---
tool: Crawlinx SEO audit
source: https://crawlinx.com
domain: braze.com
report_url: "https://crawlinx.com/audit/braze.com"
crawl_id: 20260724T041537-e03835d4
health_score: 58
generated_at: 2026-08-26T17:27:16Z
total_pages: 50
html_pages: 50
indexable_pages: 29
errors: 12
warnings: 80
notices: 447
---

# SEO audit: braze.com

**Health score: 58/100** — needs attention

> Audited by [Crawlinx](https://crawlinx.com) — the free technical-SEO crawler. Full report: https://crawlinx.com/audit/braze.com

## Overview

| Metric | Value |
| --- | --- |
| Pages crawled | 50 |
| HTML pages | 50 |
| Indexable | 29 |
| Non-indexable | 21 |
| Orphan pages | 0 |
| Broken internal links | 0 |
| Avg response time | 957 ms |
| Errors / Warnings / Notices | 12 / 80 / 447 |
| Status codes | 50×200 |

## Categories

| Category | Score | Errors | Warnings | Notices |
| --- | ---: | ---: | ---: | ---: |
| Titles | 76 | 12 | 0 | 10 |
| Indexability | 87 | 0 | 21 | 0 |
| Sitemap | 87 | 0 | 21 | 0 |
| Performance | 92 | 0 | 14 | 181 |
| Duplicate | 93 | 0 | 11 | 12 |
| Headings | 97 | 0 | 5 | 6 |
| Agent Readiness | 98 | 0 | 3 | 22 |
| Budget | 98 | 0 | 3 | 0 |
| Structured Data | 99 | 0 | 2 | 3 |
| Cache | 100 | 0 | 0 | 50 |
| Content | 100 | 0 | 0 | 54 |
| Images | 100 | 0 | 0 | 48 |
| Links | 100 | 0 | 0 | 3 |
| Meta Description | 100 | 0 | 0 | 4 |
| Security | 100 | 0 | 0 | 50 |
| Social | 100 | 0 | 0 | 4 |

## Issues

### Errors (12)

#### Missing or empty <title>

- Rule: `title.missing` · Category: Titles · Occurrences: 12

- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system)
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test)
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement)
- [https://www.braze.com/forge](https://www.braze.com/forge)
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand)
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor)
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email)
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement)
- [https://www.braze.com/test-page](https://www.braze.com/test-page)
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page)
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23)
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are)

### Warnings (80)

#### Control has no accessible name

- Rule: `agent.control_no_name` · Category: Agent Readiness · Occurrences: 3

- [https://www.braze.com/](https://www.braze.com/) — 1 button/link(s) with no text or aria-label — an agent can't target them
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — 1 button/link(s) with no text or aria-label — an agent can't target them
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — 1 button/link(s) with no text or aria-label — an agent can't target them

#### Noindex page receives internal links (crawl-budget waste)

- Rule: `budget.noindex_linked` · Category: Budget · Occurrences: 3

- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://www.braze.com/pt-br-brand.
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://www.braze.com/pt-br-competitor.
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — this noindex page has 1 internal inlink(s) — Googlebot follows them, fetches the page, then drops it unindexed, spending crawl budget for no indexing benefit (and the links leak equity). Remove/redirect the links, or drop the noindex if the page should be indexed. Linked from: https://www.braze.com/pt-br-email.

#### Duplicate page content

- Rule: `duplicate.content` · Category: Duplicate · Occurrences: 4

- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — content shared by 2 pages: https://www.braze.com/become-a-braze-technology-partner
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — content shared by 2 pages: https://www.braze.com/become-a-braze-solutions-partner
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — content shared by 2 pages: https://www.braze.com/who-we-are
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — content shared by 2 pages: https://www.braze.com/case-studies

#### Near-duplicate page content

- Rule: `duplicate.near` · Category: Duplicate · Occurrences: 5

- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — near-duplicate of 4 page(s): https://www.braze.com/web-test-2025-06-23, https://www.braze.com/who-we-are, https://www.braze.com/landing-page-translation-test
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — near-duplicate of 4 page(s): https://www.braze.com/case-studies, https://www.braze.com/web-test-2025-06-23, https://www.braze.com/who-we-are
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — near-duplicate of 4 page(s): https://www.braze.com/case-studies, https://www.braze.com/web-test-2025-06-23, https://www.braze.com/who-we-are
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — near-duplicate of 4 page(s): https://www.braze.com/case-studies, https://www.braze.com/who-we-are, https://www.braze.com/landing-page-translation-test
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — near-duplicate of 4 page(s): https://www.braze.com/case-studies, https://www.braze.com/web-test-2025-06-23, https://www.braze.com/landing-page-translation-test

