Catalog / brownwardking.com.au
65

SEO audit for brownwardking.com.au

Brown Ward King |

other

Health 65/100 (fair) · 11 pages crawled · generated 2026-08-26

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Screenshot of brownwardking.com.au
11
pages crawled
11
indexable pages
0
errors
33
warnings
131
notices
2
orphan pages
0
broken links
Category breakdown
CategoryScoreErrorsWarningsNotices
Meta Description 70 0 11 0
Performance 70 0 11 33
Content 81 0 7 14
Links 95 0 2 0
Canonical 97 0 1 0
Crawlability 97 0 1 0
Agent Readiness 100 0 0 13
Cache 100 0 0 11
Images 100 0 0 3
Security 100 0 0 22
Social 100 0 0 22
Structured Data 100 0 0 11
URL 100 0 0 2
Findings

Warnings (7 rules)

warning Missing canonical tag

Rule canonical.missing · Canonical · 1 occurrence(s)

warning Lorem-ipsum placeholder text in a live page

Rule content.lorem_ipsum · Content · 1 occurrence(s)

warning Orphan page (no internal inlinks)

Rule links.orphan · Links · 2 occurrence(s)

warning Render-blocking script in <head> (no defer/async)

Rule perf.render_blocking · Performance · 11 occurrence(s)

warning Soft 404 (200 OK but content signals not found)

Rule status.soft_404 · Crawlability · 1 occurrence(s)

Notices (16 rules)

notice Heading levels skip a level

Rule agent.heading_skip · Agent Readiness · 1 occurrence(s)

notice No llms.txt for AI agents

Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)

notice No main landmark for AI agents

Rule agent.no_main_landmark · Agent Readiness · 11 occurrence(s)

notice Page served uncached (no-store/private or CDN bypass)

Rule cache.not_cacheable · Cache · 11 occurrence(s)

notice Main text is hard to read (low Flesch Reading Ease)

Rule content.readability_poor · Content · 5 occurrence(s)

  • https://brownwardking.com.au/ — this page reads as difficult (Flesch Reading Ease 43, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://brownwardking.com.au/commercial-law-services/ — this page reads as very difficult (Flesch Reading Ease -31, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://brownwardking.com.au/how-we-can-help/ — this page reads as difficult (Flesch Reading Ease 46, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://brownwardking.com.au/who-we-are/ — this page reads as difficult (Flesch Reading Ease 39, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
  • https://brownwardking.com.au/who-we-are/people/ — this page reads as difficult (Flesch Reading Ease 39, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

notice Image alt text is very long (possible keyword stuffing)

Rule images.alt_too_long · Images · 3 occurrence(s)

notice Likely hero image lacks fetchpriority=high

Rule images.hero_no_fetchpriority · Performance · 11 occurrence(s)

  • https://brownwardking.com.au/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/author/martin/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/commercial-law-services/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/contact-us/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/dipi_testimonial/marc-enners/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/dipi_testimonial/test/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/how-we-can-help/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/privacy-policy/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/terms/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/who-we-are/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
  • https://brownwardking.com.au/who-we-are/people/ — the likely hero/LCP image (bwk_black-red.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

notice Missing Open Graph tags

Rule og.missing · Social · 11 occurrence(s)

notice No ETag header (no conditional GET for unchanged pages)

Rule perf.no_etag · Performance · 11 occurrence(s)

  • https://brownwardking.com.au/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/author/martin/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/commercial-law-services/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/contact-us/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/dipi_testimonial/marc-enners/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/dipi_testimonial/test/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/how-we-can-help/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/privacy-policy/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/terms/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/who-we-are/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
  • https://brownwardking.com.au/who-we-are/people/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.

notice No Last-Modified header (no conditional GET for unchanged pages)

Rule perf.no_last_modified · Performance · 11 occurrence(s)

  • https://brownwardking.com.au/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/author/martin/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/commercial-law-services/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/contact-us/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/dipi_testimonial/marc-enners/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/dipi_testimonial/test/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/how-we-can-help/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/privacy-policy/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/terms/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/who-we-are/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
  • https://brownwardking.com.au/who-we-are/people/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

notice target=_blank link without rel=noopener (tab-napping)

Rule security.unsafe_cross_origin_links · Security · 11 occurrence(s)

notice Underscores in URL path (prefer hyphens)

Rule url.underscores · URL · 2 occurrence(s)

Pages (showing 11 of 11)
URLStatusIndexableWordsIn-links
https://brownwardking.com.au/
Brown Ward King |
200 yes 144 11
https://brownwardking.com.au/commercial-law-services/
Commercial Law Services | Brown Ward King
200 yes 554 11
https://brownwardking.com.au/contact-us/
Contact Us | Brown Ward King
200 yes 81 11
https://brownwardking.com.au/how-we-can-help/
How We Can Help | Brown Ward King
200 yes 806 11
https://brownwardking.com.au/privacy-policy/
Privacy Policy | Brown Ward King
200 yes 1519 11
https://brownwardking.com.au/terms/
Terms | Brown Ward King
200 yes 2761 11
https://brownwardking.com.au/who-we-are/
Who We Are | Brown Ward King
200 yes 179 11
https://brownwardking.com.au/who-we-are/people/
People | Brown Ward King
200 yes 224 11
https://brownwardking.com.au/author/martin/
Martin McQueen | Brown Ward King
200 yes 65 2
https://brownwardking.com.au/dipi_testimonial/marc-enners/
Marc Enners | Brown Ward King
200 yes 60 0
https://brownwardking.com.au/dipi_testimonial/test/
Test | Brown Ward King
200 yes 70 0

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