70
SEO audit for archaeologysurveyteam.com
AST GROUP
Health 70/100 (fair) · 14 pages crawled · generated 2026-08-26
Download Markdown report (feed to ChatGPT / Claude / Cursor)14
pages crawled
10
indexable pages
0
errors
27
warnings
67
notices
0
orphan pages
0
broken links
Category breakdown
| Category | Score | Errors | Warnings | Notices |
|---|---|---|---|---|
| Content | 81 | 0 | 9 | 9 |
| Meta Description | 89 | 0 | 5 | 0 |
| Security | 89 | 0 | 5 | 0 |
| Canonical | 94 | 0 | 3 | 0 |
| Budget | 96 | 0 | 2 | 0 |
| Indexability | 96 | 0 | 2 | 1 |
| Links | 98 | 0 | 1 | 0 |
| Agent Readiness | 100 | 0 | 0 | 6 |
| Cache | 100 | 0 | 0 | 1 |
| Crawlability | 100 | 0 | 0 | 1 |
| Headings | 100 | 0 | 0 | 1 |
| Performance | 100 | 0 | 0 | 31 |
| Social | 100 | 0 | 0 | 10 |
| Structured Data | 100 | 0 | 0 | 6 |
| Titles | 100 | 0 | 0 | 1 |
Findings
Warnings (7 rules)
warning Noindex page receives internal links (crawl-budget waste)
Rule budget.noindex_linked · Budget · 2 occurrence(s)
- https://archaeologysurveyteam.com/?p=1&replytocom=1 — this noindex page has 2 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://archaeologysurveyteam.com/?p=1, https://archaeologysurveyteam.com/?p=1&replytocom=1.
- https://archaeologysurveyteam.com/wp-admin/ — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://archaeologysurveyteam.com/?page_id=2.
warning Missing canonical tag
Rule canonical.missing · Canonical · 3 occurrence(s)
warning Thin content (low word count)
Rule content.thin · Content · 9 occurrence(s)
- https://archaeologysurveyteam.com/ — 43 words
- https://archaeologysurveyteam.com/?author=1 — 44 words
- https://archaeologysurveyteam.com/?cat=1 — 44 words
- https://archaeologysurveyteam.com/?p=1 — 131 words
- https://archaeologysurveyteam.com/?page_id=2 — 179 words
- https://archaeologysurveyteam.com/contact.html — 158 words
- https://archaeologysurveyteam.com/privacy.html — 155 words
- https://archaeologysurveyteam.com/projects.html — 172 words
- https://archaeologysurveyteam.com/team.html — 168 words
warning Content-Type header doesn't match the actual content
Rule headers.content_type_mismatch · Security · 5 occurrence(s)
- https://archaeologysurveyteam.com/contact.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
- https://archaeologysurveyteam.com/privacy.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
- https://archaeologysurveyteam.com/projects.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
- https://archaeologysurveyteam.com/services.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
- https://archaeologysurveyteam.com/team.html — the Content-Type is "text/html" with no charset — the HTTP charset is authoritative and browsers otherwise guess the encoding, which can garble non-ASCII text (mojibake). Declare it explicitly: "text/html; charset=utf-8".
warning Page is noindex
Rule index.noindex · Indexability · 2 occurrence(s)
- https://archaeologysurveyteam.com/?p=1&replytocom=1 — meta/X-Robots: meta=max-image-preview:large, noindex, follow
- https://archaeologysurveyteam.com/wp-admin/ — meta/X-Robots: meta=max-image-preview:large, noindex, noarchive
warning Internal link points to a redirect
Rule links.redirect_target · Links · 1 occurrence(s)
- https://archaeologysurveyteam.com/?page_id=2 — https://archaeologysurveyteam.com/wp-admin/ → https://archaeologysurveyteam.com/wp-login.php?redirect_to=https%3A%2F%2Farchaeologysurveyteam.com%2Fwp-admin%2F&reauth=1
warning Missing meta description
Rule meta_desc.missing · Meta Description · 5 occurrence(s)
Notices (17 rules)
notice Heading levels skip a level
Rule agent.heading_skip · Agent Readiness · 5 occurrence(s)
- https://archaeologysurveyteam.com/contact.html — h4 follows h2 — skips h3
- https://archaeologysurveyteam.com/privacy.html — h4 follows h2 — skips h3
- https://archaeologysurveyteam.com/projects.html — h4 follows h2 — skips h3
- https://archaeologysurveyteam.com/services.html — h4 follows h2 — skips h3
- https://archaeologysurveyteam.com/team.html — h3 follows h1 — skips h2
notice No llms.txt for AI agents
Rule agent.llms_txt_missing · Agent Readiness · 1 occurrence(s)
- https://archaeologysurveyteam.com/ — no llms.txt found at the site root — add one so AI agents get a curated site summary
notice Page served uncached (no-store/private or CDN bypass)
Rule cache.not_cacheable · Cache · 1 occurrence(s)
- https://archaeologysurveyteam.com/wp-admin/ — Cache-Control: no-cache, must-revalidate, max-age=0, no-store, private
notice Low text-to-HTML ratio
Rule content.low_ratio · Content · 5 occurrence(s)
notice Main text is hard to read (low Flesch Reading Ease)
Rule content.readability_poor · Content · 4 occurrence(s)
- https://archaeologysurveyteam.com/contact.html — this page reads as difficult (Flesch Reading Ease 42, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- https://archaeologysurveyteam.com/projects.html — this page reads as very difficult (Flesch Reading Ease 12, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- https://archaeologysurveyteam.com/services.html — this page reads as very difficult (Flesch Reading Ease 17, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- https://archaeologysurveyteam.com/team.html — this page reads as very difficult (Flesch Reading Ease 19, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
notice noarchive directive (blocks cached copy)
Rule directives.noarchive · Indexability · 1 occurrence(s)
- https://archaeologysurveyteam.com/wp-admin/ — a noarchive directive is present — it blocks a cached copy of the page. Google retired cached links in 2024 so the impact is small, but confirm it's intentional.