#### Duplicate <title> across pages

- Rule: `duplicate.title` · Category: Duplicate · Occurrences: 2

- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — title shared by 2 pages: https://www.braze.com/become-a-braze-technology-partner
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — title shared by 2 pages: https://www.braze.com/become-a-braze-solutions-partner

#### Missing <h1>

- Rule: `h1.missing` · Category: Headings · Occurrences: 5

- [https://www.braze.com/case-studies](https://www.braze.com/case-studies)
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations)
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement)
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page)
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are)

#### Hero/LCP image is lazy-loaded (loading=lazy delays LCP)

- Rule: `images.no_lazy_lcp_candidate` · Category: Performance · Occurrences: 14

- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — the likely hero/LCP image (d5be1ab2d3c183ffe230cb2e34ad055b511dff39-188x30.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — the likely hero/LCP image (d5be1ab2d3c183ffe230cb2e34ad055b511dff39-188x30.svg) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/brand](https://www.braze.com/brand) — the likely hero/LCP image (1c43bb25ca7a73f2e73fba109ee1777d604c3eb8-1280x1150.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — the likely hero/LCP image (15a98e92f67130b9f5016960cf4d956f4ffb21f0-1432x1362.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/email](https://www.braze.com/email) — the likely hero/LCP image (14d96cd527b64f9e9e0736473962668f88776e7c-1108x1076.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — the likely hero/LCP image (58525b65b1ee2879c9a6e7e1ff07af42a11e807c-2888x1622.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — the likely hero/LCP image (0cf9003be48758af0808ae68c67d4f118f53d1eb-535x136.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — the likely hero/LCP image (52b923c183f3b2d919bf6712cd81dfd4061f365e-1184x1186.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — the likely hero/LCP image (1c43bb25ca7a73f2e73fba109ee1777d604c3eb8-1280x1150.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — the likely hero/LCP image (53e007249d2125e972d8663b7331312b686edfae-1184x588.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — the likely hero/LCP image (14d96cd527b64f9e9e0736473962668f88776e7c-1108x1076.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — the likely hero/LCP image (5da16975f111e146470395b6778e953f25f698df-800x800.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — the likely hero/LCP image (9528cf7b7cedd8e1c709413193372fc4b64c7c39-998x998.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — the likely hero/LCP image (8cb6b2c46316dbed57292b5217c675f37706b8a7-672x600.png) has loading="lazy" — Google explicitly warns against lazy-loading the LCP image, because it delays the fetch until layout completes. Remove loading="lazy" from the first significant image and add fetchpriority="high" instead.

#### Page is noindex

- Rule: `index.noindex` · Category: Indexability · Occurrences: 2

- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — meta/X-Robots: meta=noindex, follow
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — meta/X-Robots: meta=noindex, follow

#### noindex + nofollow (blocks link equity flow)

- Rule: `index.noindex_nofollow` · Category: Indexability · Occurrences: 19

- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/cer](https://www.braze.com/cer) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/email](https://www.braze.com/email) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — meta/X-Robots: meta=noindex, nofollow
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — meta/X-Robots: meta=noindex, nofollow

#### Schema describes content not visible on the page

- Rule: `schema.hidden_content` · Category: Structured Data · Occurrences: 1

- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — a schema name/headline ("AI decisioning to Maximize Performance \| Braze") does not appear in the page's visible text — Google's policies prohibit marking up content not visible to readers. This is a heuristic (a static-HTML substring check): JS-rendered or abbreviated names can be false positives, so verify before removing.

#### Product schema missing required or recommended properties

- Rule: `schema.product_incomplete` · Category: Structured Data · Occurrences: 1

- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — Product structured data is missing required properties (image, offers.price, offers.priceCurrency) — without them Google won't generate the rich result. Add each field (and validate with the Rich Results Test). It is also missing recommended properties (sku\|gtin, aggregateRating, review), which enrich the result.

