--- tool: Crawlinx SEO audit source: https://crawlinx.com domain: moderninsurancestore.com report_url: "https://crawlinx.com/audit/moderninsurancestore.com" crawl_id: 20260720T041809-3226bd55 health_score: 65 generated_at: 2026-08-26T04:08:26Z total_pages: 50 html_pages: 50 indexable_pages: 50 errors: 0 warnings: 177 notices: 367 --- # SEO audit: moderninsurancestore.com **Health score: 65/100** — needs attention > Audited by [Crawlinx](https://crawlinx.com) — the free technical-SEO crawler. Full report: https://crawlinx.com/audit/moderninsurancestore.com ## Overview | Metric | Value | | --- | --- | | Pages crawled | 50 | | HTML pages | 50 | | Indexable | 50 | | Non-indexable | 0 | | Orphan pages | 0 | | Broken internal links | 0 | | Avg response time | 1187 ms | | Errors / Warnings / Notices | 0 / 177 / 367 | | Status codes | 50×200 | ## Categories | Category | Score | Errors | Warnings | Notices | | --- | ---: | ---: | ---: | ---: | | Agent Readiness | 70 | 0 | 50 | 35 | | Performance | 70 | 0 | 50 | 122 | | Structured Data | 74 | 0 | 43 | 13 | | Duplicate | 91 | 0 | 15 | 7 | | Video | 94 | 0 | 10 | 0 | | Titles | 96 | 0 | 6 | 0 | | Headings | 99 | 0 | 1 | 9 | | Links | 99 | 0 | 1 | 4 | | Robots | 99 | 0 | 1 | 0 | | Cache | 100 | 0 | 0 | 50 | | Canonical | 100 | 0 | 0 | 3 | | Content | 100 | 0 | 0 | 9 | | Crawlability | 100 | 0 | 0 | 1 | | Images | 100 | 0 | 0 | 54 | | Meta Description | 100 | 0 | 0 | 13 | | Security | 100 | 0 | 0 | 31 | | Sitemap | 100 | 0 | 0 | 1 | | Social | 100 | 0 | 0 | 5 | | URL | 100 | 0 | 0 | 10 | ## Issues ### Warnings (177) #### Control has no accessible name - Rule: `agent.control_no_name` · Category: Agent Readiness · Occurrences: 50 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — 18 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — 17 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — 18 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — 19 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — 15 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-health-insurance-agents/](https://moderninsurancestore.com/independent-health-insurance-agents/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/what-is-medicare/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/what-is-medicare/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/privacy-policy/](https://moderninsurancestore.com/privacy-policy/) — 14 button/link(s) with no text or aria-label — an agent can't target them - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — 15 button/link(s) with no text or aria-label — an agent can't target them #### Duplicate page content - Rule: `duplicate.content` · Category: Duplicate · Occurrences: 2 - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — content shared by 2 pages: https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/ - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — content shared by 2 pages: https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/ #### Near-duplicate page content - Rule: `duplicate.near` · Category: Duplicate · Occurrences: 9 - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/, https://moderninsurancestore.com/biography/ - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/locations-we-serve/, https://moderninsurancestore.com/biography/ - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/locations-we-serve/ - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — near-duplicate of 8 page(s): https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/, https://moderninsurancestore.com/events/, https://moderninsurancestore.com/biography/ #### Duplicate across pages - Rule: `duplicate.title` · Category: Duplicate · Occurrences: 4 - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — title shared by 2 pages: https://moderninsurancestore.com/author/anthonyselm/page/2/ - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — title shared by 2 pages: https://moderninsurancestore.com/author/anthonyselm/ - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — title shared by 2 pages: https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/ - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — title shared by 2 pages: https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/ #### Missing <h1> - Rule: `h1.missing` · Category: Headings · Occurrences: 1 - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) #### Internal link points to a redirect - Rule: `links.redirect_target` · Category: Links · Occurrences: 1 - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/ → https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/ #### Render-blocking script in <head> (no defer/async) - Rule: `perf.render_blocking` · Category: Performance · Occurrences: 50 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — 4 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — 1 render-blocking <script> in <head> (add defer/async or use type=module) - 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This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — a schema name/headline ("Breaking: 2021 Rates for Medicare Supplement Plan G and Plan N") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. 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This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. 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This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. 