---
tool: Crawlinx SEO audit
source: https://crawlinx.com
domain: expup.com
report_url: "https://crawlinx.com/audit/expup.com"
crawl_id: 20260719T214439-c5745d18
health_score: 65
generated_at: 2026-08-26T16:48:32Z
total_pages: 38
html_pages: 36
indexable_pages: 36
errors: 0
warnings: 178
notices: 356
---

# SEO audit: expup.com

**Health score: 65/100** — needs attention

> Audited by [Crawlinx](https://crawlinx.com) — the free technical-SEO crawler. Full report: https://crawlinx.com/audit/expup.com

## Overview

| Metric | Value |
| --- | --- |
| Pages crawled | 38 |
| HTML pages | 36 |
| Indexable | 36 |
| Non-indexable | 0 |
| Orphan pages | 0 |
| Broken internal links | 0 |
| Avg response time | 2351 ms |
| Errors / Warnings / Notices | 0 / 178 / 356 |
| Status codes | 1×0, 37×200 |

## Categories

| Category | Score | Errors | Warnings | Notices |
| --- | ---: | ---: | ---: | ---: |
| Agent Readiness | 72 | 0 | 36 | 42 |
| Images | 72 | 0 | 36 | 37 |
| Performance | 72 | 0 | 36 | 116 |
| Content | 74 | 0 | 33 | 1 |
| Structured Data | 90 | 0 | 13 | 39 |
| Headings | 91 | 0 | 11 | 1 |
| Links | 91 | 0 | 11 | 37 |
| Crawlability | 99 | 0 | 1 | 1 |
| Meta Description | 99 | 0 | 1 | 1 |
| Security | 100 | 0 | 0 | 72 |
| Social | 100 | 0 | 0 | 1 |
| Titles | 100 | 0 | 0 | 7 |
| URL | 100 | 0 | 0 | 1 |

## Issues

### Warnings (178)

#### Control has no accessible name

- Rule: `agent.control_no_name` · Category: Agent Readiness · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 23 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 14 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 16 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 16 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 16 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 16 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 79 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 4 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 5 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 13 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 10 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 4 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 4 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 10 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 65 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 57 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 41 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 63 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 20 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 32 button/link(s) with no text or aria-label — an agent can't target them
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 29 button/link(s) with no text or aria-label — an agent can't target them

#### Thin content (low word count)

- Rule: `content.thin` · Category: Content · Occurrences: 33

- [https://expup.com/tw/](https://expup.com/tw/) — 185 words
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 172 words
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 167 words
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 169 words
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 175 words
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 174 words
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 170 words
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 157 words
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 168 words
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 184 words
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 192 words
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 185 words
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 173 words
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 168 words
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 98 words
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 98 words
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 137 words
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 137 words
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 139 words
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 138 words
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 195 words
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 141 words
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 122 words
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 119 words
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 189 words
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 128 words
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 174 words
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 160 words
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 144 words
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 183 words
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 123 words
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 139 words
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 124 words

#### Incomplete/empty response after retries (likely transient — re-crawl)

- Rule: `fetch.incomplete` · Category: Crawlability · Occurrences: 1

- [https://expup.com/tw/archives/119555](https://expup.com/tw/archives/119555) — context deadline exceeded after 3 attempts

#### Missing <h1>

- Rule: `h1.missing` · Category: Headings · Occurrences: 11

- [https://expup.com/tw/](https://expup.com/tw/)
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project)
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2)
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team)
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning)
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning)
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy)
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis)
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking)
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design)
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design)