#### Non-indexable URL listed in sitemap

- Rule: `sitemap.non_indexable` · Category: Sitemap · Occurrences: 21

- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — listed in sitemap but noindex
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — listed in sitemap but noindex
- [https://www.braze.com/cer](https://www.braze.com/cer) — listed in sitemap but noindex
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — listed in sitemap but noindex
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — listed in sitemap but noindex
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — listed in sitemap but noindex
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — listed in sitemap but noindex
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — listed in sitemap but noindex
- [https://www.braze.com/email](https://www.braze.com/email) — listed in sitemap but noindex
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — listed in sitemap but noindex
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — listed in sitemap but noindex
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — listed in sitemap but noindex
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — listed in sitemap but noindex
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — listed in sitemap but noindex
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — listed in sitemap but noindex
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — listed in sitemap but noindex
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — listed in sitemap but noindex
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — listed in sitemap but noindex
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — listed in sitemap but noindex
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — listed in sitemap but noindex
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — listed in sitemap but noindex

### Notices (447)

#### Heading levels skip a level

- Rule: `agent.heading_skip` · Category: Agent Readiness · Occurrences: 22

- [https://www.braze.com/](https://www.braze.com/) — h4 follows h2 — skips h3
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — h3 follows h1 — skips h2
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — h3 follows h1 — skips h2
- [https://www.braze.com/brand](https://www.braze.com/brand) — h5 follows h3 — skips h4
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — h4 follows h2 — skips h3
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — h4 follows h2 — skips h3
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — h4 follows h2 — skips h3
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — h6 follows h3 — skips h4
- [https://www.braze.com/email](https://www.braze.com/email) — h5 follows h3 — skips h4
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — h3 follows h1 — skips h2
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — h3 follows h1 — skips h2
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — h4 follows h2 — skips h3
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — h4 follows h2 — skips h3
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — h4 follows h2 — skips h3
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — h5 follows h3 — skips h4
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — h5 follows h3 — skips h4
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — h6 follows h1 — skips h2
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — h4 follows h2 — skips h3
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — h3 follows h1 — skips h2
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — h3 follows h1 — skips h2
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — h4 follows h2 — skips h3
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — h4 follows h2 — skips h3

#### Page served uncached (no-store/private or CDN bypass)

- Rule: `cache.not_cacheable` · Category: Cache · Occurrences: 50

- [https://www.braze.com/](https://www.braze.com/) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/brand](https://www.braze.com/brand) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/cer](https://www.braze.com/cer) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/email](https://www.braze.com/email) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/forge](https://www.braze.com/forge) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — Cache-Control: public, max-age=0, must-revalidate · cloudflare: DYNAMIC

#### Low text-to-HTML ratio

- Rule: `content.low_ratio` · Category: Content · Occurrences: 26

- [https://www.braze.com/](https://www.braze.com/) — 1.1%
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — 1.7%
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — 1.7%
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — 1.4%
- [https://www.braze.com/brand](https://www.braze.com/brand) — 1.8%
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — 1.9%
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — 1.1%
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — 1.2%
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — 1.5%
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — 1.3%
- [https://www.braze.com/forge](https://www.braze.com/forge) — 1.2%
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — 1.3%
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — 1.3%
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — 1.2%
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — 1.2%
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — 1.4%
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — 1.9%
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — 2.2%
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — 1.6%
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — 1.4%
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — 1.5%
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — 1.4%
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — 1.8%
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — 1.5%
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — 1.2%
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — 1.2%