notice Multiple <h1> elements
Rule h1.multiple · Headings · 1 occurrence(s)
- https://archaeologysurveyteam.com/wp-admin/ — 2 <h1> elements
notice Likely hero image lacks fetchpriority=high
Rule images.hero_no_fetchpriority · Performance · 7 occurrence(s)
- https://archaeologysurveyteam.com/?p=1 — the likely hero/LCP image (8e1606e6fba450a9362af43874c1b2dfad34c782e33d0a51e1b46c18a2a567dd) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/?p=1&replytocom=1 — the likely hero/LCP image (8e1606e6fba450a9362af43874c1b2dfad34c782e33d0a51e1b46c18a2a567dd) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/contact.html — the likely hero/LCP image (logo-ast.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/privacy.html — the likely hero/LCP image (logo-ast.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/projects.html — the likely hero/LCP image (logo-ast.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/services.html — the likely hero/LCP image (logo-ast.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- https://archaeologysurveyteam.com/team.html — the likely hero/LCP image (logo-ast.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
notice Missing Open Graph tags
Rule og.missing · Social · 5 occurrence(s)
- https://archaeologysurveyteam.com/ — og:title, og:description, og:image
- https://archaeologysurveyteam.com/?author=1 — og:title, og:description, og:image
- https://archaeologysurveyteam.com/?cat=1 — og:title, og:description, og:image
- https://archaeologysurveyteam.com/?p=1 — og:title, og:description, og:image
- https://archaeologysurveyteam.com/?page_id=2 — og:title, og:description, og:image
notice Legacy image format (jpg/png/gif) with no next-gen fallback
Rule perf.images_legacy_format · Performance · 5 occurrence(s)
- https://archaeologysurveyteam.com/contact.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://archaeologysurveyteam.com/privacy.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://archaeologysurveyteam.com/projects.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://archaeologysurveyteam.com/services.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- https://archaeologysurveyteam.com/team.html — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
notice No ETag header (no conditional GET for unchanged pages)
Rule perf.no_etag · Performance · 12 occurrence(s)
- https://archaeologysurveyteam.com/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/?author=1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/?cat=1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/?p=1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/?p=1&replytocom=1 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/?page_id=2 — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/contact.html — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/privacy.html — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/projects.html — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/services.html — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/team.html — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- https://archaeologysurveyteam.com/wp-admin/ — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
notice No Last-Modified header (no conditional GET for unchanged pages)
Rule perf.no_last_modified · Performance · 7 occurrence(s)
- https://archaeologysurveyteam.com/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/?author=1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/?cat=1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/?p=1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/?p=1&replytocom=1 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/?page_id=2 — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- https://archaeologysurveyteam.com/wp-admin/ — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
notice URL redirects to another URL
Rule redirect.single · Crawlability · 1 occurrence(s)
- https://archaeologysurveyteam.com/wp-admin/ — redirects to https://archaeologysurveyteam.com/wp-login.php?redirect_to=https%3A%2F%2Farchaeologysurveyteam.com%2Fwp-admin%2F&reauth=1
notice FAQPage structured data (rich result removed May 2026)
Rule schema.faq_deprecated · Structured Data · 1 occurrence(s)
- https://archaeologysurveyteam.com/services.html — FAQPage structured data is present — Google removed FAQ rich results on 7 May 2026 (except for authoritative government/health sites). The markup is harmless but earns no SERP enhancement; remove it during template maintenance.
notice No structured data detected
Rule schema.none · Structured Data · 5 occurrence(s)
notice Title is very short
Rule title.too_short · Titles · 1 occurrence(s)
- https://archaeologysurveyteam.com/ — 9 chars
notice Missing Twitter Card tag
Rule twitter.missing · Social · 5 occurrence(s)
Pages (showing 14 of 14)
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