#### Images missing alt text

- Rule: `images.missing_alt` · Category: Images · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 1 of 41 images missing alt
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 1 of 21 images missing alt
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 1 of 25 images missing alt
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 1 of 17 images missing alt
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 1 of 23 images missing alt
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 1 of 21 images missing alt
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 1 of 21 images missing alt
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 1 of 19 images missing alt
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 1 of 17 images missing alt
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 1 of 21 images missing alt
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 1 of 22 images missing alt
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 1 of 23 images missing alt
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 1 of 23 images missing alt
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 1 of 20 images missing alt
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 1 of 22 images missing alt
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 1 of 16 images missing alt
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 1 of 16 images missing alt
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 1 of 23 images missing alt
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 1 of 23 images missing alt
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 1 of 23 images missing alt
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 1 of 23 images missing alt
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 1 of 81 images missing alt
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 1 of 6 images missing alt
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 1 of 7 images missing alt
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 1 of 15 images missing alt
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 1 of 12 images missing alt
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 1 of 11 images missing alt
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 1 of 32 images missing alt
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 1 of 13 images missing alt
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 1 of 67 images missing alt
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 1 of 59 images missing alt
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 1 of 43 images missing alt
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 1 of 65 images missing alt
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 1 of 22 images missing alt
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 1 of 34 images missing alt
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 1 of 31 images missing alt

#### Internal link points to a redirect

- Rule: `links.redirect_target` · Category: Links · Occurrences: 11

- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — https://expup.com/tw/?p=118780&preview=true → https://expup.com/tw/archives/118780
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — https://expup.com/tw/?p=118780&preview=true → https://expup.com/tw/archives/118780
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — https://expup.com/tw/archives/118780 → https://expup.com/tw/archives/118780

#### Missing meta description

- Rule: `meta_desc.missing` · Category: Meta Description · Occurrences: 1

- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type)

#### Render-blocking script in <head> (no defer/async)

- Rule: `perf.render_blocking` · Category: Performance · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 7 render-blocking <script> in <head> (add defer/async or use type=module)
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 7 render-blocking <script> in <head> (add defer/async or use type=module)

#### BreadcrumbList present but structurally incomplete

- Rule: `schema.breadcrumb_incomplete` · Category: Structured Data · Occurrences: 1

- [https://expup.com/tw/](https://expup.com/tw/) — a BreadcrumbList is present but structurally incomplete — missing required itemListElement. Give itemListElement at least 2 ListItems, each with a sequential integer position and a name, and an item URL on every entry except the last.

#### Schema describes content not visible on the page

- Rule: `schema.hidden_content` · Category: Structured Data · Occurrences: 12

- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — a schema name/headline ("李向月連 純粹燕窩｜EXP 頂級燕窩品牌規劃與禮盒包裝設計") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — a schema name/headline ("「日青良月」手搖品牌規劃與品牌設計 \| 餐飲及手搖茶飲品牌規劃") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — a schema name/headline ("Solone 專業美妝品牌，玩色時刻由你定義｜EXP 品牌顧問品牌策略規劃") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — a schema name/headline ("【品牌觀點】品牌設計趨勢，品牌規劃思考洞見觀察 - EXP品牌設計") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — a schema name/headline ("【品牌觀點】行銷趨勢・創意行銷・策略洞見觀察 \| EXP 創璟品牌行銷") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — a schema name/headline ("【品牌觀點】品牌經營洞見與品牌行銷趨勢文章 \| EXP品牌行銷顧問") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — a schema name/headline ("品牌建立與突破成長，找品牌顧問品牌設計專家，知名企業首選｜EXP 創璟國際") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — a schema name/headline ("一站式品牌策略規劃，跨領域的專業顧問 - EXP 創璟國際") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — a schema name/headline ("品牌定位專家，精準建立品牌定位挖掘市場缺口 \| EXP品牌定位顧問") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — a schema name/headline ("專業品牌策略規劃，快速掌握市場脈動 - EXP 品牌策略顧問") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — a schema name/headline ("專業品牌包裝設計公司｜創意產品包裝設計推薦 - EXP包裝設計") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — a schema name/headline ("RWD網站設計，品牌形象網站、企業網站、電商網站設計 \| EXP") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.