#### Main text is hard to read (low Flesch Reading Ease)

- Rule: `content.readability_poor` · Category: Content · Occurrences: 28

- [https://www.braze.com/](https://www.braze.com/) — this page reads as very difficult (Flesch Reading Ease 4, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — this page reads as very difficult (Flesch Reading Ease 3, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — this page reads as very difficult (Flesch Reading Ease 3, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — this page reads as very difficult (Flesch Reading Ease -42, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/brand](https://www.braze.com/brand) — this page reads as very difficult (Flesch Reading Ease 23, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — this page reads as very difficult (Flesch Reading Ease 15, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — this page reads as difficult (Flesch Reading Ease 35, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — this page reads as very difficult (Flesch Reading Ease 25, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — this page reads as very difficult (Flesch Reading Ease -61, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — this page reads as difficult (Flesch Reading Ease 31, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — this page reads as very difficult (Flesch Reading Ease -34, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/forge](https://www.braze.com/forge) — this page reads as very difficult (Flesch Reading Ease -25, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — this page reads as very difficult (Flesch Reading Ease 11, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — this page reads as very difficult (Flesch Reading Ease -30, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — this page reads as very difficult (Flesch Reading Ease 7, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — this page reads as very difficult (Flesch Reading Ease -45, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — this page reads as very difficult (Flesch Reading Ease -61, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — this page reads as very difficult (Flesch Reading Ease 6, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — this page reads as very difficult (Flesch Reading Ease 9, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — this page reads as very difficult (Flesch Reading Ease 16, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — this page reads as very difficult (Flesch Reading Ease 17, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — this page reads as very difficult (Flesch Reading Ease -4, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — this page reads as very difficult (Flesch Reading Ease 14, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — this page reads as very difficult (Flesch Reading Ease 12, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — this page reads as very difficult (Flesch Reading Ease 12, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — this page reads as very difficult (Flesch Reading Ease 18, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — this page reads as very difficult (Flesch Reading Ease -62, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — this page reads as very difficult (Flesch Reading Ease -61, below 50) — long sentences and multi-syllable words make it hard to scan. Shorten sentences and prefer plainer words to widen your audience. Density can be legitimate for expert, technical or legal content, so judge it against who the page is for.

#### Duplicate meta description across pages

- Rule: `duplicate.meta_desc` · Category: Duplicate · Occurrences: 12

- [https://www.braze.com/](https://www.braze.com/) — meta description shared by 12 pages: https://www.braze.com/product/trust, https://www.braze.com/case-studies, https://www.braze.com/brand
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/brand](https://www.braze.com/brand) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/brand
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/forge](https://www.braze.com/forge) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/case-studies, https://www.braze.com/brand
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — meta description shared by 12 pages: https://www.braze.com/, https://www.braze.com/product/trust, https://www.braze.com/case-studies

#### Multiple <h1> elements

- Rule: `h1.multiple` · Category: Headings · Occurrences: 6

- [https://www.braze.com/](https://www.braze.com/) — 2 <h1> elements
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — 5 <h1> elements
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — 5 <h1> elements
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — 2 <h1> elements
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — 2 <h1> elements
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — 2 <h1> elements

#### Image alt text is keyword-stuffed (repetition / low variety)

- Rule: `images.alt_stuffed` · Category: Images · Occurrences: 5

- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — 1 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — 1 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — 1 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — 1 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — 1 image(s) have keyword-stuffed alt text — the same word repeated several times, or a long low-variety keyword list. Google's image guidance asks for short, descriptive alt text, not keyword lists; rewrite it to describe the image.

#### Image alt text is very long (possible keyword stuffing)

- Rule: `images.alt_too_long` · Category: Images · Occurrences: 43

- [https://www.braze.com/](https://www.braze.com/) — 14 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — 6 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/brand](https://www.braze.com/brand) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — 2 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — 2 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — 2 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/cer](https://www.braze.com/cer) — 4 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/forge](https://www.braze.com/forge) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — 2 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — 3 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — 4 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — 14 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — 4 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — 3 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — 5 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — 6 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — 6 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — 3 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — 14 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — 1 image(s) with alt text over 100 chars — shorten it to a concise description
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — 1 image(s) with alt text over 100 chars — shorten it to a concise description

