.com/about — 1.3%
- https://buffer.com/books — 0.3%
- https://buffer.com/community — 5.0%
- https://buffer.com/compare — 4.1%
- https://buffer.com/extensions — 3.4%
- https://buffer.com/free-tools — 4.4%
- https://buffer.com/insights/facebook-benchmarks — 1.0%
- https://buffer.com/integrations — 2.7%
- https://buffer.com/journey — 1.7%
- https://buffer.com/library — 0.7%
- https://buffer.com/made-for/creators — 4.6%
- https://buffer.com/metrics — 0.7%
- https://buffer.com/mobile — 3.2%
- https://buffer.com/newsletter — 3.8%
- https://buffer.com/open — 1.5%
- https://buffer.com/press — 3.8%
- https://buffer.com/resources — 0.4%
- https://buffer.com/resources/all-posts — 3.7%
- https://buffer.com/salaries — 2.6%
- https://buffer.com/shareholders — 1.8%
notice Duplicate meta description across pages
Rule duplicate.meta_desc · Duplicate · 2 occurrence(s)
- https://buffer.com/resources — meta description shared by 2 pages: https://buffer.com/resources/all-posts
- https://buffer.com/resources/all-posts — meta description shared by 2 pages: https://buffer.com/resources
notice Images without width/height (layout shift / CLS)
Rule images.missing_dimensions · Images · 1 occurrence(s)
- https://buffer.com/open — 48 of 64 images without width/height
notice Meta description too long
Rule meta_desc.too_long · Meta Description · 20 occurrence(s)
- https://buffer.com/ai-assistant — 174 chars
- https://buffer.com/analyze — 165 chars
- https://buffer.com/bluesky — 225 chars
- https://buffer.com/create — 169 chars
- https://buffer.com/facebook — 163 chars
- https://buffer.com/free-tools/instagram-hashtag-generator — 174 chars
- https://buffer.com/google-business-profile — 166 chars
- https://buffer.com/insights — 179 chars
- https://buffer.com/insights/facebook-benchmarks — 177 chars
- https://buffer.com/instagram — 187 chars
- https://buffer.com/integrations — 175 chars
- https://buffer.com/linkedin — 208 chars
- https://buffer.com/mastodon — 169 chars
- https://buffer.com/nonprofits — 203 chars
- https://buffer.com/open — 186 chars
- https://buffer.com/our-community — 188 chars
- https://buffer.com/pinterest — 192 chars
- https://buffer.com/pricing — 182 chars
- https://buffer.com/publish — 181 chars
- https://buffer.com/shareholders — 188 chars
notice Meta description too short
Rule meta_desc.too_short · Meta Description · 3 occurrence(s)
- https://buffer.com/legal — 32 chars
- https://buffer.com/metrics — 27 chars
- https://buffer.com/press — 48 chars
notice Missing Open Graph tags
Rule og.missing · Social · 3 occurrence(s)
- https://buffer.com/2step — og:image
- https://buffer.com/resources/all-posts — og:image
- https://buffer.com/sitemap — og:image
notice Large HTML document
Rule perf.large_html · Performance · 1 occurrence(s)
- https://buffer.com/resources — 9.1 MiB
notice URL redirects to another URL
Rule redirect.single · Crawlability · 2 occurrence(s)
- https://buffer.com/resources — redirects to https://buffer.com/resources/
- https://buffer.com/resources/all-posts — redirects to https://buffer.com/resources/all-posts/
notice Blocked by robots.txt
Rule robots.blocked · Crawlability · 2 occurrence(s)
- https://buffer.com/free-trial — Disallowed by robots.txt; not fetched
- https://buffer.com/free-trial/link-in-bio — Disallowed by robots.txt; not fetched
notice Missing recommended security headers
Rule security.missing_headers · Security · 48 occurrence(s)
- https://buffer.com/ — CSP
- https://buffer.com/2step — CSP
- https://buffer.com/about — CSP
- https://buffer.com/accessibility — CSP
- https://buffer.com/agency — CSP
- https://buffer.com/ai-assistant — CSP
- https://buffer.com/ai-assistant/social-media-post-creator — CSP
- https://buffer.com/analyze — CSP
- https://buffer.com/antler — CSP
- https://buffer.com/api — CSP
- https://buffer.com/bluesky — CSP
- https://buffer.com/books — CSP
- https://buffer.com/collaborate — CSP
- https://buffer.com/community — CSP
- https://buffer.com/compare — CSP
- https://buffer.com/create — CSP
- https://buffer.com/extensions — CSP
- https://buffer.com/facebook — CSP
- https://buffer.com/free-tools — CSP
- https://buffer.com/free-tools/instagram-hashtag-generator — CSP
- https://buffer.com/google-business-profile — CSP
- https://buffer.com/insights — CSP
- https://buffer.com/insights/facebook-benchmarks — CSP
- https://buffer.com/instagram — CSP
- https://buffer.com/integrations — CSP
notice Title is very short
Rule title.too_short · Titles · 3 occurrence(s)
- https://buffer.com/legal — 14 chars
- https://buffer.com/open — 13 chars
- https://buffer.com/press — 14 chars
Pages (showing 50 of 50)
| URL | Status | Indexable | Words | In-links |
|---|---|---|---|---|
| https://buffer.com/ Buffer: Social media management for everyone |
200 | yes | 1298 | 48 |
| https://buffer.com/about Buffer | About Us |
200 | yes | 2034 | 48 |
| https://buffer.com/agency Social Media Management Tool for Agencies | Buffer |