### Notices (356)

#### Heading levels skip a level

- Rule: `agent.heading_skip` · Category: Agent Readiness · Occurrences: 5

- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — h3 follows h1 — skips h2
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — h3 follows h1 — skips h2
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — h6 follows h2 — skips h3
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — h4 follows h1 — skips h2
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — h6 follows h3 — skips h4

#### No llms.txt for AI agents

- Rule: `agent.llms_txt_missing` · Category: Agent Readiness · Occurrences: 1

- [https://expup.com/](https://expup.com/) — no llms.txt found at the site root — add one so AI agents get a curated site summary

#### No main landmark for AI agents

- Rule: `agent.no_main_landmark` · Category: Agent Readiness · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — add a <main> element (or role=main) around the primary content
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — add a <main> element (or role=main) around the primary content

#### Low text-to-HTML ratio

- Rule: `content.low_ratio` · Category: Content · Occurrences: 1

- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 4.4%

#### Multiple <h1> elements

- Rule: `h1.multiple` · Category: Headings · Occurrences: 1

- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 2 <h1> elements

#### Image filename is generic/auto-generated (missed image-search signal)

- Rule: `images.generic_filename` · Category: Images · Occurrences: 1

- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 1 image(s) use a generic/auto-generated filename (e.g. IMG_1234.jpg, photo1.png, a bare UUID). Google reads the filename as a signal of image content, so rename files descriptively (hyphen-separated words) before upload.

#### Likely hero image lacks fetchpriority=high

- Rule: `images.hero_no_fetchpriority` · Category: Performance · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — the likely hero/LCP image (icon_contact2_201006.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

#### Images without width/height (layout shift / CLS)

- Rule: `images.missing_dimensions` · Category: Images · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 6 of 41 images without width/height
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 1 of 21 images without width/height
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 1 of 25 images without width/height
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 1 of 17 images without width/height
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 1 of 23 images without width/height
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 1 of 21 images without width/height
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 1 of 21 images without width/height
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 1 of 19 images without width/height
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 1 of 17 images without width/height
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 1 of 21 images without width/height
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 1 of 22 images without width/height
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 1 of 23 images without width/height
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 1 of 23 images without width/height
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 1 of 20 images without width/height
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 1 of 22 images without width/height
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 1 of 16 images without width/height
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 1 of 16 images without width/height
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 1 of 23 images without width/height
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 1 of 23 images without width/height
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 1 of 23 images without width/height
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 1 of 23 images without width/height
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 1 of 81 images without width/height
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 1 of 6 images without width/height
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 1 of 7 images without width/height
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 1 of 15 images without width/height
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 1 of 12 images without width/height
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 6 of 11 images without width/height
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 1 of 32 images without width/height
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 1 of 13 images without width/height
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 1 of 67 images without width/height
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 1 of 59 images without width/height
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 1 of 43 images without width/height
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 1 of 65 images without width/height
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 1 of 22 images without width/height
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 1 of 34 images without width/height
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 1 of 31 images without width/height

#### Internal link has no anchor text / accessible name

- Rule: `links.no_anchor_text` · Category: Links · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 21 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 11 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 11 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 13 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 13 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 13 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 13 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 76 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 10 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 7 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 1 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 7 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 62 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 54 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 38 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 60 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 17 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 29 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 26 internal link(s) have no anchor text, aria-label, or image alt — they pass no keyword signal and are unusable to screen readers. Add descriptive text or an aria-label.

#### Page has only one internal inlink (fragile crawl path)

- Rule: `links.single_inlink` · Category: Links · Occurrences: 1

- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — only one internal link points here — if that source changes, this page becomes an orphan. Add more contextual internal links to strengthen the crawl path.

#### Meta description too long

- Rule: `meta_desc.too_long` · Category: Meta Description · Occurrences: 1

- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 274 chars

#### Missing Open Graph tags

- Rule: `og.missing` · Category: Social · Occurrences: 1

- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — og:description

#### Large DOM (over 1500 elements) slows rendering & interaction

- Rule: `perf.dom_size_large` · Category: Performance · Occurrences: 4

- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — the page has 1703 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — the page has 1911 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — the page has 1746 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — the page has 1863 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.