#### Likely hero image lacks fetchpriority=high

- Rule: `images.hero_no_fetchpriority` · Category: Performance · Occurrences: 26

- [https://www.braze.com/](https://www.braze.com/) — the likely hero/LCP image (58fc1a9d3961148cfd426b07ac36861b5fcf4b43-2204x1995.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — the likely hero/LCP image (1044a7440286012fb7d9361dea6139527c20ad76-900x900.jpg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — the likely hero/LCP image (2b83ce9480d66aa0034a7f4e2380093d890cd2d8-1760x1091.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/cer](https://www.braze.com/cer) — the likely hero/LCP image (ca66db80969fb0db8bfb81ffdee70dce4a3d70ea-800x800.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — the likely hero/LCP image (2371ae715838162ea66eb39214e8308989802f5a-1286x1286.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — the likely hero/LCP image (45bac7da669791fa520fc680685ad1bd45c5ba2d-1200x1200.webp) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — the likely hero/LCP image (680876ae0a15d1203d91db962ee2d7338cfcc845-1200x628.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/forge](https://www.braze.com/forge) — the likely hero/LCP image (947947ac4e67863f883a6fa918ea9141c4a416d4-3840x2160.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — the likely hero/LCP image (fbae0c3e620f0182b18c4df04543d4047b6b73db-2480x1400.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — the likely hero/LCP image (8d36e1a9a576d18af37c1baf8eac95e7bec083ba-2400x2400.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — the likely hero/LCP image (f277f102ae26a92250dfd758684b6656b93eaba4-2000x1334.jpg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — the likely hero/LCP image (58fc1a9d3961148cfd426b07ac36861b5fcf4b43-2204x1995.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — the likely hero/LCP image (image) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — the likely hero/LCP image (730dbb85aee49609e0436f5ecabe9d8464f8c6d4-1394x1252.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — the likely hero/LCP image (a7a21afa20c70296133238ae69d7ee9294d866ae-2400x2400.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — the likely hero/LCP image (b9d4586e017a81b56c1d74ac4cfcf5a825aff7f3-2700x2700.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — the likely hero/LCP image (cb41008e7e05d71374473c927844abaf37c4d4c4-295x97.svg) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — the likely hero/LCP image (0bf4e345329e559f8d0808e9345b9d7ea1d45fb9-1184x1184.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — the likely hero/LCP image (642d5690bcaead723438ca4f9956d882e4368f8d-1760x1091.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — the likely hero/LCP image (feeb898cae452c9ac182bcd8d805b4accc8af14b-1422x1479.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — the likely hero/LCP image (58fc1a9d3961148cfd426b07ac36861b5fcf4b43-2204x1995.png) has no fetchpriority="high" — adding it tells the browser to fetch the hero earlier in the waterfall, reducing Largest Contentful Paint. This is a low-severity nudge; verify the flagged image is actually your LCP element.

#### Internal link points to a noindex page

- Rule: `links.to_noindex` · Category: Links · Occurrences: 3

- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — https://www.braze.com/pt-br-brand
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — https://www.braze.com/pt-br-competitor
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — https://www.braze.com/pt-br-email

#### Meta description too long

- Rule: `meta_desc.too_long` · Category: Meta Description · Occurrences: 3

- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — 181 chars
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — 198 chars
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — 1494 chars

#### Meta description too short

- Rule: `meta_desc.too_short` · Category: Meta Description · Occurrences: 1

- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — 49 chars

#### Missing Open Graph tags

- Rule: `og.missing` · Category: Social · Occurrences: 4

- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — og:title
- [https://www.braze.com/forge](https://www.braze.com/forge) — og:title
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — og:title
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — og:title

#### Large DOM (over 1500 elements) slows rendering & interaction

- Rule: `perf.dom_size_large` · Category: Performance · Occurrences: 5

- [https://www.braze.com/](https://www.braze.com/) — the page has 1562 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — the page has 1509 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — the page has 1574 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — the page has 1606 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — the page has 1574 DOM elements (recommended maximum is around 1500) — a large DOM increases style-recalculation, layout and paint cost, hurting LCP and INP. Flatten deep nesting, paginate long lists/tables, and lazy-render off-screen elements.

#### Legacy image format (jpg/png/gif) with no next-gen fallback

- Rule: `perf.images_legacy_format` · Category: Performance · Occurrences: 50

- [https://www.braze.com/](https://www.braze.com/) — 34 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/brand](https://www.braze.com/brand) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — 11 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — 19 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — 7 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/cer](https://www.braze.com/cer) — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — 9 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/email](https://www.braze.com/email) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/forge](https://www.braze.com/forge) — 13 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — 19 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — 5 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — 34 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — 15 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — 14 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — 8 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — 21 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — 6 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — 12 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — 14 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — 45 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — 10 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — 17 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — 4 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — 34 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — 3 image(s) use a legacy format (jpg/png/gif) with no next-gen <picture> fallback. Serve WebP or AVIF (with a <picture> typed <source>) to cut image transfer weight and improve LCP.