200 | yes | 1170 | 48 |
| https://buffer.com/ai-assistant Social Media AI Tools for Content Creation | Buffer |
200 | yes | 1172 | 48 |
| https://buffer.com/ai-assistant/social-media-post-creator Free AI Social Media Post Generator by Buffer |
200 | yes | 1232 | 48 |
| https://buffer.com/analyze Social Media Analytics & Reporting Made Simple | Buffer |
200 | yes | 1770 | 48 |
| https://buffer.com/api Buffer API | Build with Buffer |
200 | yes | 1577 | 48 |
| https://buffer.com/bluesky Schedule your Bluesky posts with Buffer | Build an Authentic Community |
200 | yes | 1327 | 48 |
| https://buffer.com/collaborate Social Media Collaboration Tools for Creators and Teams | Buffer |
200 | yes | 994 | 48 |
| https://buffer.com/community A Focused Space to Reply to Every Comment | Buffer Community |
200 | yes | 1054 | 48 |
| https://buffer.com/compare Compare Buffer to Other Social Media Management Tools |
200 | yes | 596 | 48 |
| https://buffer.com/create Social Media Content Tools for Effortless Creation | Buffer |
200 | yes | 1343 | 48 |
| https://buffer.com/extensions Extensions | Buffer |
200 | yes | 443 | 48 |
| https://buffer.com/facebook Schedule Your Facebook Posts with Buffer | Reach Everyone, Everywhere |
200 | yes | 1715 | 48 |
| https://buffer.com/free-tools Free Social Media Marketing Tools |
200 | yes | 642 | 48 |
| https://buffer.com/google-business-profile Schedule Google Business Profile Posts | Grow Traffic |
200 | yes | 1439 | 48 |
| https://buffer.com/insights Social Media Insights — Data, Benchmarks and Research, Powered by Buffer |
200 | yes | 1043 | 48 |
| https://buffer.com/instagram Schedule Instagram Posts, Stories, and Reels | Grow Your Following |
200 | yes | 1862 | 48 |
| https://buffer.com/integrations Buffer Integrations - Connect Design, Storage, AI, and Automation Tools to Your Social Workflow | Buffer |
200 | yes | 767 | 48 |
| https://buffer.com/journey Join the Buffer journey - Jobs at Buffer |
200 | yes | 1600 | 48 |
| https://buffer.com/legal Buffer | Legal |
200 | yes | 29152 | 48 |
| https://buffer.com/library Buffer’s Social Media and Marketing Library |
200 | yes | 1438 | 48 |
| https://buffer.com/linkedin Schedule Your LinkedIn Posts with Buffer |
200 | yes | 1609 | 48 |
| https://buffer.com/made-for/creators Social Media Management for Creators | Buffer |
200 | yes | 1014 | 48 |
| https://buffer.com/mastodon Schedule Your Mastodon Posts with Buffer | Make Your Mark in the Fediverse |
200 | yes | 1547 | 48 |
| https://buffer.com/metrics Transparent Metrics Dashboard | Buffer |
200 | yes | 526 | 48 |
| https://buffer.com/nonprofits Social Media Management for Nonprofits | Buffer |
200 | yes | 1077 | 48 |
| https://buffer.com/open Buffer | Open |
200 | yes | 998 | 48 |
| https://buffer.com/our-community Join the Buffer Community | Connect and Grow Together |
200 | yes | 1097 | 48 |
| https://buffer.com/partners Buffer Partner and Affiliate Program - Apply to join |
200 | yes | 976 | 48 |
| https://buffer.com/pinterest Schedule Your Pinterest Posts with Buffer | Drive More Traffic |
200 | yes | 1358 | 48 |
| https://buffer.com/press Press | Buffer |
200 | yes | 562 | 48 |
| https://buffer.com/publish Social Media Scheduler & Planner for Everyone | Buffer |
200 | yes | 1716 | 48 |
| https://buffer.com/resources Buffer Blog - Thoughts on Social Media & Online Marketing |
200 | yes | 6491 | 48 |
| https://buffer.com/salaries Transparent Salaries | Buffer |
200 | yes | 1569 | 48 |
| https://buffer.com/sitemap Sitemap | Buffer |
200 | yes | 1189 | 48 |
| https://buffer.com/pricing Pricing | Buffer |
200 | yes | 3385 | 12 |
| https://buffer.com/free-tools/instagram-hashtag-generator Free Instagram Hashtag Generator by Buffer |
200 | yes | 1190 | 3 |
| https://buffer.com/resources/all-posts All posts - Buffer Blog |
200 | yes | 1666 | 3 |
| https://buffer.com/insights/facebook-benchmarks Facebook Benchmarks by Buffer | Compare your engagement |
200 | yes | 1343 | 2 |
| https://buffer.com/shareholders Shareholder updates | Buffer |
200 | yes | 1014 | 2 |
| https://buffer.com/books What Buffer is Reading | Buffer |
200 | yes | 670 | 2 |
| https://buffer.com/mobile Mobile Apps | Buffer |
200 | yes | 501 | 1 |
| https://buffer.com/accessibility Accessibility Statement for Buffer | Buffer |
200 | yes | 671 | 1 |
| https://buffer.com/2step Buffer | 2-Step Login |
200 | yes | 534 | 0 |
| https://buffer.com/antler Buffer for Antler Startups | Social Media Tools for Less |
200 | no | 1441 | 0 |
| https://buffer.com/newsletter The Weekly Scroll Newsletter | Buffer |
200 | yes | 496 | 0 |
| https://buffer.com/newsletter/success You’re on the list! | The Weekly Scroll Newsletter | Buffer |
200 | no | 441 | 0 |
| https://buffer.com/free-trial | 0 | no | 0 | 0 |
| https://buffer.com/free-trial/link-in-bio | 0 | no | 0 | 0 |
Audit your own site — free
77 checks, internal PageRank, render-diff. No signup, results in ~30s.