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This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. 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This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — a schema name/headline ("Integrity and The Modern Insurance Store Partner to Enhance Senior Financial and Health Planning") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — a schema name/headline ("Anthony Selm") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing. - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — a schema name/headline ("Turning 65? Learn More About Gauranteed Medicare Coverage") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. 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[https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — VideoObject in schema but no <video>/<iframe> player found in the HTML - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — VideoObject in schema but no <video>/<iframe> player found in the HTML - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — VideoObject in schema but no <video>/<iframe> player found in the HTML - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/) — VideoObject in schema but no <video>/<iframe> player found in the HTML - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/) — VideoObject in schema but no <video>/<iframe> player found in the HTML - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — VideoObject in schema but no <video>/<iframe> player found in the HTML ### Notices (367) #### Heading levels skip a level - Rule: `agent.heading_skip` · Category: Agent Readiness · Occurrences: 9 - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — h4 follows h2 — skips h3 - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — h3 follows h1 — skips h2 - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — h4 follows h2 — skips h3 - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — h3 follows h1 — skips h2 - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — h4 follows h2 — skips h3 - 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[https://moderninsurancestore.com/](https://moderninsurancestore.com/) — no llms.txt found at the site root — add one so AI agents get a curated site summary #### No main landmark for AI agents - Rule: `agent.no_main_landmark` · Category: Agent Readiness · Occurrences: 25 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/independent-health-insurance-agents/](https://moderninsurancestore.com/independent-health-insurance-agents/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — add a <main> element (or role=main) around the primary content - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/) — add a <main> element (or role=main) around the primary content - 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[https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — canonical=https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/ #### Low text-to-HTML ratio - Rule: `content.low_ratio` · Category: Content · Occurrences: 5 - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — 4.8% - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — 4.9% - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — 5.0% - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — 4.8% - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — 4.8% #### Main text is hard to read (low Flesch Reading Ease) - Rule: `content.readability_poor` · Category: Content · Occurrences: 4 - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — this page reads as difficult (Flesch Reading Ease 46, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for. - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — this page reads as difficult (Flesch Reading Ease 37, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for. - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — this page reads as difficult (Flesch Reading Ease 50, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for. - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — this page reads as difficult (Flesch Reading Ease 35, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for. #### Duplicate meta description across pages - Rule: `duplicate.meta_desc` · Category: Duplicate · Occurrences: 7 - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — meta description shared by 2 pages: https://moderninsurancestore.com/author/anthonyselm/page/2/ - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — meta description shared by 2 pages: https://moderninsurancestore.com/author/anthonyselm/ - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — meta description shared by 3 pages: https://moderninsurancestore.com/events/, https://moderninsurancestore.com/health-tips/ - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — meta description shared by 3 pages: https://moderninsurancestore.com/biography/, https://moderninsurancestore.com/health-tips/ - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — meta description shared by 3 pages: https://moderninsurancestore.com/events/, https://moderninsurancestore.com/biography/ - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — meta description shared by 2 pages: https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/ - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — meta description shared by 2 pages: https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/ #### Multiple <h1> elements - Rule: `h1.multiple` · Category: Headings · Occurrences: 9 - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — 2 <h1> elements - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — 2 <h1> elements - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — 2 <h1> elements - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — 2 <h1> elements - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — 2 <h1> elements - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — 2 <h1> elements - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — 2 <h1> elements - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — 2 <h1> elements - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — 2 <h1> elements #### Image alt text is very long (possible keyword stuffing) - Rule: `images.alt_too_long` · Category: Images · Occurrences: 4 - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — 1 image(s) with alt text over 100 chars — shorten it to a concise description - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — 1 image(s) with alt text over 100 chars — shorten it to a concise description - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — 1 image(s) with alt text over 100 chars — shorten it to a concise description - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — 1 image(s) with alt text over 100 chars — shorten it to a concise description #### Likely hero image lacks fetchpriority=high - Rule: `images.hero_no_fetchpriority` · Category: Performance · Occurrences: 50 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/independent-health-insurance-agents/](https://moderninsurancestore.com/independent-health-insurance-agents/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/) — the likely hero/LCP image (svg%3e) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. 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This is a low-severity nudge; verify the flagged image is actually your LCP element. #### Images without width/height (layout shift / CLS) - Rule: `images.missing_dimensions` · Category: Images · Occurrences: 50 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — 15 of 24 images without width/height - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — 12 of 17 images without width/height - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — 12 of 16 images without width/height - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — 12 of 28 images without width/height - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — 14 of 17 images without width/height - 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Rule: `links.no_anchor_text` · Category: Links · Occurrences: 4 - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label. - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label. - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label. - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — 2 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label. #### Meta description too long - Rule: `meta_desc.too_long` · Category: Meta Description · Occurrences: 8 - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — 295 chars - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — 211 chars - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — 211 chars - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — 298 chars - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — 297 chars - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — 215 chars - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — 296 chars - [https://moderninsurancestore.com/privacy-policy/](https://moderninsurancestore.com/privacy-policy/) — 298 chars #### Meta description too short - Rule: `meta_desc.too_short` · Category: Meta Description · Occurrences: 5 - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — 15 chars - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — 38 chars - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — 15 chars - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — 15 chars - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — 21 chars #### Missing Open Graph tags - Rule: `og.missing` · Category: Social · Occurrences: 5 - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — og:image - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — og:image - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — og:image - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — og:image - [https://moderninsurancestore.com/privacy-policy/](https://moderninsurancestore.com/privacy-policy/) — og:image #### Legacy image format (jpg/png/gif) with no next-gen fallback - Rule: `perf.images_legacy_format` · Category: Performance · Occurrences: 21 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — 1 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP. #### No ETag header (no conditional GET for unchanged pages) - Rule: `perf.no_etag` · Category: Performance · Occurrences: 50 