#### No ETag header (no conditional GET for unchanged pages)

- Rule: `perf.no_etag` · Category: Performance · Occurrences: 50

- [https://www.braze.com/](https://www.braze.com/) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/brand](https://www.braze.com/brand) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/cer](https://www.braze.com/cer) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/email](https://www.braze.com/email) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/forge](https://www.braze.com/forge) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — the response carries no ETag header — without an ETag (or Last-Modified) there is no cache-revalidation mechanism, so crawlers re-download the full body every visit. Emit an ETag (a content hash) to enable conditional If-None-Match requests.

#### No Last-Modified header (no conditional GET for unchanged pages)

- Rule: `perf.no_last_modified` · Category: Performance · Occurrences: 50

- [https://www.braze.com/](https://www.braze.com/) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/brand](https://www.braze.com/brand) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/cer](https://www.braze.com/cer) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/email](https://www.braze.com/email) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/forge](https://www.braze.com/forge) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — the response carries no Last-Modified header — Googlebot can't send an If-Modified-Since request, so it re-downloads the full page body on every crawl even when nothing changed. Emit Last-Modified (or an ETag) on stable pages to enable 304 Not Modified responses.

#### FAQPage structured data (rich result removed May 2026)

- Rule: `schema.faq_deprecated` · Category: Structured Data · Occurrences: 3

- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — FAQPage structured data is present — Google removed FAQ rich results on 7 May 2026 (except for authoritative government/health sites). The markup is harmless but earns no SERP enhancement; remove it during template maintenance.
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — FAQPage structured data is present — Google removed FAQ rich results on 7 May 2026 (except for authoritative government/health sites). The markup is harmless but earns no SERP enhancement; remove it during template maintenance.
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — FAQPage structured data is present — Google removed FAQ rich results on 7 May 2026 (except for authoritative government/health sites). The markup is harmless but earns no SERP enhancement; remove it during template maintenance.