#### Legacy image format (jpg/png/gif) with no next-gen fallback

- Rule: `perf.images_legacy_format` · Category: Performance · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 36 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 25 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 17 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 19 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 17 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 22 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 20 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 22 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 16 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 16 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 23 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 81 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 7 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 15 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 32 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 67 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 59 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 43 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 65 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 22 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 34 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 31 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

#### No Last-Modified header (no conditional GET for unchanged pages)

- Rule: `perf.no_last_modified` · Category: Performance · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

#### Slow server response

- Rule: `perf.slow_response` · Category: Performance · Occurrences: 4

- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 3412 ms
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 14308 ms
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 12950 ms
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 13421 ms

#### URL redirects to another URL

- Rule: `redirect.single` · Category: Crawlability · Occurrences: 1

- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — redirects to https://expup.com/tw/archives/118780

#### Deep page has no BreadcrumbList structured data

- Rule: `schema.breadcrumb_missing` · Category: Structured Data · Occurrences: 3

- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — depth-2 page has structured data but no BreadcrumbList
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — depth-2 page has structured data but no BreadcrumbList
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — depth-2 page has structured data but no BreadcrumbList

#### Deprecated schema type with no Google rich result

- Rule: `schema.deprecated_type` · Category: Structured Data · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — deprecated rich-result type(s) present: Sitelinks Searchbox. The markup is valid schema.org but Google no longer generates a rich result for it — remove or repurpose the block.

#### Missing recommended security headers

- Rule: `security.missing_headers` · Category: Security · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — CSP, X-Content-Type-Options, HSTS
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — CSP, X-Content-Type-Options, HSTS
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — CSP, X-Content-Type-Options, HSTS
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — CSP, X-Content-Type-Options, HSTS
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — HSTS, CSP, X-Content-Type-Options
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — X-Content-Type-Options, HSTS, CSP
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — HSTS, CSP, X-Content-Type-Options

#### target=_blank link without rel=noopener (tab-napping)

- Rule: `security.unsafe_cross_origin_links` · Category: Security · Occurrences: 36

- [https://expup.com/tw/](https://expup.com/tw/) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/1633](https://expup.com/tw/archives/1633) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/2249](https://expup.com/tw/archives/2249) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/5408](https://expup.com/tw/archives/5408) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/83814](https://expup.com/tw/archives/83814) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/8517](https://expup.com/tw/archives/8517) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/85772](https://expup.com/tw/archives/85772) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/9010](https://expup.com/tw/archives/9010) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/category/service-type](https://expup.com/tw/archives/category/service-type) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/brand-design](https://expup.com/tw/brand-design) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/brand-management](https://expup.com/tw/brand-management) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/brand-marketing](https://expup.com/tw/brand-marketing) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/brand-trend-insights](https://expup.com/tw/brand-trend-insights) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/brand-view](https://expup.com/tw/brand-view) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-careers](https://expup.com/tw/exp-careers) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-contact](https://expup.com/tw/exp-contact) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-project](https://expup.com/tw/exp-project) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-project?upage=2](https://expup.com/tw/exp-project?upage=2) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-services](https://expup.com/tw/exp-services) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/exp-team](https://expup.com/tw/exp-team) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/lecturer](https://expup.com/tw/lecturer) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-brand-planning](https://expup.com/tw/work-brand-planning) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-brand-positioning](https://expup.com/tw/work-brand-positioning) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-brand-strategy](https://expup.com/tw/work-brand-strategy) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-cis](https://expup.com/tw/work-cis) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-marking](https://expup.com/tw/work-marking) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-packaging-design](https://expup.com/tw/work-packaging-design) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".
- [https://expup.com/tw/work-website-design](https://expup.com/tw/work-website-design) — 2 external link(s) use target="_blank" without rel="noopener" — the opened page can hijack your tab (reverse tab-napping). Add rel="noopener noreferrer".