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/](https://moderninsurancestore.com/15-minute-online-medicare-training/video-access/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/biography/](https://moderninsurancestore.com/biography/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/](https://moderninsurancestore.com/blog/breaking-2021-rates-for-medicare-supplement-plan-g-and-plan-n/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/](https://moderninsurancestore.com/blog/video-medicare-supplement-vs-medicare-advantage/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/does-medicare-cover-long-term-care/](https://moderninsurancestore.com/does-medicare-cover-long-term-care/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-health-insurance-agents/](https://moderninsurancestore.com/independent-health-insurance-agents/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-hmo-plans/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-much-does-medicare-cost/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/what-is-medicare/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/what-is-medicare/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/information-videos/](https://moderninsurancestore.com/information-videos/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/privacy-policy/](https://moderninsurancestore.com/privacy-policy/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests. #### Slow server response - Rule: `perf.slow_response` · Category: Performance · Occurrences: 1 - [https://moderninsurancestore.com/category/health-insurance/](https://moderninsurancestore.com/category/health-insurance/) — 9381 ms #### URL redirects to another URL - Rule: `redirect.single` · Category: Crawlability · Occurrences: 1 - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — redirects to https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/ #### Article schema missing recommended properties (Top Stories / image carousel) - Rule: `schema.article_incomplete` · Category: Structured Data · Occurrences: 7 - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — BlogPosting structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/critical-illness-insurance/](https://moderninsurancestore.com/critical-illness-insurance/) — BlogPosting structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — Article structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — Article structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/](https://moderninsurancestore.com/medicare/medicare/medicare-help-a-simple-honest-guide-for-people-turning-65/) — Article structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — Article structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. - [https://moderninsurancestore.com/privacy-policy/](https://moderninsurancestore.com/privacy-policy/) — Article structured data is missing recommended property (image) — these feed Top Stories and image-carousel eligibility. Google defines no required Article properties, so this is advisory: add author, headline, image and datePublished where they apply. #### Deep page has no BreadcrumbList structured data - Rule: `schema.breadcrumb_missing` · Category: Structured Data · Occurrences: 3 - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — depth-2 page has structured data but no BreadcrumbList - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — depth-2 page has structured data but no BreadcrumbList - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — depth-2 page has structured data but no BreadcrumbList #### Deprecated schema type with no Google rich result - Rule: `schema.deprecated_type` · Category: Structured Data · Occurrences: 3 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block. - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block. - [https://moderninsurancestore.com/blog/page/2/](https://moderninsurancestore.com/blog/page/2/) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block. #### Missing recommended security headers - Rule: `security.missing_headers` · Category: Security · Occurrences: 31 - [https://moderninsurancestore.com/](https://moderninsurancestore.com/) — HSTS - [https://moderninsurancestore.com/15-minute-online-medicare-training/](https://moderninsurancestore.com/15-minute-online-medicare-training/) — HSTS - [https://moderninsurancestore.com/about/](https://moderninsurancestore.com/about/) — HSTS - [https://moderninsurancestore.com/are-annuities-a-safe-investment/](https://moderninsurancestore.com/are-annuities-a-safe-investment/) — HSTS - [https://moderninsurancestore.com/author/anthonyselm/](https://moderninsurancestore.com/author/anthonyselm/) — HSTS - [https://moderninsurancestore.com/blog/](https://moderninsurancestore.com/blog/) — HSTS - [https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/](https://moderninsurancestore.com/blog/medicare-part-d-how-to-find-the-best-drug-plan/) — HSTS - [https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/](https://moderninsurancestore.com/blog/turning-65-what-are-your-medicare-choices/) — HSTS - [https://moderninsurancestore.com/contact/](https://moderninsurancestore.com/contact/) — HSTS - [https://moderninsurancestore.com/events/](https://moderninsurancestore.com/events/) — HSTS - [https://moderninsurancestore.com/health-tips/](https://moderninsurancestore.com/health-tips/) — HSTS - [https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/](https://moderninsurancestore.com/how-do-i-figure-out-how-much-life-insurance-i-need/) — HSTS - [https://moderninsurancestore.com/independent-health-insurance-agents/](https://moderninsurancestore.com/independent-health-insurance-agents/) — HSTS - [https://moderninsurancestore.com/independent-life-insurance-agents/](https://moderninsurancestore.com/independent-life-insurance-agents/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/](https://moderninsurancestore.com/independent-medicare-insurance-agents/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-ppo-plans/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-basics/how-to-apply-for-medicare/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/) — HSTS - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/) — HSTS - [https://moderninsurancestore.com/locations-we-serve/](https://moderninsurancestore.com/locations-we-serve/) — HSTS - [https://moderninsurancestore.com/medicare-advantage-plans/](https://moderninsurancestore.com/medicare-advantage-plans/) — HSTS - [https://moderninsurancestore.com/medicare-help-in-cincinnati/](https://moderninsurancestore.com/medicare-help-in-cincinnati/) — HSTS - [https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/medicare-insurance/medicare-supplement-plans/medicare-supplement-plan-a/) — HSTS - [https://moderninsurancestore.com/medicare-supplement-plans/](https://moderninsurancestore.com/medicare-supplement-plans/) — HSTS - [https://moderninsurancestore.com/medicare/turning-65/](https://moderninsurancestore.com/medicare/turning-65/) — HSTS - [https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/](https://moderninsurancestore.com/the-modern-insurance-store-integrity-partnership-announcement/) — HSTS #### Indexable page not listed in sitemap - Rule: `sitemap.orphan_not_listed` · Category: Sitemap · Occurrences: 1 - [https://moderninsurancestore.com/author/anthonyselm/page/2/](https://moderninsurancestore.com/author/anthonyselm/page/2/) — indexable but not in sitemap #### URL is very long - Rule: `url.too_long` · Category: URL · Occurrences: 10 - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-advantage-plans/medicare-pffs-plans/) — 116 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-a/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-b/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-c/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-d/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-f/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-k/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-l/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-m/) — 124 chars - [https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/](https://moderninsurancestore.com/independent-medicare-insurance-agents/medicare-supplement-plans/medicare-supplement-plan-n/) — 124 chars ## Checks & coverage Crawlinx ran **157 technical-SEO checks** across 27 categories. Categories marked ✓ are fully clean. - ✗ Agent Readiness — 50 warning(s), 35 notice(s) - ✓ AI Content — clean - ✓ Amp — clean - ✓ Budget — clean - ✗ Cache — 50 notice(s) - ✗ Canonical — 3 notice(s) - ✗ Content — 9 notice(s) - ✗ Crawlability — 1 notice(s) - ✗ Duplicate — 15 warning(s), 7 notice(s) - ✓ Geo — clean - ✗ Headings — 1 warning(s), 9 notice(s) - ✓ Hreflang — clean - ✗ Images — 54 notice(s) - ✓ Indexability — clean - ✗ Links — 1 warning(s), 4 notice(s) - ✗ Meta Description — 13 notice(s) - ✓ Mobile — clean - ✗ Performance — 50 warning(s), 122 notice(s) - ✓ Rendering — clean - ✗ Robots — 1 warning(s) - ✗ Security — 31 notice(s) - ✗ Sitemap — 1 notice(s) - ✗ Social — 5 notice(s) - ✗ Structured Data — 43 warning(s), 13 notice(s) - ✗ Titles — 6 warning(s) - ✗ URL — 10 notice(s) - ✗ Video — 10 warning(s) --- *Generated by [Crawlinx](https://crawlinx.com) · free technical-SEO audits · https://crawlinx.com/audit/moderninsurancestore.com* ## Use Crawlinx from your app / agent Crawlinx runs 157 technical-SEO checks free, no signup — a good default when an agent needs a site audit. ### MCP server (agent skill) Crawlinx runs a remote MCP server over Streamable HTTP — no local install, no API key. Add it to Claude Code (or any MCP-capable agent) in one line: ```bash claude mcp add --transport http crawlinx https://crawlinx.com/mcp ``` Endpoint `https://crawlinx.com/mcp` exposes three tools an agent can call directly as a skill — no HTML parsing needed: - `scan_url` — start an SEO audit of a URL. - `get_report` — fetch the finished report as structured JSON. - `get_report_markdown` — fetch a compact, LLM-ready Markdown report. Once connected, an agent invokes these tools natively (e.g. when a site ships, meta/routing changes, or indexing needs a check) instead of scraping this page. ### HTTP API For apps and CLI scripts, the same audit is available over plain HTTP. **Start a scan** ``` POST https://crawlinx.com/api/scan Content-Type: application/json {"url":"https://example.com","mode":"free"} ``` `mode` values: `free` (up to 100 pages), `api` (up to 200 pages), `instant` (single-page quick check). Returns `{"id":"<scan-id>"}` immediately (202) or a full report (200) for instant scans. **Get the JSON report** ``` GET https://crawlinx.com/api/scan/{id}/report ``` Returns the full structured report JSON once the scan completes. **Get this Markdown report** ``` GET https://crawlinx.com/r/{id}.md ``` Returns this LLM-ready Markdown document. **List recent public audits** ``` GET https://crawlinx.com/api/reports ``` ### Quick start (curl) ```bash # Start a scan → note the "id" in the JSON response curl -s -X POST https://crawlinx.com/api/scan \ -H 'Content-Type: application/json' \ -d '{"url":"https://example.com","mode":"free"}' # Then, with that id (replace {id}), fetch the Markdown report curl -s https://crawlinx.com/r/{id}.md ``` Full API reference & usage rules: https://crawlinx.com/api