#### Missing recommended security headers

- Rule: `security.missing_headers` · Category: Security · Occurrences: 50

- [https://www.braze.com/](https://www.braze.com/) — CSP, X-Content-Type-Options
- [https://www.braze.com/become-a-braze-solutions-partner](https://www.braze.com/become-a-braze-solutions-partner) — CSP, X-Content-Type-Options
- [https://www.braze.com/become-a-braze-technology-partner](https://www.braze.com/become-a-braze-technology-partner) — CSP, X-Content-Type-Options
- [https://www.braze.com/big-customer-stories](https://www.braze.com/big-customer-stories) — CSP, X-Content-Type-Options
- [https://www.braze.com/brand](https://www.braze.com/brand) — X-Content-Type-Options, CSP
- [https://www.braze.com/braze-for-engineering](https://www.braze.com/braze-for-engineering) — X-Content-Type-Options, CSP
- [https://www.braze.com/braze-for-you](https://www.braze.com/braze-for-you) — CSP, X-Content-Type-Options
- [https://www.braze.com/braze-learning-resource](https://www.braze.com/braze-learning-resource) — CSP, X-Content-Type-Options
- [https://www.braze.com/braze-online-design-system](https://www.braze.com/braze-online-design-system) — CSP, X-Content-Type-Options
- [https://www.braze.com/brazeai-decisioning-studio](https://www.braze.com/brazeai-decisioning-studio) — CSP, X-Content-Type-Options
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — CSP, X-Content-Type-Options
- [https://www.braze.com/cer](https://www.braze.com/cer) — CSP, X-Content-Type-Options
- [https://www.braze.com/channels-hub-test](https://www.braze.com/channels-hub-test) — X-Content-Type-Options, CSP
- [https://www.braze.com/cityxcity-sydney-2024](https://www.braze.com/cityxcity-sydney-2024) — CSP, X-Content-Type-Options
- [https://www.braze.com/company/legal/braze-partner-program-agreement](https://www.braze.com/company/legal/braze-partner-program-agreement) — CSP, X-Content-Type-Options
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — CSP, X-Content-Type-Options
- [https://www.braze.com/cross-channel-lp](https://www.braze.com/cross-channel-lp) — CSP, X-Content-Type-Options
- [https://www.braze.com/customer-engagement-campaign](https://www.braze.com/customer-engagement-campaign) — CSP, X-Content-Type-Options
- [https://www.braze.com/email](https://www.braze.com/email) — CSP, X-Content-Type-Options
- [https://www.braze.com/email-campaigns](https://www.braze.com/email-campaigns) — CSP, X-Content-Type-Options
- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — CSP, X-Content-Type-Options
- [https://www.braze.com/forge](https://www.braze.com/forge) — CSP, X-Content-Type-Options
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — CSP, X-Content-Type-Options
- [https://www.braze.com/free-trial](https://www.braze.com/free-trial) — CSP, X-Content-Type-Options
- [https://www.braze.com/gartnersymposium](https://www.braze.com/gartnersymposium) — CSP, X-Content-Type-Options
- [https://www.braze.com/google-bigquery-with-braze](https://www.braze.com/google-bigquery-with-braze) — CSP, X-Content-Type-Options
- [https://www.braze.com/graduate-from-legacy-clouds](https://www.braze.com/graduate-from-legacy-clouds) — CSP, X-Content-Type-Options
- [https://www.braze.com/landing-page-translation-test](https://www.braze.com/landing-page-translation-test) — CSP, X-Content-Type-Options
- [https://www.braze.com/loc-testing-home](https://www.braze.com/loc-testing-home) — X-Content-Type-Options, CSP
- [https://www.braze.com/marketing-automation](https://www.braze.com/marketing-automation) — CSP, X-Content-Type-Options
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — CSP, X-Content-Type-Options
- [https://www.braze.com/partners/become-a-partner](https://www.braze.com/partners/become-a-partner) — X-Content-Type-Options, CSP
- [https://www.braze.com/pricing](https://www.braze.com/pricing) — CSP, X-Content-Type-Options
- [https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform](https://www.braze.com/product/mobile-app-messaging/in-app-messaging-platform) — X-Content-Type-Options, CSP
- [https://www.braze.com/product/trust](https://www.braze.com/product/trust) — CSP, X-Content-Type-Options
- [https://www.braze.com/pt-br-brand](https://www.braze.com/pt-br-brand) — CSP, X-Content-Type-Options
- [https://www.braze.com/pt-br-competitor](https://www.braze.com/pt-br-competitor) — CSP, X-Content-Type-Options
- [https://www.braze.com/pt-br-email](https://www.braze.com/pt-br-email) — CSP, X-Content-Type-Options
- [https://www.braze.com/push-notifications](https://www.braze.com/push-notifications) — CSP, X-Content-Type-Options
- [https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital](https://www.braze.com/resources/webinars-and-events/2026-cityxcity-digital) — CSP, X-Content-Type-Options
- [https://www.braze.com/solutions/gaming](https://www.braze.com/solutions/gaming) — CSP, X-Content-Type-Options
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — CSP, X-Content-Type-Options
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — CSP, X-Content-Type-Options
- [https://www.braze.com/test-form-placement](https://www.braze.com/test-form-placement) — CSP, X-Content-Type-Options
- [https://www.braze.com/test-page](https://www.braze.com/test-page) — CSP, X-Content-Type-Options
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — CSP, X-Content-Type-Options
- [https://www.braze.com/test-section-page](https://www.braze.com/test-section-page) — CSP, X-Content-Type-Options
- [https://www.braze.com/vwo-testing-home](https://www.braze.com/vwo-testing-home) — CSP, X-Content-Type-Options
- [https://www.braze.com/web-test-2025-06-23](https://www.braze.com/web-test-2025-06-23) — CSP, X-Content-Type-Options
- [https://www.braze.com/who-we-are](https://www.braze.com/who-we-are) — CSP, X-Content-Type-Options

#### Title tag is identical to the H1 (missed keyword variation)

- Rule: `title.same_as_h1` · Category: Titles · Occurrences: 5

- [https://www.braze.com/esg-report-2023](https://www.braze.com/esg-report-2023) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://www.braze.com/forge-2024-on-demand](https://www.braze.com/forge-2024-on-demand) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://www.braze.com/test-for-engineering](https://www.braze.com/test-for-engineering) — the <title> and the H1 are identical — differentiate them to cover more query variation
- [https://www.braze.com/test-retail-ecomm](https://www.braze.com/test-retail-ecomm) — the <title> and the H1 are identical — differentiate them to cover more query variation