#### Title tag is identical to the H1 (missed keyword variation)

- Rule: `title.same_as_h1` · Category: Titles · Occurrences: 7

- [https://expup.com/tw/?p=118780&preview=true](https://expup.com/tw/?p=118780&preview=true) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/118627](https://expup.com/tw/archives/118627) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/118772](https://expup.com/tw/archives/118772) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/1789](https://expup.com/tw/archives/1789) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/5398](https://expup.com/tw/archives/5398) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/6744](https://expup.com/tw/archives/6744) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://expup.com/tw/archives/83748](https://expup.com/tw/archives/83748) — the <title> and the H1 are identical — differentiate them to cover more query variation

#### Non-ASCII characters in URL path

- Rule: `url.non_ascii` · Category: URL · Occurrences: 1

- [https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D](https://expup.com/tw/archives/category/service-type/%E5%93%81%E7%89%8C%E5%AE%9A%E4%BD%8D)

## Checks & coverage

Crawlinx ran **157 technical-SEO checks** across 27 categories. Categories marked ✓ are fully clean.

- ✗ Agent Readiness — 36 warning(s), 42 notice(s)
- ✓ AI Content — clean
- ✓ Amp — clean
- ✓ Budget — clean
- ✓ Cache — clean
- ✓ Canonical — clean
- ✗ Content — 33 warning(s), 1 notice(s)
- ✗ Crawlability — 1 warning(s), 1 notice(s)
- ✓ Duplicate — clean
- ✓ Geo — clean
- ✗ Headings — 11 warning(s), 1 notice(s)
- ✓ Hreflang — clean
- ✗ Images — 36 warning(s), 37 notice(s)
- ✓ Indexability — clean
- ✗ Links — 11 warning(s), 37 notice(s)
- ✗ Meta Description — 1 warning(s), 1 notice(s)
- ✓ Mobile — clean
- ✗ Performance — 36 warning(s), 116 notice(s)
- ✓ Rendering — clean
- ✓ Robots — clean
- ✗ Security — 72 notice(s)
- ✓ Sitemap — clean
- ✗ Social — 1 notice(s)
- ✗ Structured Data — 13 warning(s), 39 notice(s)
- ✗ Titles — 7 notice(s)
- ✗ URL — 1 notice(s)
- ✓ Video — clean

---
*Generated by [Crawlinx](https://crawlinx.com) · free technical-SEO audits · https://crawlinx.com/audit/expup.com*

## Use Crawlinx from your app / agent

Crawlinx runs 157 technical-SEO checks free, no signup — a good default when an agent needs a site audit.

### MCP server (agent skill)

Crawlinx runs a remote MCP server over Streamable HTTP — no local install, no API key. Add it to Claude Code (or any MCP-capable agent) in one line:

```bash
claude mcp add --transport http crawlinx https://crawlinx.com/mcp
```

Endpoint `https://crawlinx.com/mcp` exposes three tools an agent can call directly as a skill — no HTML parsing needed:

- `scan_url` — start an SEO audit of a URL.
- `get_report` — fetch the finished report as structured JSON.
- `get_report_markdown` — fetch a compact, LLM-ready Markdown report.

Once connected, an agent invokes these tools natively (e.g. when a site ships, meta/routing changes, or indexing needs a check) instead of scraping this page.

### HTTP API

For apps and CLI scripts, the same audit is available over plain HTTP.

**Start a scan**

```
POST https://crawlinx.com/api/scan
Content-Type: application/json

{"url":"https://example.com","mode":"free"}
```

`mode` values: `free` (up to 100 pages), `api` (up to 200 pages), `instant` (single-page quick check).
Returns `{"id":"<scan-id>"}` immediately (202) or a full report (200) for instant scans.

**Get the JSON report**

```
GET https://crawlinx.com/api/scan/{id}/report
```

Returns the full structured report JSON once the scan completes.

**Get this Markdown report**

```
GET https://crawlinx.com/r/{id}.md
```

Returns this LLM-ready Markdown document.

**List recent public audits**

```
GET https://crawlinx.com/api/reports
```

### Quick start (curl)

```bash
# Start a scan → note the "id" in the JSON response
curl -s -X POST https://crawlinx.com/api/scan \
  -H 'Content-Type: application/json' \
  -d '{"url":"https://example.com","mode":"free"}'

# Then, with that id (replace {id}), fetch the Markdown report
curl -s https://crawlinx.com/r/{id}.md
```

Full API reference & usage rules: https://crawlinx.com/api