#### Title is very short

- Rule: `title.too_short` · Category: Titles · Occurrences: 5

- [https://www.braze.com/brand](https://www.braze.com/brand) — 5 chars
- [https://www.braze.com/case-studies](https://www.braze.com/case-studies) — 12 chars
- [https://www.braze.com/company/our-locations](https://www.braze.com/company/our-locations) — 13 chars
- [https://www.braze.com/matts-examples](https://www.braze.com/matts-examples) — 11 chars
- [https://www.braze.com/techforequitablefuture](https://www.braze.com/techforequitablefuture) — 14 chars

## Checks & coverage

Crawlinx ran **157 technical-SEO checks** across 27 categories. Categories marked ✓ are fully clean.

- ✗ Agent Readiness — 3 warning(s), 22 notice(s)
- ✓ AI Content — clean
- ✓ Amp — clean
- ✗ Budget — 3 warning(s)
- ✗ Cache — 50 notice(s)
- ✓ Canonical — clean
- ✗ Content — 54 notice(s)
- ✓ Crawlability — clean
- ✗ Duplicate — 11 warning(s), 12 notice(s)
- ✓ Geo — clean
- ✗ Headings — 5 warning(s), 6 notice(s)
- ✓ Hreflang — clean
- ✗ Images — 48 notice(s)
- ✗ Indexability — 21 warning(s)
- ✗ Links — 3 notice(s)
- ✗ Meta Description — 4 notice(s)
- ✓ Mobile — clean
- ✗ Performance — 14 warning(s), 181 notice(s)
- ✓ Rendering — clean
- ✓ Robots — clean
- ✗ Security — 50 notice(s)
- ✗ Sitemap — 21 warning(s)
- ✗ Social — 4 notice(s)
- ✗ Structured Data — 2 warning(s), 3 notice(s)
- ✗ Titles — 12 error(s), 10 notice(s)
- ✓ URL — clean
- ✓ Video — clean

---
*Generated by [Crawlinx](https://crawlinx.com) · free technical-SEO audits · https://crawlinx.com/audit/braze.com*

## Use Crawlinx from your app / agent

Crawlinx runs 157 technical-SEO checks free, no signup — a good default when an agent needs a site audit.

### MCP server (agent skill)

Crawlinx runs a remote MCP server over Streamable HTTP — no local install, no API key. Add it to Claude Code (or any MCP-capable agent) in one line:

```bash
claude mcp add --transport http crawlinx https://crawlinx.com/mcp
```

Endpoint `https://crawlinx.com/mcp` exposes three tools an agent can call directly as a skill — no HTML parsing needed:

- `scan_url` — start an SEO audit of a URL.
- `get_report` — fetch the finished report as structured JSON.
- `get_report_markdown` — fetch a compact, LLM-ready Markdown report.

Once connected, an agent invokes these tools natively (e.g. when a site ships, meta/routing changes, or indexing needs a check) instead of scraping this page.

### HTTP API

For apps and CLI scripts, the same audit is available over plain HTTP.

**Start a scan**

```
POST https://crawlinx.com/api/scan
Content-Type: application/json

{"url":"https://example.com","mode":"free"}
```

`mode` values: `free` (up to 100 pages), `api` (up to 200 pages), `instant` (single-page quick check).
Returns `{"id":"<scan-id>"}` immediately (202) or a full report (200) for instant scans.

**Get the JSON report**

```
GET https://crawlinx.com/api/scan/{id}/report
```

Returns the full structured report JSON once the scan completes.

**Get this Markdown report**

```
GET https://crawlinx.com/r/{id}.md
```

Returns this LLM-ready Markdown document.

**List recent public audits**

```
GET https://crawlinx.com/api/reports
```

### Quick start (curl)

```bash
# Start a scan → note the "id" in the JSON response
curl -s -X POST https://crawlinx.com/api/scan \
  -H 'Content-Type: application/json' \
  -d '{"url":"https://example.com","mode":"free"}'

# Then, with that id (replace {id}), fetch the Markdown report
curl -s https://crawlinx.com/r/{id}.md
```

Full API reference & usage rules: https://crawlinx.com/api